Scott Hemmons

Digital Marketing @ Thomson Reuters

Location: Philadelphia, Pennsylvania (Greater Philadelphia Area)
Industry: Pharmaceuticals

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Scott Hemmons's Overview

Current

Digital Marketing Project Manager at Thomson Reuters

Past

Interactive Marketing Manager at AlignAlytics
Marketing Director at Sandler Training
Founder at Bloomutoday.com

Marketing Director at WBUQ 91.1 FM
Webmaster at Bloomsburg University
Database Intern at Kenexa
Inside Sales Intern at Kenexa
Customer Service Representative at Acme Markets

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Education

Bloomsburg University of Pennsylvania

Connections

500+ connections

Websites

Google+ Profile

Digital Marketing Project Manager

Thomson Reuters

Public Company; 10,001+ employees; TRI; Information Technology and Services industry

January 2011 – Present (1 year 5 months)

• International Marketing for the #37 Global Brand.
• Digital Marketing Strategy Development & Research.
• Interactive Agency Management.
• Search Engine & Social Media Marketing.
• Microsite Development, Manage M&A Site Transitions, Website Maintenance.

Interactive Marketing Manager

AlignAlytics

Privately Held; 11-50 employees; Computer Software industry

December 2009 – January 2011 (1 year 2 months)

• Pay-Per-Click Ad Campaign Development, Management, and Optimization.
• Interactive Media Development.
• Website & Microsite Development, Maintenance, and SEO.
• Email Marketing & Database Management.
• Tradeshow, Event, and Webinar Management.
• Agency Liaison During Company Rebranding.

Marketing Director

Sandler Training

Privately Held; 201-500 employees; Professional Training & Coaching industry

October 2006 – December 2009 (3 years 3 months)

• Developed marketing strategies and campaigns within a budget.
• Cut costs and introduced an Interactive Marketing plan.
• Generated over 1,000 qualified leads for the sales team.
• Increased web activity with YouTube, Twitter, and LinkedIn.
• Created a new website, 100 online videos, 150 e-mails, 10 newsletters, 20 PowerPoints, and coordinated 40 events.

Founder

Bloomutoday.com

July 2004 – November 2006 (2 years 5 months)

• Created an online student community and hyperlocal news website.
• Sold, designed, and developed advertising for the site.
• Developed collaborations with local companies and organizations.
• Continually increased visitor activity using social media.
• Sold the business in November 2006.

Marketing Director

WBUQ 91.1 FM

September 2005 – May 2006 (9 months)

• Designed print ads and promo products. Produced radio ads.
• Sold ads and sponsorships. Ensured DJs played ads on-air.
• On-Air Personality/DJ from 2002 - 2006.

Webmaster

Bloomsburg University

Educational Institution; 5001-10,000 employees; Higher Education industry

January 2005 – May 2006 (1 year 5 months)

• Created and maintained numerous websites.
• Trained non-technical staff members to maintain websites.

Database Intern

Kenexa

Public Company; 1001-5000 employees; KNXA; Human Resources industry

December 2005 – January 2006 (2 months)

• Created database profiles for candidates.
• Performed reference checks.

Inside Sales Intern

Kenexa

Public Company; 1001-5000 employees; KNXA; Human Resources industry

May 2005 – August 2005 (4 months)

• Made over 100 cold calls on a daily basis.
• Qualified leads through phone screening.

Customer Service Representative

Acme Markets

Public Company; 10,001+ employees; SVU; Retail industry

May 1999 – September 2004 (5 years 5 months)

• Cashier, stock, night crew, maintenance, and separation of inventory.
• Supervised others, assisted in training, interacted with customers on a regular basis, and built displays.

Volunteer Interests
- Causes I care about:
  - Civil Rights and Social Action
  - Environment
  - Health
  - Science and Technology

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Bloomsburg University of Pennsylvania

BSBA, Marketing

2001 – 2006

Activities and Societies: Future Business Leaders of America, American Advertising Federation, Democracy Matters/American Democracy Project, Delta Kappa Epsilon, Inter-fraternal Council, Student Concert Committee, Student Radio Station

Websites: