
Marketing Manager at Dell
Madras Area, India

Marketing Manager at Dell
Madras Area, India
Sales and Marketing Professional in Semiconductor Industry
Product Management, New Business Plans, Marketing Operations
(Public Company; DELL; Computer Hardware industry)
March 2009 — Present (5 months)
Pricing, Branding, Merchandizing
(Public Company; CY; Semiconductors industry)
January 2007 — Present (2 years 7 months)
1. Marketing Operations - Due diligence on new business plans, Portfolio Performance Index, Ongoing effort to re-engineer Product Management Process and Specification.
2. Started and grew the WW Analytics Team - Analysis & Tracking of Sales Funnel Metrics, CRM Business Requirements
Reporting to VP - Strategic Marketing
Managing a team of five Business Analysts
(Public Company; CY; Semiconductors industry)
February 2004 — December 2006 (2 years 11 months)
1. New Product / Enhancement Business Plans, Lead customer Interaction
2. Financial and ROI forecast, Product Roadmap, Competitive Analysis, and Go-to Market Strategy
3. Rotations completed in Applications Engineering, Tactical Marketing (Pricing and Quotations, Lead customer supply management/forecast, inventory reduction initiatives for consignment/distribution channels)
Reported to Business Unit Director.
Managed a team of two Marketing Engineers.
(Public Company; HUL; Consumer Goods industry)
March 2004 — May 2004 (3 months)
Business Process Analysis
Post Graduate Programme in Industrial Engineering and Management , Marketing, Systems , 2002 — 2004
B.Tech , Computer Science , 1997 — 2001
- First Class Disctinction Degree.
- Created an open source Employee Record Automation Software, and set up at the University Administration center