CREATIVE DIRECTOR
London, United Kingdom
- Past
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- Associate Creative Director at SAPIENT
- Creative Director | Consultant at POD1
- Senior Art Director at MODEM MEDIA / DIGITAS (Publicis Groupe)
- Art Director | Freelance at OGILVY INTERACTIVE (WPP)
- Senior Art Director at AGENCY.COM (Omnicom)
- Art Director at eMC SAATCHI (M&C Saatchi)
- Senior Designer at NOOMEDIA SOLUTIONS LTD
- Creative Manager at MMD MULTIMEDIA DEVELOPMENT SA (PubliGroupe)
- Education
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- CSM : Central Saint Martins College of Art and Design, United Kingdom
- ECAL : University of Art and Design Lausanne, Switzerland
- ENBAL : Ecole Nationale des Beaux-Arts de Lyon, France
- Lycée Emmanuel Mounier, France
- Recommended
-
7 people have recommended SERGE - Connections
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- Industry
- Marketing and Advertising
- Websites
SERGE MANOUKIAN’s Summary
I'm an award winning Creative Director with thirteen years of experience in creative strategy, conceptual thinking, branding and design for the digital marketing industry and online media, including eight years in management and mentoring.
I use my skills to conceive and design innovative and engaging brand experiences, along with integrated and interactive campaigns. I have rich expertise in pan-European campaigns, brand identities, world-class websites for Fortune 500 clients, viral marketing solutions, rich-media content, accessible websites, online games, smart-phone applications, direct marketing campaigns, CD-Roms and limited edition toys. I also develop innovative concepts for viral movies, branded web applications, guerrilla marketing, events, services and applications for social media.
SERGE MANOUKIAN’s Specialties:
CREATIVE SKILLS:
Creative direction, creative strategy, brand strategy, conceptual thinking, brainstorming, mind mapping and storyboarding.
MANAGEMENT SKILLS:
Managing, mentoring and inspiring Art Directors, Copywriters, Designers, Motion Graphics Designers, Flash Developers, Information Architects, Video Editors, Photographers, Illustrators, CGI Artists and Production Artists.
DESIGN SKILLS:
Art direction, branding, graphic design, illustration, retouching and typography.
SERGE MANOUKIAN’s Experience
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Associate Creative Director
SAPIENT
(Public Company; SAPE; Information Technology and Services industry)
January 2008 — November 2009 (1 year 11 months)
Associate Creative Director at Sapient Interactive in London. Creative direction, consulting, creative strategy for digital marketing campaigns, websites and smart-phone applications. New business development and development of concepts of cross-channel immersive brand experiences, including marketing concepts for integrated campaigns, widgets, social media and viral campaigns. Management, recruitment, team development and mentoring.
Clients: Epson, Vodafone, ZYB Mobile, Star Alliance, Octopus Travel, Electronic Arts, Mouchel and NHS, among others.
Sapient London is ranked No.1 in the New Media Age Top 100 Interactive Agencies 2009 in UK. "Leading web design agency in Europe" by Forrester. -
Creative Director | Consultant
POD1
(Privately Held; Internet industry)
June 2007 — December 2007 (7 months)
Creative Direction and Consulting at Pod1 London, UK's fastest growing creative digital agency. Responsible for developing new creative processes and managing a team of 8 Designers and Contractors (Information Architect and Flash Developers) on several campaigns, e-commerce solutions, web development, micro-sites and e-CRM. Consulting, creative strategy, conception, management, mentoring, new business development and recruitment.
Clients: Kenwood, Picture Financial, Fred Olsen Cruise Lines, Travel Intelligence, Links of London, Anya Hindmarch, Fat Face, Hiscox, Killik & Co, Jane Norman and Schroders, among others. -
Senior Art Director
MODEM MEDIA / DIGITAS (Publicis Groupe)
(Public Company; PUB; Marketing and Advertising industry)
June 2005 — June 2007 (2 years 1 month)
Art Direction and Creative Lead. Responsible for managing Flash Designers, Web Designers, CGI Artists, Illustrators and Contractors on several Pan-European campaigns, web developments, Flash micro-sites and eCRM. Creative strategy, conception, storyboarding, design, development of style guides, creation of limited edition toys, management and client presentations in UK and Germany.
Clients: General Motors, Shell and Hewlett-Packard, among others. -
Art Director | Freelance
OGILVY INTERACTIVE (WPP)
(Marketing and Advertising industry)
December 2004 — June 2005 (7 months)
Art Direction and Consulting. Responsible for managing Designers and Production Artists on a strategic Pan-European project for Unilever and several web developments.
Clients: Unilever, American Express, Nestlé and IBM, among others. -
Senior Art Director
AGENCY.COM (Omnicom)
(Privately Held; OMC; Marketing and Advertising industry)
May 2002 — August 2004 (2 years 4 months)
Firstly as Art Director, then as Senior Art Director from March 2004. Creative consulting, brand strategy, conception and creation of creative and effective solutions for clients. I have been working 18 months on majors and strategic BT Broadband projects targeted to the consumer market, my work was recognized and awarded by 'Revolution Magazine'. Responsible for managing Junior Designers and Flash Developers.
Clients: British Telecom, Electronic Arts, T-Mobile, Lancaster, The Prince’s Drawing School and National Grid Transco, among others. -
Art Director
eMC SAATCHI (M&C Saatchi)
(Public Company; EMC; Information Technology and Services industry)
May 2000 — April 2002 (2 years )
Firstly as Senior Designer, then as their Art Director from January 2001. Conception and creation of creative and effective solutions for clients. Creation of timing plan for the allocation of resources. Managing the creative team. Working within the budget allocated for each project. Meeting the deadline of each project. Ensuring quality and consistency for every project. Business development by winning pitches and world class award, with a prestigious Cyber Gold Lion at Cannes.
Clients: MG Rover Group, COI, The Home Office, British Telecom, Nestlé, KPMG, The Guardian and Scottish Courage, among others. -
Senior Designer
NOOMEDIA SOLUTIONS LTD
(Online Media industry)
September 1999 — May 2000 (9 months)
Conception, design and production of immersive brand experiences, front-end design for touch-screen kiosks, Shockwave Flash micro-sites and Shockwave Director branded online games. Creation of entertainment, infotainment and advertorial content for the fast moving consumer goods industry. Company no longer trading.
Clients: Guinness, Bacardi Breezer and Kraft Food UK, among others. -
Creative Manager
MMD MULTIMEDIA DEVELOPMENT SA (PubliGroupe)
(Online Media industry)
July 1996 — August 1999 (3 years 2 months)
Firstly as a Web Designer, then as their Creative Manager. Conception, design and production of the interface and the content of commercial and corporate websites, as well as various printed material to promote the launch of these sites. Involvement in meetings with clients and publishers, to discuss their requirements and new business opportunities. Conception and design of exciting sites for the Swiss market. Creative lead on strategic projects for the financial and telecommunication industry in Switzerland.
Clients: Swisscom, Banque Cantonale de Genève, Banque Cantonale Vaudoise, Providentia, Publigroupe, Publicitas, Real Media and Swiss Online, among others.
SERGE MANOUKIAN’s Education
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CSM : Central Saint Martins College of Art and Design, United Kingdom
Short Courses , Storyboarding for Film, Video and Animation , 2004
October 2004 to December 2004
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ECAL : University of Art and Design Lausanne, Switzerland
Diploma of Third Cycle of Higher Education (Post Graduate) , Computer Graphic Design , 1994 — 1996
Unité de Synthése de l'Image Numérique (USINE)
Diplome de Troisiéme Cycle
Lausanne, Switzerland -
ENBAL : Ecole Nationale des Beaux-Arts de Lyon, France
DNAP , Communication Department (Arts & Media) , 1991 — 1994
National Diploma in Plastic Arts with Commendation
Lyon, France -
Lycée Emmanuel Mounier, France
Bac A3 , Baccalaureate (Philosophy & Arts) , 1988 — 1991
Philosophie, Lettres et Art
Grenoble, France
Additional Information
SERGE MANOUKIAN’s Websites:
SERGE MANOUKIAN’s Interests:
Human interaction, Human-computer interaction, cognitive science, sociology, philosophy, new trends, emerging technologies, sustainability, consumer behaviors, social media, contemporary art, graphic design, industrial design, architecture, photography, electronic music, interactive installations, art house cinema, contemporary dance, experimental video, performances, live-acts, self-development, self-improvement and fitness.
SERGE MANOUKIAN’s Groups:
D&AD, IPA (Institute of Practitioners in Advertising), TED, The FWA, Trend Patrol, First Million UK.
-
FWA -
TED: Ideas Worth Spreading -
D&AD -
Trend Patrol
SERGE MANOUKIAN’s Honors:
A W A R D S :
CANNES LIONS 2001:
Cyber Lion Gold for the 'Police Could You?' website,
at the 48th International Advertising Festival.
Client: The Home Office & COI
Agency: eMC Saatchi
REVOLUTION AWARDS 2004:
'Best Consumer Marketing' for BT Broadband,
awarding several online developments and CD-ROM.
Client: British Telecom
Agency: Agency.com
E X H I B I T I O N S :
IMAGINA
Festival international of images beyond imagination
Monte Carlo 1996
Exhibition of 'Construct' in the digital gallery, an exhibition organized by INA and sponsored by Pernod Ricard.
SOLEURE FESTIVAL
Switzerland 1996
Showing of 'Deconstruction' a film produced in 3D computer generated images.
MUSEE DES ARTS DECORATIFS DE LAUSANNE
Switzerland 1995
'Pixel Dimension' a U.S.I.N.E exhibition of computer generated images and art.
ESPACE LYONNAIS D'ART CONTEMPORAIN
France 1994
Showing of 'Propaganda Television' an art film produced with mixed media techniques.
SERGE MANOUKIAN’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- job inquiries
- expertise requests
- reference requests
- getting back in touch
