Serenity Thompson

Current

• Head of Americas Field Marketing at Serena Software

Past

• Campaign Marketing Manager at Serena Software
• Senior Manager, Corporate and Field Marketing at Ingres Corporation
• Global Online Advertising Manager at Oracle

Education

• University of San Francisco - Masagung Graduate School of Management
• University of California, Santa Cruz

Recommended

5 people have recommended Serenity

Connections

270 connections

Industry

Information Technology and Services

Serenity Thompson’s Summary

As a seasoned marketing manager with expertise in driving brand awareness and demand generation through creative campaigns and programs, I bring to the table more than 10 years of results-driven experience in strategic planning, production, execution, and a proven ability to create integrated programs across media. I have hands-on experience running strategic business initiatives for start-ups, SMBs and large enterprises, demonstrating a deep and thorough understanding of marketing objectives, targeting, best practices, and trends, and the ability to translate those into clear, executable steps. My skill set supports marketing as a brand-oriented art form and a numbers-oriented science. MBA

Serenity Thompson’s Specialties:

Branding, integrated marketing, online, interactive technologies, new media, events, analytics, optimization, project management, business development, negotiation, business planning, financial modeling

Additional Information

Serenity Thompson’s Interests:

Emerging technology, new media, new ventures, sports, art, fashion

Serenity Thompson’s Groups:

-Beta Gamma Sigma (Academic)
-National MS Society
-SPCA International
-San Francisco MOMA
-GenArt

•    Inbound Marketers - For Marketing Professionals
•    Agile Alliance
•    Silicon Valley Women in Human Resources (HRWSV)
•    eMarketing Association Network
•    Agilistas
•    Sr level Internet Marketers Group, Internet Marketing Professionals Only.
•    Agile Approach to Businesses Group
•    Chicago - Agile Practitioners
•    Digital Marketing
•    Social Media Today
•    Social Media Marketing
•    Agile Project Managers
•    Agile
•    BD Networking
•    eXtreme Programming San Diego
•    BayAPLN
•    Business Mashers Network
•    Agile 200x
•    OSCON 09 - Open Source Convention
•    Serena Tag Conference Sept. 7-10, 2008 (formerly xChange)
•    APLN New York City
•    Agile DFW
•    APLN Chicago
•    Agile SoCal
•    BASE (BAY AREA SOFTWARE ENGINEERS)
•    KCAgile
•    AgileKC
•    Serena Software Global User Group

Serenity Thompson’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch