Scott Ingram
Enterprise Sales Director at Eloqua & Founder of NetworkInAustin.com
- Location
- Austin, Texas (Austin, Texas Area)
- Industry
- Marketing and Advertising
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Scott Ingram's Overview
- Current
-
- Enterprise Sales Director at Eloqua
- Founder & CEO at NetworkInAustin.com, Inc.
- Past
-
- Strategic Account Manager - Specialty Products at Oki Data
- Sales Director at Bazaarvoice
- Major Account District Manager at ADP (Automatic Data Processing)
- Referral Program Coordinator at Levelfield
- President at Grey Matter Technologies, Inc.
- Recommendations
-
25 people have recommended Scott
- Connections
-
500+ connections
- Websites
Scott Ingram's Summary
Eloqua lives at the true intersection of my biggest business passions: Sales, Marketing, Relationships. Technology and Social Media. Through my work with Eloqua I'm able to work with Sales and Marketing Executives to find measurable and sustainable ways to grow revenues.
Revenue Performance Management...Why RPM? Why now?
Each year, the various business magazines ceremoniously unveil their “Fastest Growing Companies” lists. The companion profiles typically attribute the catalyst to broad and amorphous differentiators, like “leadership,” “innovation” and “culture.” The truth, however, is far more specific.
Since 1999, Eloqua has studied the revenue performance of a wide range of companies and has identified a small group that consistently out-perform and out-compete their peers. The pattern we see amongst the fastest growing companies is that they understand how sales and marketing drive revenue. They know, often with great precision, how small changes in sales and marketing activities influence revenue outcomes. To manage revenue growth consistently quarter over quarter, these companies have developed disciplines in sales and marketing that:
• Transcend the traditional silos of sales and marketing teams
• Profile customer information and behavior accurately
• Guide the customer through the stages of their buying process with messages delivered at the right time and delivered through the right channel
• Can be measured and managed at every stage
We call this idea Revenue Performance Management (RPM). RPM is a strategy for managing a company’s interactions with buyers through the entire purchase process to enable dramatically more predictable, rapid and profitable revenue growth. Using RPM principles, businesses can identify the drivers and impediments to revenue, rigorously measure them, and then pull the economic levers that will optimize revenue production.
Scott Ingram's Experience
Enterprise Sales Director
Eloqua
Privately Held; 201-500 employees; Computer Software industry
October 2011 – Present (8 months) Austin, Texas Area
Founder & CEO
NetworkInAustin.com, Inc.
Privately Held; Myself Only; Marketing and Advertising industry
April 2005 – Present (7 years 2 months)
Sales Director
Bazaarvoice
Public Company; 501-1000 employees; Internet industry
December 2009 – February 2011 (1 year 3 months)
Major Account District Manager
ADP (Automatic Data Processing)
Public Company; 10,001+ employees; ADP; Human Resources industry
January 2007 – April 2009 (2 years 4 months)
President
Grey Matter Technologies, Inc.
Privately Held; 51-200 employees; Information Technology and Services industry
January 1999 – June 2004 (5 years 6 months)
Scott Ingram's Skills & Expertise
- Enterprise Sales
- B2B Marketing
- SaaS
- Marketing Strategy
- Marketing Automation
- Growing Revenue
- Marketing ROI
- Growing Sales
- Business Networking
- Professional Networking
- Thought Leadership
- Influencer Marketing
- Sales Operations
- Marketing Operations
- New Business Development
- Strategic Partnerships
- Sales Process
- Business Growth
- Sales Growth
- Social Media Marketing
- Demand Generation
- Relationship Development
- SEO
- Email Marketing
- Revenue Management
- Increasing Revenue
- Entrepreneur
- Entrepreneurial Experience
- Online Marketing
- Digital Marketing
- Networking Events
- Speaking Engagements
- Blog Marketing
- Blogging
- Salesforce.com
- Enterprise Software
- Texas
- Oklahoma
- Louisiana
- Arkansas
- Dallas
- Houston
- Content Marketing
- Public Speaking
- Seminar Speaker
Scott Ingram's Additional Information
- Websites:
- Interests:
-
Networking, Connecting, Referring, Business Blogging, Family (Wife, 2 girls, 1 dog, 2 cats), Speaking, Reading, Austin Business, Cycling, Eating and every now and then sleeping
- Groups and Associations:
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Leadership Austin - Emerge Program Chair & Essentials Class of 2009 Greater Austin Chamber of Commerce Bootstrap Austin Greater Austin Hispanic Chamber of Commerce
-
- Honors and Awards:
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ADP President's Club
Newport Harbor Area Chamber of Commerce – Ambassador of the Year 2001
BiG Austin's BiG Idea Awards - Rookie of the Year 2006 for NetworkInAustin.com
Paul Harris Fellow
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