
Co-founder & COO at Playfish
San Francisco Bay Area

Co-founder & COO at Playfish
San Francisco Bay Area
Sebastien de Halleux is COO and co-founder of Playfish, a social gaming company (http://www.playfish.com) overseeing distribution, monetization and business development.
Prior to Playfish Sebastien was at Nokia where he was responsible for Strategy and Business Development for the newly formed mobile advertising group. He helped accelerate this key new group by completing the successful acquisition of Enpocket, a US-based mobile advertising company.
Prior to Nokia, Sebastien was Strategy and Operations Director at Glu Mobile (nasdaq:GLUU). During his tenure, he structured the European financial planning and analysis organisation and the tactical sales operations department responsible for prioritising, deploying and tracking several million mobile gaming SKUs.
He was previously Head of Strategic Alliances at Macrospace where he was responsible for corporate development and key partnerships, resulting in the merger with US-based Sorrent and the formation and integration of Glu Mobile.
Prior to Glu Mobile, Sebastien was a management consultant with Booz Allen Hamilton, working on Finance and Media strategy projects across EMEA and APAC.
Sebastien holds an MEng (Hons) in Civil Engineering from Imperial College.
Strategy, Planning, Operations, Business Development, Corporate Development, Sales, Marketing, Media, Entertainment, Mobile, Wireless, Financial Institutions, Games, Social Networks, Web 2.0, Viral distribution, Monetization
(Computer Games industry)
October 2007 — Present (2 years 2 months)
We are a social games company that creates games for friends to play together. Founded by casual and mobile games veterans, we believe games are more fun when played with friends and family. So we are working on creating new, more social ways of playing great games that combine the best elements of casual games, social networks, MMOGs and virtual worlds.
(Public Company; 10,001 or more employees; NYSE:NOK; Wireless industry)
April 2007 — 2007 (less than a year)
(Nokia Ad Service)
(Public Company; 201-500 employees; NASDAQ:GLUU; Wireless industry)
2006 — April 2007 (1 year )
(Privately Held; 11-50 employees; Wireless industry)
2004 — 2006 (2 years )
(Privately Held; 11-50 employees; Wireless industry)
2003 — 2004 (1 year )
(Management Consulting industry)
2000 — 2003 (3 years )
Finance Industry (Private Banking, Retail Banking). Media Industry (Publishing). Projects for clients across EMEA and APAC. Strategy, Organisational transformation.
MEng (Hons) , Civil Engineering
Undergraduate , Ingenieur Civil, FSA
Louvain-la-Neuve
AW96
Social applications