Publisher at Adrants
Greater Boston Area
Publisher at Adrants
Greater Boston Area
I'm an ad guy. Or, at least, I was before I got fired for wasting too much time on the job writing Adrants, now my full time obsession which, thankfully, pays all the bills. Somewhere along that path of goofing off at work, I co-founded the online marketing site MarketingVOX. I also publish the ad:tech weblog and founded AdGabber, a social networking site for the advertising industry.
Advertising, Media, Publishing, Blogging
(Privately Held; 1-10 employees; Marketing and Advertising industry)
March 2004 — Present (4 years 5 months)
Adrants, published by Adrants Publishing LLC, provides marketing and advertising news with attitude in the form of a website and daily email newsletter. Written by current and former industry practitioners, it provides insightful, informed, experiential, no holds barred commentary on the state of the advertising and media industries. Editorial covers emerging marketing and advertising trends, cultural and demographic shifts affecting advertising strategies, new campaign launches, viral and buzz marketing, useful industry research and the examination of the industry's shift from old paradigms to new.
(Public Company; Marketing and Advertising industry)
1988 — 2002 (14 years)
(Marketing and Advertising industry)
1995 — 1998 (3 years)
journalism, Advertising, 1980 — 1984