Founder at Listings-to-Leads
San Francisco Bay Area
- Current
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- Founder at Listings-to-Leads
- Past
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- Director of Online Marketing and Lead Generation at People & Properties Sotheby's International Realty
- Director of Online Marketing at Better Homes Realty
- Real Estate Marketing & Sales at Vanguard Properties / sfcondomap.com
- Regional Sales Manager and Business Development Manager at Alysis Technologies
- Regional Sales Manager at CCBN
- Education
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- Thunderbird School of Global Management
- Recommended
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7 people have recommended Scott - Connections
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132
connections
- Industry
- Real Estate
- Websites
Scott Pierce’s Summary
Scott Pierce is currently the Director of Online Marketing for 4 Sotheby's International Realty offices in Danville, Lafayette, Leimert and Montclair, CA with over 225 agents.
Scott is a former outside sales and business development specialist who sold Internet based products and services that incorporated Internet content distribution for client facing web based applications.
Scott has worked for several leading software vendors, with clients that include most major Silicon Valley firms such as Oracle, Cisco Systems, Intel, Apple Computer, Applied Materials and more to integrate specific components of their websites into their overall website communications strategy.
Scott Pierce’s Specialties:
Outside sales, business development, technology, website marketing integration, Internet lead generation and SEM.
Scott Pierce’s Experience
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Founder
Listings-to-Leads
(Real Estate industry)
April 2009 — Present (8 months)
A turnkey solution to ensure that your listings are on Craig’s List every week with the most recent MLS data, multiple high powered call-to-actions, and your broker / agent website is integrated all together to maximize lead generation.
Your listings are your #1 Online marketing asset and Craig’s List is the #8 most visited website in the United States.
Combine this with:
- Best practices in Online marketing (i.e. Call-to-Actions, SEO, content, etc)
- The ability to implement a turnkey Online marketing campaign cost effectively,
And you have one of the most powerful lead generating programs anywhere.
TESTIMONIALS:
“It was amazing how fast some of our agents phones started ringing with buyers calling them from our Listings-to-Lead’s Craig’s List ads. We look forward to more good things from this.”
Scott Nordby
Owner/Broker, Innovative Real Estate Group | Denver, CO.
“There was a big uptick of website leads when we started using Listings-to-Lead (L2L)’s ‘Broker Craig’s List ads’.”
Nels Peterson
Owner, RE/MAX Preferred Properties | Oklahoma City, OK -
Director of Online Marketing and Lead Generation
People & Properties Sotheby's International Realty
(Real Estate industry)
April 2008 — March 2009 (1 year )
- Increased web traffic 370%+.
- Increased qualified lead distribution to agents dramatically.
- Increased incoming lead channels from 2 to over 12.
- Implemented broker website, CRM and LMS system connecting 4 offices.
- Landing Page and Call-to-Action Expertise
- Google Analytics and Adwords program implementation.
- SEO / SEM implementation.
- Blog strategy and operation implementation.
- Excellent writing skills for results on blogs, press releases, etc.
- Expertise in Content Syndication.
- Expertise in Social Media Campaigns and opportunities.
- Integrated Print and Online Marketing.
- Knowledge of website optimization for organic search (keyword research, competitive analysis etc)
- Measure, analyze and improve website traffic
- Blog campaign strategy and implementation -
Director of Online Marketing
Better Homes Realty
(Privately Held; 1-10 employees; Real Estate industry)
2008 — 2008 (less than a year)
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Real Estate Marketing & Sales
Vanguard Properties / sfcondomap.com
(Privately Held; 51-200 employees; Real Estate industry)
2005 — April 2008 (3 years )
- Produced industry and technology leading website for lead generation (sfcondomap.com)
- Publish leading real estate blog and articles on Internet marketing and lead generation
- Developed online and offline advertising, marketing and P.R. campaigns
- Blog and website featured on leading industry websites
- SEM Marketing expertise -
Regional Sales Manager and Business Development Manager
Alysis Technologies
(Privately Held; 11-50 employees; Computer Software industry)
1999 — 2001 (2 years )
Electronic Bill Presentment and Payment (enterprise software solution) focusing on banking, utilities and communication companies. I started as the West Coast sales representative and assumed responsibilities for business development (I reported to a VP of Business Development) as well.
In my business development role, I worked with companies such as Commerce One, Ariba, i2 Technologies, Siebel, Oracle, IBM etc to integrate their technologies with electronic bill and statement technologies at Alysis Technologies.
In 2000 I gave, with 12 hour notice, a presentation at EC2000 in San Francisco on B2B in the banking industry. -
Regional Sales Manager
CCBN
(Privately Held; 201-500 employees; Financial Services industry)
1997 — 1999 (2 years )
My clients included Oracle, 3Com, Applied Materials, Intel. CCBN (Corporate Communications Broadcast Network) provided the content for corporate websites and also multimedia events such as investor conferences, analyst conferences, quarterly and yearly reports etc.
For the first several years I was the sole employee west of the Mississippi.
The best parts of my job were my clients and meeting Jeff Parker and driving around with him on sales calls. Jeff Parker was the founder of First Call and an amazing person.
Scott Pierce’s Education
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Thunderbird School of Global Management
1996 — 1997
Additional Information
Scott Pierce’s Websites:
Scott Pierce’s Groups:
TransparentRE.com, MRI
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Real Estate Connect -
Online Lead Generation
Scott Pierce’s Honors:
I was awarded the Award of Bravery by the city of San Francisco for helping capture a bank robber in 1999.
Scott Pierce’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
