Scott Engstrom

Scott Engstrom

Digital Marketing Director

San Francisco Bay Area

Current
Past
  • Director of Service Operations at Digital Impact
  • Account Director, Self-Services at Digital Impact
  • Account Manager, Client Services at Digital Impact
  • Senior Hydrogeologist / Quality Manager at Montomgery Watson Americas
Education
  • Denison University
Connections
490 connections
Industry
Internet
Websites

Scott Engstrom’s Summary

Scott brings over 15 years of client service, account management, internet marketing and marketing technology leadership experience. He has worked extensively within the digital marketing industry:
* Defining and delivering digital solutions across a diversity of vertical industries
* Developing and launching digital marketing campaigns involving multiple media channels 
* Managing long-term client relationships, setting realistic expectations, building engaged internal support teams, establishing effective communications and resolving business issues and challenges

Scott Engstrom’s Specialties:

* Business Operations Management
* Team Building
* Project Management
* Online Direct Database Marketing
* Process Development
* Internet Trend Analysis
* ROI Modeling and Cost Justification
* Account Management
* Client Service Leadership
* Product Management
* SaaS
* Engagement Management
* Requirements Specification
* SEO


Scott Engstrom’s Experience

  • Global Program Manager

    ChannelNet

    (Privately Held; Computer Software industry)

    2009Present (less than a year)

    Responsible for the overall delivery and growth of the ChannelNet and Hunter Douglas Worldwide relationship.

  • Director of Account Management

    Goodmail Systems

    (Privately Held; Internet industry)

    20082009 (1 year )

    Developed the conversion strategy and communication process for pre- and post-sales account management.

  • Director of Product Management

    Acxiom Digital

    (Marketing and Advertising industry)

    20052007 (2 years )

    Managed cross-department teams (Engineering, QA, Operations, Service Ops, Training, Support, and Technical Publications) in setting direction for on-demand Software-as-a-Service (SaaS) product strategy and development.

  • Director of Client & Technical Support

    Acxiom Digital (formerly Digital Impact)

    (Public Company; ACXM; Information Technology and Services industry)

    20042005 (1 year )

    Managed a global technical support team tasked with troubleshooting and resolving application issues for both internal and external clients.

  • Director of Service Operations

    Digital Impact

    (Public Company; DIGI; Marketing and Advertising industry)

    20032004 (1 year )

    Reporting to SVP of Worldwide Field Operations, managed a staff of 63 within service operations, campaign management, production, client start-up and technical training departments. Developed a track record of attracting quality employees, growing talent and motivating teams.

  • Account Director, Self-Services

    Digital Impact

    (Public Company; DIGI; Marketing and Advertising industry)

    20012003 (2 years )

    Developed and managed the account team which provided client support for a new self-service product. Accounts included Victoria’s Secret, Priceline, EMC, TrueLink, Advent, Grainger and UbiSoft.

  • Account Manager, Client Services

    Digital Impact

    (Public Company; DIGI; Marketing and Advertising industry)

    19992001 (2 years )

    Managed a team of campaign managers, project managers and production specialists. Accounts included: Electronic Arts, Homestead, Alta Vista, Bizrate.com, Entertainment Weekly and Futureshop.

  • Senior Hydrogeologist / Quality Manager

    Montomgery Watson Americas

    (Environmental Services industry)

    19911999 (8 years )


Additional Information

Scott Engstrom’s Websites:

Scott Engstrom’s Interests:

My daughter, Mountain biking, Skiing, Fishing, Wave riding, Coaching (soccer), New technology, Live music, Dining out E-mail Marketing - Retention and Cross-sell relationship marketing through the e-mail channel Web 2.0 - Social Marketing, Blogging, User-Generated Content, E-marketing, database marketing

Scott Engstrom’s Groups:

  •    AIPMM
  •    SVPMA
  •    Executive Suite
  •    Project Manager Alliance!
  •    Project Management Link - www.pmlink.org
  •    IEM 2.0 - Intelligent Email Marketing (+1000 members)
  •    Email Marketing Roundtable
  •    eMarketing Association Network
  •    Etail Careers.com
  •    Digital Marketing
  •    Acxiom Alumni
  •    ERA = Cloud-PaaS-SaaS-Web 2.0
  •    MAAWG (Messaging Anti-Abuse Working Group)
  •    Alumni of Digital Impact
  •    Smart Selling Tools User-Group

Scott Engstrom’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • reference requests
  • getting back in touch

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