
Web-savvy Marketing & Bus. Dev. expert - Strong background in Enterprise Software,mainly for the Insurance & FS vertical
Israel

Web-savvy Marketing & Bus. Dev. expert - Strong background in Enterprise Software,mainly for the Insurance & FS vertical
Israel
Web-savvy Marketing & Business Development expert.
Strong background in Global Enterprise Software Solutions, mainly for the Insurance & FS vertical.
Track record in revenue generation, committed to delivering strong and sustainable bottom line growth.
Consistently successful in creating and leading high-impact sales&marketing campaigns, capturing new business opportunities and developing new markets.
Highly motivated, natural leader, public speaker.
• Track record in expanding business opportunities, increasing companies’ revenues, and meeting aggressive business goals; on time, on budget
• Creative marketeer, geared to shorten the sale cycle and improve customer satisfaction
• Solid experience in global organizations & foreign cultures
• Proven ability in Web Marketing, SEO, training, and global public speaking
• Extensive technological knowledge and software background
• Able to learn new fields quickly and independently
(Privately Held; 51-200 employees; Computer Software industry)
November 2006 — Present (1 year 10 months)
Main Achievements:
• Numerous new clients have joined the IDIT customer-base
• The pipeline of new prospects and potential partners is strengthening continuously
• The analyst community has positioned IDIT on the leading top-right position of their Magic-Quadrants
• IDIT was selected among the top 50 fast growing companies by Deloitte, and among the top 100 by Red Herring magazine
• Google, MSN and Yahoo positioned IDIT on their first page of insurance-related keywords
Key Responsibilities:
• Shaping and executing the company’s business strategy, market-positioning, partners, alliances, and marketing agenda
• Generating quality leads and facilitating the sales efforts on the ground
• Positioning IDIT as a key player within its marketplace
(Privately Held; 201-500 employees; Information Technology and Services industry)
January 2004 — December 2006 (3 years)
Main Achievements:
•Revenue growth from around $30M up to $50M
•Growing the pipeline of prospective clients and partners
•Turn the image of FIS from one of the “best kept secrets” in the market, up to a leading position in its industry:
-Gartner included FIS at the top of its Magic-Quadrant
-DataMonitor covered FIS among their top market leaders
-Deloitte selected FIS among its’ top 50 fast growing companies
-Red Herring selected FIS among its European top 100
-Google, MSN and Yahoo included FIS on the first page of their insurance-related keywords
-Globes Magazine recognized FIS as one of the top ten promising Israeli Hi Tech companies for 2005-6
(Public Company; 501-1000 employees; SPNS; Computer Software industry)
January 1988 — December 2003 (16 years)
•Initiated the company’s Global Business Development and Marketing strategies and tactics
•Created and implemented the company’s market positioning, branding awareness and mar-comm, through global PR, media channels, co-marketing relations, marketing materials, annual reports, and the web
Business Development:
•Conducted industry events up to CNN-level,
•Established a global leads generation network across over 25 subsidiaries and distribution arms worldwide
Investor relations:
•Conducted investors and analyst road shows to support investor relations, including IPO (in Nasdaq and TASE)
Sales Support:
•Created global sales tools, including: business and product presentations, pricing policies, customer database, competitive business intelligence and bulletin boards
•Deployed a multi-lingual sales-kit across the organization, backed by a common intranet knowledgebase
•Developed global launch campaigns and go-to-market messages for new product offerings
(Privately Held; 201-500 employees; Insurance industry)
January 1980 — December 1987 (8 years)
Zion was "the" leading Insurance IT department in Israel.
• 1986-7 - Department Head, Systems and Infrastructures
• 1980-6 - Team Leader, Project Group Manager, Business Analyst (BA) and Software Consultant, in developing insurance applications
Bsc, Computer Science & Applied Mathematics, 1978
Project management, marketing management, business management, budgets and pricing, human resources
Marketing, Business development, Insurance technology, SEO, Search engine optimization, SEM, web, web marketing
ExecuNet, International Association of Corporate and Professional Recruitment, SalesLab