Matt Schifrin

Current
Past
Education
  • Cornell University
Connections
271 connections
Industry
Online Media
Websites

Matt Schifrin’s Summary

Former Forbes Magazine investigative journalist now primarily overseeing a new strategic editorial ventures and partnerships online for Forbes Media LLC. After 15 years writing and editing for Forbes Magazine,including more than a dozen cover stories I conceived of and created Forbes Best of the Web in 1999. Best of the Web was published in print and on line until the end of 2002. Then starting in mid 2002 formed Forbes.com's Investment Newsletter Channel and marketplace and launched a small number of investment newsletters including Forbes/Wolfe Nanotech Report, Forbes Wireless Stock Watch,Forbes International Investment Report, Forbes ETF Advisor and Forbes/Lehmann Income Securities Investor. Currently in charge of editorial strategy and general management of Forbes Newsletter Group, which publishes and distributes over 40 premium investment newsletters online and 9 weekly free e-letters. Subscription readership exceeds 400,000. In addition to running Forbes.com's online subscription business, recently named editor of the Personal Finance channel on Forbes.com and helped create its new social network for investors, Forbes.com Stock Picking Community.

Matt Schifrin’s Specialties:

Reporting, writing, editing, business development, and general editorial entrepreneurism. Also have developed expertise in a host of online marketing strategies including email marketing, Web page optimization, paid search, and e-mail and landing page copy writing.


Matt Schifrin’s Experience

  • Vice President & Investments Editor

    Forbes Media, LLC.

    (Privately Held; Publishing industry)

    January 2009Present (7 months)

    Continue to oversee all general management of Forbes Newsletter Group and most of the investing content found on Forbes.com's Personal Finance channel, including coverage of ETFs and guru focused coverage. Recent projects include helping to launch Forbes new Intelligent Investing section and program featuring Steve Forbes. Also conceived of and launched Forbes Financial Advisor Network and Forbes virtual trade show business, Forbes.com's Investor iConferences. Forbes iConference held in November 2008, "Profiting in Volatile Markets" was awarded an Honorable Mention in MIN's 2009 Best of the Web awards.
    Other responsibilities in the newly integrated Forbes include editing all Forbes Magazine financial columnists and writing and editing Forbes magazine's stock market column, Makers and Breakers.

  • Editor, Personal Finance Channel

    Forbes.com

    (Privately Held; 201-500 employees; Online Media industry)

    September 2006Present (2 years 11 months)

    Executive editor in charge of all money and investing content on Forbes.com's Personal Finance channel including its Guru Insights channel and its new social network for investors, Forbes.com Stock Picking Community. Personal Finance coverage includes coverage of investing in stocks, bonds, ETFs, mutual funds, options, preferreds as well as estate planning, taxes, retirement, college planning and philanthropy. All can be viewed at www.forbes.com/finance.

  • Vice President & Editor

    Forbes Newsletter Group

    (Privately Held; 501-1000 employees; Publishing industry)

    November 2001Present (7 years 9 months)

    Chief architect and strategist for Forbes.com Newsletter Group, which electronically publishes over 40 investment and management subscription newsletters. It also publishes 9 free e-letters. Using a creative mix of editorial content on Forbes.com and online direct response marketing have grown total subscriber base to over 400,000. Also created Forbes.com's virtual conference series, Forbes.com Investor iConferences. Manage a staff of 10 editors and marketers.

  • Senior Editor

    Forbes Magazine

    (Privately Held; 201-500 employees; Publishing industry)

    March 1991Present (18 years 5 months)

    Investigative feature writer and editor. Specialty financial services, scams and corporate profiles. Authored numerous Forbes cover stories on a wide variety of topics during the 1980s and 1990s as well as managed a team of investigative reporters and and edited its stock picking column,Streetwalker, now called Makers & Breakers.

  • Editor, Best of the Web Magazine

    Forbes Magazine

    (Privately Held; 501-1000 employees; Publishing industry)

    September 1999January 2003 (3 years 5 months)

    Conceived of and founded interactive magazine devoted to helping Forbes audience navigate the Internet more efficiently. In conjunction with the creation of this magazine, built a collaborative database of over 3500 Web site and B2B company reviews. Managed a team of ten in house editors, writers and designers and over 20 freelance contributors. Produced 12 standalone print editions and others combined with ForbesASAP. Forbes Best of the Web successfully expanded Forbes brand and logos across the Web. It also was one of Forbes top newsstand sellers and a major contributor to advertising revenue in 2000. Eventually Best of the Web became and online only product.

  • Associate Editor

    Forbes Magazine

    (Privately Held; 201-500 employees; Publishing industry)

    March 1989March 1991 (2 years 1 month)

    Investigative feature writer for Forbes covering a wider range of topics including corporate strategy, investments and scams.

  • Staff Writer

    Forbes Magazine

    (Privately Held; 201-500 employees; Publishing industry)

    March 1987March 1989 (2 years 1 month)

    Feature story writer for Forbes Magazine covering a wide range of topics.

  • Reporter-Senior Reporter

    Forbes Magazine

    (Privately Held; 201-500 employees; Publishing industry)

    March 1984March 1987 (3 years 1 month)

    Reporting, fact checking and writing for Forbes Magazine, including stints working on Ben Weberman's bond market column and Susan Lee's Big Portfolio column covering institutional money managers.

  • Reporter/Production Assistant

    Financial News Network

    (Privately Held; 11-50 employees; Broadcast Media industry)

    September 1983January 1984 (5 months)

    Internship with this fledgling network which eventually became CNBC. Assisted on air reporters and producers with financial news story formation and booking guests.


Matt Schifrin’s Education

  • Cornell University

    Bachelor of Science , Consumer Economics & Housing , September 1980January 1984

    Activities and Societies:
    Phi Kappa Phi Honor Society

Additional Information

Matt Schifrin’s Websites:

Matt Schifrin’s Honors:

Several Cover Stories at Forbes were finalists in National Magazine Awards
Story on Premium Sales "Arbitraging Dog Food" in Forbes collapsed Florida's largest Ponzi Scheme.
Forbes Story on Sunbeam's Al Dunlap and his channel stuffing, "The Unkindest Cuts." led to its collapse and his ouster. Cited in John Byrne's book "Chainsaw."
Several Awards from Newsletter and Electronic Publishers Association for Forbes/Wolfe Nanotech Report.


Matt Schifrin’s Contact Settings

Interested In:

  • career opportunities
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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