Principal Architect at MaxMedia
Greater Atlanta Area
Principal Architect at MaxMedia
Greater Atlanta Area
Seth has a breath of skills that cover the full life cycle of application development, from cutting edge RIA/AJAX front-end technologies to complex Service Oriented Architectures, leveraging the latest JEE/Rails/LAMP best practices. This unique skill set allows him to adapt quickly to the demanding tasks of today’s multi-platform, technically complex, application development landscape.
Languages / Frameworks:
* Java / JEE / Spring
* Ruby / Rails
* XHTML / DHMTL / CSS
* JavaScript / AJAX / DOM
* XML / XSL
* SOA / Web Services (SOAP/HTTP, XML-RPC, REST)
* PHP
RDMS:
* PostgreSQL
* MySQL
* SQLite
* DB2
Web/Application Servers:
* Apache HTTPD
* Nginx
* Apache Tomcat
* Mongrel / Passenger
* WebSphere
* Apache Geronimo
* Microsoft IIS
Development Tools
* Capistrano
* Apache Ant / Maven
* CVS / Subversion / Git
* Aptana / Eclipse
(Privately Held; Marketing and Advertising industry)
October 2009 — Present (2 months)
(Public Company; NWS; Internet industry)
May 2008 — October 2009 (1 year 6 months)
* Responsible for lead development and architecture on multiple mission-critical customer facing solutions at the 6th place comScore ranked ad network.
* Mentored large development team on Agile, MVC and SOA/WOA best practices
* Spearheaded many internal development firsts including a company-wide base CSS framework,
multi-module based Maven builds and a loosely coupled Web Oriented Architectures.
(Public Company; IBM; Information Technology and Services industry)
January 2008 — May 2008 (5 months)
While representing the Kiosk Software Practice as a core member of this leadership team, Seth helps shape a consistent technical strategy, direction, and message across all IBM Interactive practices.
(Public Company; IBM; Information Technology and Services industry)
June 2000 — May 2008 (8 years )
Seth is a technical leader in the IBM Interactive practice. IBM Interactive helps clients develop brand strategies and multichannel customer experience frameworks that extend and maximize traditional brand strategies into various channels of customer interaction.
Seth has helped establish IBM Interactive as the Ruby on Rails subject matter experts within the greater IBM development community. He has lead development on multiple Rails projects, as well as leading mentoring, education and sales engagements surrounding Agile development.
Recent project work:
* http://maps.lacounty.gov - GIS (geographic information system) mash-up utilizing data from the Google Maps API and existing legacy systems. The application is a first of it's kind Rails deployment on z/Linux running on IBM zSeries 990 mainframes
* http://nmaahc.si.edu - Fully moderated community-based website that utilizes many Web 2.0 mechanisms including user submitted content (photos, audio and text), tagging and favorites.
(Public Company; IBM; Information Technology and Services industry)
June 2000 — May 2008 (8 years )
Seth is a senior developer in the IBM Interactive Kiosk Software Practice, which is responsible for design and development of custom media-rich kiosk applications. He is responsible for the technical direction of the practice and has recently transitioned the team to a Ruby on Rails based development platform. This transition will enable the development of next generation kiosks and allow the practice to bid more competitively on future projects.
Recent project work:
* http://recyclebank.com - Developed a Ruby on Rails powered incentive based recycling kiosk. Seth showed architectural leadership by creating API specifications (and implementations) for both backend XML-RPC services and client-side kiosk device code.
* http://eternalegypt.org - Integral member of a specialized IBM team that developed a complex real-time 3D kiosk application. Kiosks deployed worldwide in participating museums and allow visitors to explore ancient Egyptian landmarks in real-time 3D.
(Public Company; IBM; Information Technology and Services industry)
January 2007 — June 2007 (6 months)
While working as a core member of the technical track of this team, Seth helped put together sale's presentation material and development best practices focusing around the emerging Web 2.0 marketplace.
(Educational Institution; 1001-5000 employees; Computer Software industry)
April 1998 — May 2000 (2 years 2 months)
* Administered 30 computer Windows NT network. Managed user accounts, network architecture, and web services.
* Designed and implemented an MIS Alumni web page and database using Active Server Pages, JavaScript and HTML.
* Developed an online auction application using Microsoft SQL Server and Active Server Pages.
(Privately Held; 11-50 employees; Computer Software industry)
June 1999 — August 1999 (3 months)
* Developed document management applications using Documentum, Active Server Pages and COM objects.
* Created a patent capture application for a major pharmaceutical company.
BA , Management Information Systems , 1996 — 2000
Open Source Software, Ruby on Rails, Web 2.0, Web Services, REST, Agile Development
Published Patents:
“Minutiae fingerprint transactions” - US 2006/0159316 A1 • “Grid Licensing Server and fault tolerant grid system” - US 2006/0282519 A1