
Small Business Marketing | Marketing Director
Greater Philadelphia Area

Small Business Marketing | Marketing Director
Greater Philadelphia Area
(Privately Held; Professional Training & Coaching industry)
October 2006 — Present (2 years 10 months)
I made significant impact on the company by generating over 1,000 B2B leads and increasing its Web presence while reducing costs. As the sole employee devoted to marketing, I accomplished this with my knowledge and skills using Internet Marketing, SEO, Web Design, E-mail Marketing, Graphic Design, and Event Management.
(Internet industry)
July 2004 — October 2006 (2 years 4 months)
The University’s Web site only had academic content so I created my own site to fill the gap. This Web site is an online resource guide for student’s social lives. I sold, designed, and developed advertising for the site and developed collaborations with local companies and organizations. I sold this site soon after graduating.
(Educational Institution; Higher Education industry)
January 2005 — May 2006 (1 year 5 months)
I created a new site for the College of Liberal Arts and greatly increased its usability and functionality. I was the go-to Web person. I maintained and enhanced a number of other sites associated with the College.
(Broadcast Media industry)
September 2005 — May 2006 (9 months)
I made the most of a very low budget. Put on campus wide events, used Social Networking Sites as promotional tools, and sold advertising.
(Public Company; 201-500 employees; KNXA; Staffing and Recruiting industry)
December 2005 — January 2006 (2 months)
Assisted the sales force recruitment team by performing reference checks, doing special tasks, and creating profiles for candidates.
(Public Company; KNXA; Human Resources industry)
May 2005 — August 2005 (4 months)
I generated leads through making over 100 cold calls on a daily basis. I qualified the candidates through phone screening. I represented our clients to assist in the hiring of nurses.
(Public Company; SVU; Retail industry)
May 1999 — September 2004 (5 years 5 months)
Worked in many areas of the business in sales, cashier, stock, night crew, maintenance, and separation of inventory. Supervised others, assisted in training, interacted with customers on a regular basis, and built displays.
Certificate , Sales Training, Management Training, Extended DISC Personality Analysis System , 2006 — 2009
Learning the Sandler Selling System
BSBA , Marketing , 2001 — 2006
Future Business Leaders of America, American Advertising Federation, Democracy Matters/American Democracy Project, Delta Kappa Epsilon, Inter-fraternal Council, Student Concert Committee, Student Radio Station
cycling, mountain biking, working out, home improvement, computers, web design, advertising, cooking, and exploring