CEO & Co-Founder at Ant's Eye View
Greater Seattle Area
CEO & Co-Founder at Ant's Eye View
Greater Seattle Area
Strategic consulting focused on converting social media enthusiasm into sustainable business plans delivering a combination of both near term and long term scorecard results.
Recognized expert in the development and global leadership of brand/product advocacy/enthusiast programs.
Business strategy consulting from a career business leader (vs a career consultant).
Proving track record of building and integrating social productivity solutions (at large scale) that contribute to product/brand marketing, innovation and support processes.
Strong evangelist/speaker capable of leading workshops as well as broad industry conversations on applying social media to business objectives.
Customer Experience and listening systems
Word of Mouth Marketing
Influencer program development
15 years enterprise experience (Microsoft)
Global communities expertise
Blogger
(Marketing and Advertising industry)
January 2009 — Present (7 months)
Ant’s Eye View is a customer collaboration strategy practice founded in 2007 by Jake McKee, an evangelist for online and offline community building, social media, and customer-company interaction. In 2009, Ant's Eye View merged with CGT Consulting, founded by Sean O'Driscoll, a recognized leader in customer collaboration. Together, they have been working with online communities, fan groups, and consumer groups since the early days of the Internet, and have a rich background in Web development, community management, business strategy, and product development. We are passionate about building relationships between companies and their consumers. In fact, building relationships is the foundation we’ve built our company on.
(Public Company; 10,001 or more employees; msft; Computer Software industry)
February 2004 — Present (5 years 6 months)
see www.microsoft.com/mvp
Also see my personal blog at www.communitygrouptherapy.com
(Public Company; 10,001 or more employees; MSFT; Computer Software industry)
November 1992 — Present (16 years 9 months)
Responsible for community and influencer strategy development scoped to global customer service and support. Social Media strategist with strong understanding of connecting community and advocacy programs across business functions (support, innovation, sales/marketing).
(Public Company; Computer Software industry)
1992 — Present (17 years)
(Public Company; Computer Software industry)
November 1992 — Present (16 years 9 months)
Social Media Strategies: online communities, Web 2.0, influencer/advocate program strategy, definition, design and operationalization, WOMMA
WOMMA, Blog Council, MVP, Creative Good, Marketing Leadership Council