Sebastien Petit

Sebastien Petit

Digital Marketing Specialist / Internet Radio Broadcasting Expert

Paris Area, France

Current
  • Digital Marketing Manager at Microsoft
  • President at France Webradios (The French Union of Webradios)
  • President at Paris-One.com DJ Webradio
Past
  • e-Marketing Manager at Ricoh France
  • Webmaster at Grenoble Alpes Métropole (La Métro)
Education
  • Université Pierre Mendès-France (Grenoble II)
  • Université Pierre Mendès-France (Grenoble II)
Connections
142 connections
Industry
Marketing and Advertising
Websites

Sebastien Petit’s Summary

In my professional life, I'm working on the digital marketing strategies of Microsoft France. I specially like to focus on SEM problematics and Web analytics. Beside this activity, I'm an activist in the development of Internet Radios in France.

Sebastien Petit’s Specialties:

Search Engine Marketing, Web analytics, Web Projects Management, Internet Radio Broadcasting


Sebastien Petit’s Experience

  • Digital Marketing Manager

    Microsoft

    (Public Company; 10,001 or more employees; MSFT; Computer Software industry)

    October 2008Present (10 months)

    In charge of the Search Engine Marketing (Search Engine Oprimization/Search Engine Advertising) strategy, the online customer engagement, the innovative/emerging digital practices (mobile marketing, social media, viral marketing, buzz practices, eEvents,...), and the web TV/webcasts improvements.

  • President

    France Webradios (The French Union of Webradios)

    (Non-Profit; 11-50 employees; Music industry)

    February 2006Present (3 years 6 months)

    Founded in February 2006, France Webradios is the main union representing the non profitable webradios in France. It legalized the broadcasting of webradios in France by establishing agreement with the societies that collect the music royalties (SACEM / SCPP / SPPF). It is also at the origin of the first experimental in Digital Terrestrial Radio between 12 webradios and the broadcaster TDF.

  • President

    Paris-One.com DJ Webradio

    (Non-Profit; 51-200 employees; Music industry)

    September 2003Present (5 years 11 months)

    Paris-One.com is an non-profitable organization dedicated to the promotion of the next generation of deejays and all styles in electronic musics. You can listen to our free radio channels featuring more than 100 DJs mixing exclusive shows.

  • e-Marketing Manager

    Ricoh France

    (Public Company; 10,001 or more employees; Information Technology and Services industry)

    September 2000September 2008 (8 years 1 month)

    Acting, on a local and an European level, as an online marketing subject matter expert. Focused on B to B web, email and SEO strategies to increase sales leads and promote Ricoh brand. This includes developing short and long range online strategies and integrating them in marketing plans enterprise wide.

  • Webmaster

    Grenoble Alpes Métropole (La Métro)

    (Public Company; Government Administration industry)

    September 1998August 2000 (2 years)


Sebastien Petit’s Education

  • Université Pierre Mendès-France (Grenoble II)

    Sales, Marketing & Communication 19961997

  • Université Pierre Mendès-France (Grenoble II)

    Information technology, Computer networking, Software design 19941996


Additional Information

Sebastien Petit’s Websites:

Sebastien Petit’s Interests:

Internet evolution, Electronic music, Fitness, Running

Sebastien Petit’s Groups:

  •    FrenchWeb.org - le groupe des professionnels du net francophone
  •    Ricoh Family Group
  •    Music and Entertainment Professionals
  •    MusicBiz

Sebastien Petit’s Honors:

Appointment to the CSPLA, a consultancy Council of the French Ministry Of Culture, as a consultant in internet radio broadcasting - 2007, May

Best website in the "Non-profitable organisation" category awarded by "La Lettre du Cadre Territorial" - 2000


Sebastien Petit’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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