
Director of Strategy at Freescale Semiconductor
Austin, Texas Area

Director of Strategy at Freescale Semiconductor
Austin, Texas Area
GLOBAL TECHNOLOGY EXECUTIVE
COMPANY TURNAROUNDS • STRATEGY • PRODUCT DEVELOPMENT
Results-driven global product marketing executive with a 20-year track record of success in driving growth and profitability in intensely competitive global consumer and enterprise markets. Expert at leading high-growth initiatives for start-up, turnaround, and established multi-unit organizations. Dynamic team leader, with a strong P&L focus, excellent business acumen, and a solid technology foundation who excels at building high-performance multi-functional teams to deliver benchmark standards for product innovation, business growth, and operational excellence. Holds an Executive MBA in Marketing and Management.
(Privately Held; Semiconductors industry)
March 2009 — Present (10 months)
(Public Company; DELL; Computer Hardware industry)
May 2007 — July 2008 (1 year 3 months)
Owned product P&L responsibility for the $9 billion Inspiron/Studio portfolio of consumer PCs. Led all aspects of the product lifecycle including product conception, development, launch, and growth. Managed product portfolio for all price segments and global customer regions. Managed 60 direct reports on matrix-organized teams in the US, Europe, and Asia.
– Turned around an unprofitable desktop PC portfolio, restoring it to profitability in Q1 2008 and igniting growth at 5X the US retail industry average in 2007-2008.
– Developed Dell’s first “green” consumer PC (Studio Hybrid) to capitalize on the rapidly growing environmental awareness movement.
– Analyzed growing market trends in the notebook computer arena to develop cutting-edge innovations that drove retail growth at 2X the industry average.
– Developed, produced and launched the most profitable consumer notebook (Inspiron 1525).
(Public Company; 10,001 or more employees; NOK; Telecommunications industry)
February 2003 — May 2007 (4 years 4 months)
Directed all product marketing and product management activities for a $1 billion portfolio of enterprise mobility products in the North Americas.
– Created, produced, and launched Nokia’s #1 selling smartphone design, that achieved a top-rating by “PC Magazine” and enabled Nokia to effectively compete in a lucrative market dominated by Blackberry and Treo.
– Develop a customized design exclusively for Cingular (the E62) that quickly grew in popularity with other global carriers.
– Designed and launched Nokia’s first enterprise strategic and operational product plan for the Americas.
(Privately Held; 11-50 employees; Design industry)
May 2001 — October 2002 (1 year 6 months)
(Public Company; 51-200 employees; Telecommunications industry)
September 1998 — May 2001 (2 years 9 months)
(Public Company; 10,001 or more employees; Telecommunications industry)
December 1988 — August 1998 (9 years 9 months)
current:
Board of Directors, TexArts (Austin, TX)
American Marketing Association
The Hills Country Club (Lakeway, TX)
World of Tennis (Lakeway, TX)
former:
Board of Directors, Full Radius Dance (Atlanta, GA)
Board of Directors & Board Chair, ReadyStart - formerly Infant & Toddler Intervention Program (North Texas)
Board of Directors, Garland Civic Theatre (Garland, TX)
Advisory Board, Reportory Company Theatre (Richardson, TX)