Scott Thurman

Current

Founder at Chinese Rice Wine LLC

Past

Business Development Manager - China at Intel
Strategic Account Manager at Intel
Program Manager - Internet Marketing at Intel

Channel Manager - Ecommerce at Intel
Sales Director at Hong Kong Web Connection
Regional Sales Manager - Interactive Media at Global Sources
Regional Sales Manager - Advertising at Global Sources
Account Manager at Global Sources

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5 more...

Education

Thunderbird School of Global Management
University of Utah

Recommended

23 people have recommended Scott

Connections

233 connections

Industry

Food & Beverages

Scott Thurman’s Summary

INTERNATIONAL SALES & MARKETING PROFESSIONAL...
* Uniquely qualified for management positions in Asia, having lived and worked in the region for over 20 years.
* Excellent business development track record; specifically in defining, initiating and growing a company's e-commerce presence.
* Strong interpersonal skills developed in business environments that crossed multiple cultures, countries, languages and objectives.
* Proven record of building revenues through staff development and customer acquisition.

Scott Thurman’s Specialties:

International Sales and Marketing,
Business Development,
Chinese (Cantonese and Mandarin) Language Skills,
E-commerce/Online Marketing,
Asia Pacific Markets,

Scott Thurman’s Experience

Founder

Chinese Rice Wine LLC

(Food & Beverages industry)

January 2008 — Present (1 year 11 months)

Created a family owned and operated, niche business importing premium rice wine from China and selling it to restaurants, retail stores and consumers in the U.S. Responsible for every aspect of this business including; negotiating exclusive distribution agreements with Chinese suppliers, arranging shipping for products made in China and imported to the U.S., obtaining a multitude of permits, licenses and approvals required to import and distribute alcohol in the U.S., primarily responsible for designing, maintaining and marketing www.ChineseRiceWine.com, implementing SEO (Search Engine Optimization) techniques, social networking tactics, and Google PPC (Pay-per-Click) advertising campaigns growing traffic to approximately 1500 unique visitors per month. Chinese Rice Wine LLC, continues to operate as a small, profitable, web-based business.
Business Development Manager - China

Intel

(Public Company; 10,001 or more employees; INTC; Semiconductors industry)

April 2001 — 2007 (6 years )

Responsible for Intel’s flash memory business in China, specifically targeting the local OEMs in the cellular phone segment. Indirectly managed Intel’s China wireless sales team to grow Intel’s flash memory revenue in this important and strategic segment from $20M in ’03 to $44M in ’04, and over $80M in ’05. Coordinated the sales efforts amongst multiple product divisions and marketing groups in multiple geographies. Negotiated several “Long Term Agreements” with executives from the top cellular phone OEMs and Reference Design Houses (RDH) in China. Customer list includes; Amoi, Lenovo, Ningbo Bird, TCL, Huawei, Cellon and Techfaith
Strategic Account Manager

Intel

(Public Company; 10,001 or more employees; INTC; Semiconductors industry)

May 2000 — March 2001 (11 months)

Grew IOS annual revenue base in the Pacific Northwest (Oregon, Washington, Idaho, Utah, Colorado) from ~$2M, to over $10M in less than a year. One of very few IOS Account Managers who received the “IOS Million Dollar Account” trophy, for landing two, multi-million dollar per year accounts.
Program Manager - Internet Marketing

Intel

(Public Company; 10,001 or more employees; INTC; Semiconductors industry)

March 1999 — May 2000 (1 year 3 months)

Internet Marketing Program Manager - Mar/99 to May/00
Project Manager of Intel’s Indirect Channel initiative to "personalize" the web experience of the Indirect Channel web site and newsletter audiences. Primary point of contact for various third party vendors. Publisher/author of the Channel.intel.com newsletter, driving subscription from 25,000 readers, to over 50,000. Primarily responsible for the development of Intel's first HTML formatted newsletter targeting an external audience, doubling the average response rate. Created and managed the Channel Web Marketing team that provided a forum for cooperating, and creating synergies with other Intel channel marketing groups. Drove many process improvements in the way content is published to the Indirect Channel web sites and newsletters, with the creation, development and implementation of an online content submission tool being the most significant.
Channel Manager - Ecommerce

Intel

(Public Company; 10,001 or more employees; INTC; Semiconductors industry)

May 1997 — March 1999 (1 year 11 months)

Indirect Channel Manager, Electronic Commerce – Jan/98 to Mar/99 (Singapore/Hong Kong)
Indirect Channel Business Development Manager – May/97 to Dec/98 (Singapore)
Managed a small team of web authors which maintained, sustained, and continuously improved Intel’s dealer web sites in APAC. Created and drove a highly visible and successful project which resulted in 87% of the Intel’s dealer’s (Genuine Intel Dealer or G.I.D.) in APAC being connected to the Internet, up from approximately 10% in May ’97. Accepted the role of G.I.D. Net Manager, and eventually Indirect Channel Manager, directing activities which lead to a 212% increase in site traffic during a 9 month period. Managed the relationship, and directed the activities of an Interactive Media agency (EURO Interactive Media), which was based in Sydney Australia. Extended the influence of the G.I.D. Net team by creating and “localizing” two unique web sites for APAC Indirect Channel members – ISP Net for ...
Sales Director

Hong Kong Web Connection

(Privately Held; 11-50 employees; Internet industry)

January 1996 — June 1996 (6 months)

Directed the sales and marketing efforts on a short-term consulting basis for The Hong Kong Web Connection's web design and consulting services. Organized and managed the company’s sales, customer service, classified advertising, and marketing teams which consisted of 10 employees. Advised client's on the structure and content of their web sites, several of which were multilingual (i.e. English/Chinese or English/Japanese). Coordinated company sponsored seminars and trade show participation with the objective of increasing sales through advising and educating Hong Kong companies on the value and potential of doing business on the Internet. Web site sales rose from 16 to over 40 web sites in a 6 month period.
Regional Sales Manager - Interactive Media

Global Sources

(Public Company; 1001-5000 employees; GSOL; Publishing industry)

May 1995 — January 1996 (9 months)

Integral part of a three-member management team formed to lead Asia's largest trade publishing company in a fundamental shift from print to electronic media. Jointly responsible for planning and implementing the production of CD-ROM titles for 10 monthly trade publications and launching The ASM Group's web site. Developed a pricing strategy for web advertising. Prepared marketing materials such as media kits, brochures, and advertising rates. Assisted in determining the structure of, and the content to be included in, the CD-ROM and web site. Demonstrated the CD-ROM and web site to ASM staff and clients throughout Asia, and to subscribers at regional trade shows. Directed the sales efforts of over 150 company sales representatives, which led to the successful launch of two new interactive media products that included over 2,200 product images, from over 1,000 suppliers in 9 different countries.
Regional Sales Manager - Multimedia Products - July/94 to May/95
Regional Sales Manager - Advertising

Global Sources

(Public Company; 1001-5000 employees; GSOL; Publishing industry)

July 1994 — May 1995 (11 months)

Held the dual roles of Regional Sales Manager - Computer Sources, and Regional Sales Manager -Multimedia Products, during the same period. Directed advertising sales in Asia for Computer Sources, a trade publication targeting computer products manufacturers interested in pursuing the U.S. market. Assisted Sales Managers with “problem accounts” and key advertisers in Taiwan, Hong Kong, and Singapore. Reported directly to the publisher regarding advertising sales, competitive situation, industry trends and opportunities with regards to Computer Sources.
Account Manager

Global Sources

(Public Company; 1001-5000 employees; GSOL; Publishing industry)

September 1991 — July 1994 (2 years 11 months)

Generated advertising sales revenue by developing sales presentations, marketing materials, advertising concepts and relationships with manufacturers and suppliers interested in promoting their products to their appropriate markets. Participated in and helped organize the ASM Group's exhibitor presence at relevant trade shows, such as Comdex, the Hong Kong Electronics Fair, and Taiwan's Computex. Developed a knowledge and understanding of the complexities in each industry (e.g. OEM relationships, channel marketing). Client list included Asian based manufacturers from Taiwan and Hong Kong, and internationally recognized companies such as Maxell, Ericcson, Motorola and Nokia.

Scott Thurman’s Education

Thunderbird School of Global Management

Masters , International Management , 1989 — 1991
University of Utah

Bachelors , Business , 1984 — 1988

Additional Information

Scott Thurman’s Interests:

professional networking, skiing, golf, internet marketing, reading, movies, listening, international travel, China, Asia, new technology, Chinese rice wine, sake

Scott Thurman’s Groups:

Thunderbird Alumni
Executive Suite
Intel Alumni Association
China Business
Expat Network
China Networking Group
University of Utah Alumni
Wines & Spirits (Number 1 W&S group on Linked)
Wine Business Network
Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
Rippentrop's Wine, Spirits, Beer & Other Beverage Professionals, #1 Adult Beverage Group
Green Vines Wine & Spirit Networking Group
Beer Wine Spirits Network
WINE - Wine Industry Networking Executives
Wine2.0
Wine and Spirits Professionals
Wine Connections
Wine Business Intelligence
All Food, Beverage, Hospitality, Hotels, Restaurants, Culinary, Catering, Coffee, QSR Professionals
Portland Tbirds and Friends
US Policy on China & the Rest of the World Group
China Going Global — Building Chinese Global Brands
Potential Expat Professionals
Global Jobs!!!