Scott Sheaffer

Scott Sheaffer

Training and Development Manager at Allied Electronics, Inc.

Dallas/Fort Worth Area

Current
Past
  • Senior Sales Manager at Source, Inc.
  • Regional Sales Manager at AT&T
  • National Sales Manager at Hi-Line, Inc.
Education
  • Baylor University
Connections
500+ connections
Industry
Professional Training & Coaching
Websites

Scott Sheaffer’s Summary

Scott R. Sheaffer, CSE, DTM, publishes a sales tips website (SalesTipsByScott.com). He is a contributing writer for other books, blogs and national publications. He has recently published his book "Comatose Management." He lives in DFW (Dallas, Texas) and has worked in sales, sales management and sales training for over 20 years in companies ranging from small enterprises to Fortune 500 companies. The focus of Scott’s industry experience has been with industrial distributors. He is a graduate of Baylor University and a member of ASTD and TMI.

Scott Sheaffer’s Specialties:

Sales training, public speaking and sales management.


Scott Sheaffer’s Experience

  • Training and Development Manager

    Allied Electronics, Inc.

    (Privately Held; Professional Training & Coaching industry)

    2005Present (4 years )

    Manage a staff that creates and provides training to all Allied Electronics, Inc. employees. Allied has 55 branch offices in North America so a great deal of the training is distance learning. Primary technologies used include: full LMS (Learning Management System), CMS (Content Management System), video content creation on-site, web conferencing and e-Learning. Course content areas are primarily sales, product and management development.

  • Senior Sales Manager

    Source, Inc.

    (Privately Held; 51-200 employees; Telecommunications industry)

    20002005 (5 years )

    A nationwide supplier of data and voice equipment and services, primarily to Fortune 500 companies. Primary responsibilities were to develop and manage comprehensive sales and product training, sales strategies and product offerings. Created comprehensive sales and product training curriculum that enabled the Account Managers to better qualify sales opportunities and improve close ratios. Authored sales and product articles published industry-wide. Selected by American Society for Training and Development to represent Source, Inc. Made sales training address to annual ASTD trainer exposition. Managed 12-person sales force, 2 product managers and support staff. Established new product category resulting in first year sales of $3.25M. Developed “go-to-market” strategies for 2 product launches resulting in $2.75M in sales the first year

  • Regional Sales Manager

    AT&T

    (Public Company; 10,001 or more employees; T; Telecommunications industry)

    19972000 (3 years )

    Managed Account Managers and support staff for business data products division. Prepared and presented sales and product training for all Account Managers in 6 regions. Represented AT&T as a speaker at industry trade shows and seminars. Provided sales management for 6 regions. Led a 5-state task force that created a joint marketing strategy contributing $65M in product revenue. Recruited, trained and managed 15 Account Managers that exceeded sales objectives by 40% within a 3-year period.

  • National Sales Manager

    Hi-Line, Inc.

    (Privately Held; 51-200 employees; Electrical/Electronic Manufacturing industry)

    19871997 (10 years )

    A national distributor of electrical and electronic products through a nationwide sales force. Managed a 75-person sales force, 7 Regional Sales Managers and support staff in 35-state area. Accountable for all sales and product marketing. Overhauled all aspects of sales training programs for both new hires and experienced Account Managers that decreased Account Manager turnover by over 20% in the first year of implementation. Implemented a new sales management structure that contributed to consistently exceeding annual objectives. Increased annual sales of 5 product lines by over 50%.


Additional Information

Scott Sheaffer’s Websites:

Scott Sheaffer’s Interests:

Sales training and coaching, management development, public speaking, professional writing on the subject of sales and sales management.

Scott Sheaffer’s Groups:

Toastmasters International
(ASTD) American Society for Training and Development

  •    ASTD National
  •    The Sales 2.0 Network
  •    SalesBlogcast.com
  •    The Official Toastmasters International Members Group
  •    Sales Management Association
  •    SalesJournal.com
  •    MentorLink International
  •    Sales Gravy
  •    Sales Management Executives
  •    TrainUp.com
  •    Professional Bloggers
  •    Fort Worth B2B Networking

Scott Sheaffer’s Honors:

Certified Sales Executive, Memphis State University
State of Texas Teacher Certification, Baylor University
Accomplished Toastmaster Certification, Toastmasters International
Competent Leader Certification, Toastmasters International


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