Sarah Chambers

Sarah Chambers

VP, Account Management at Convertro

Location
Greater Los Angeles Area
Industry
Marketing and Advertising

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Sarah Chambers's Overview

Current
Past
  • Senior Search Manager at Avenue A Razorfish Search
  • Director of Client Operations at Superior Lead System (a division of 23airmail)
  • Interactive Account Strategist at 23 airmail
  • Interactive Marketing Services Specialist - ERM Solutions at iXL
  • Digital Media Planner at The Sterling Group
  • Account Manager at DirectPro, LLC
Education
Connections

500+ connections

Websites

Sarah Chambers' Summary

Global client service director with 18 years experience. A proven leader who is both analytical and a creative problem solver. Motivated, results-focused with a talent for building collaborative relationships between partners, clients and their customers. Solid team leader with a track record of employee development and growth. Strong belief in transparency, accountability, and professional integrity.

Specialties: Incremental Revenue Growth
Team Leadership
Technical Onboarding
Strategic Planning & Execution
Talent Recruitment & Development
Product Consultation & Training
Partner Development
Project Management
Operational Planning
Revenue & Profit Optimization
Client Acquisition & Retention
Digital Marketing & Advertising
Product Research
Analytics & Insights
Social Media Engagement

Sarah Chambers' Experience

VP, Account Management

Convertro

Privately Held; 51-200 employees; Marketing and Advertising industry

June 2013Present (1 year 4 months) Santa Monica, CA

Senior Director, Global Account Solutions

ClearSaleing

Public Company; 11-50 employees; Marketing and Advertising industry

January 2011June 2013 (2 years 6 months)

Overall responsibility for managing existing client/partner opportunities to ensure client success and grow incremental revenue through new business opportunities within the existing client base.

- Key account lead for strategic planning, development, and client communication
- Provide account leadership including coordination of internal analytical, strategy and technical resources to deliver on client's needs and expectations.
- With a consultative approach, translate client business needs and deliver solutions through account management, modeling and analytics, and custom product development.
- Act as the “internal client” for all deliverables, giving guidance to resources and granting internal approval before presenting to the client
- Ensure client satisfaction and engagement with the product development and innovation process
- Responsible for retention and growth of the existing client base through individual efforts and efforts of the account management team to deliver profitable quality service.
- Development and evolution of client onboarding and client solutions account management program
- Build, lead, and mentor the account management and training team, ensuring adherence to strategy and client requisites

Senior Account Director

Passenger, Inc.

Privately Held; 51-200 employees; Market Research industry

July 2008December 2010 (2 years 6 months)

Directly responsible for managing client relationships and providing strategic account direction for private online communities. Clients include Microsoft, LG, ABC Studios, Disney, & Hyundai.

- Key strategic guide for clients in developing, sustaining and growing successful communities with Microsoft, Hyundai, ABC Studios, Disney, and LG
- Understand the dynamics of the client’s business and their industry while pro-actively championing the role of Passenger within the organization
- Utilize strong knowledge of business and brand strategy to develop robust community strategies that align with client’s core business objectives
- Work with Group Account Director to provide vertical-focused and overall strategic guidance to clients in the use of online community based on Passenger-developed best practices
- Manage community growth and development, including tracking and calibration of core community strategy to continually align community execution with client business objectives
- Identify and build relationships and opportunities to grow business within organizations and with client agencies
- Manage scope of service and client expectations
- Manage timelines and deliverables and lead weekly client status calls
- Expertly manage client expectations within parameters of product offering and capabilities

Director of Marketing

The maniaTV Network

Privately Held; 11-50 employees; Entertainment industry

November 2005July 2008 (2 years 9 months)

Strategic marketing including branding, customer acquisition, and customer retention programs
Manage marketing team responsible for online advertising, viral, PR, contests & promotions, and database marketing
Manage 3rd party agencies
Marketing requirements and strategy for website features and functionality
Deliver reporting for product, programming, creative and sales around to network site statistics and marketing campaign results
Manage Paid & Organic Search campaigns
Support sales and client services team to ensure client campaigns deliver successfully
Support business development with syndication of our content
Develop strategy, manage, and execute network research.
Administer surveys, usability labs, and focus groups to support programming, technology, and web operations.
Manage and execute several surveys, usability labs, and focus groups to support programming, technology, and web operations

Senior Search Manager

Avenue A Razorfish Search

Public Company; 1001-5000 employees; pub; Marketing and Advertising industry

July 2003November 2005 (2 years 5 months)

- Develop key strategies and tactics for various clients Paid Search, SEO, and Paid Inclusion campaigns
- Work with clients to maximize their campaigns based on client goals and tailored campaigns to help reach optimal profitability.
- Collaborate with clients to help fuse all online media and assist in creating unified online presence
- Test, track, and optimize new creative, landing pages, and keywords expansions across multiple accounts.
- Analyzing and reporting customer data utilizing the Atlas One Point and offline analysis of individual search campaigns including Yahoo Search, Google, MIVA, and other Tier III engines.
- Provide weekly reports regarding online marketing efforts and performance metrics to clients
- Manage a team of Search Managers and Search Coordinators
- Manage Agency relationship with Major Search Engines
- Assist with the training and developing of materials for the training of new hires.

Director of Client Operations

Superior Lead System (a division of 23airmail)

August 2002July 2003 (1 year)

- Assist with the development of a new online lead generation business including brand identity, needs assessment, client relations tools, and overall strategy
- Handle all incoming orders of lead packages and place media buys to fulfill the orders
- Work directly with the client’s technical team to provide seamless lead fulfillment systems
- Handle all client relations, inquiries, and technical issues
- Optimize online ad campaigns in correlation with company budgets and lead goals
- Organize all internal tasks and marketing for the SLS Network

Interactive Account Strategist

23 airmail

August 2001July 2003 (2 years)

- Strategic development and implementation of Online (domestic and international)and Direct marketing campaigns
- Media negotiation and placement
- Project Management (website development)
- New Business Development

Interactive Marketing Services Specialist - ERM Solutions

iXL

Public Company; 1001-5000 employees; pub; Marketing and Advertising industry

July 2000January 2001 (7 months)

Digital Media Planner

The Sterling Group

Privately Held; 201-500 employees; Real Estate industry

October 1999June 2000 (9 months)

Account Manager

DirectPro, LLC

September 1997October 1999 (2 years 2 months)

Sarah Chambers' Skills & Expertise

  1. Social Media
  2. Direct Marketing
  3. Research
  4. Digital Marketing
  5. Digital Strategy
  6. Online Advertising
  7. PPC
  8. SEM
  9. Web Analytics
  10. Analytics
  11. Interactive Marketing
  12. Digital Media
  13. SEO
  14. Marketing Strategy
  15. Social Media Marketing
  16. Advertising
  17. Email Marketing
  18. Market Research
  19. Marketing
  20. Strategy
  21. Attribution
  22. Display Advertising
  23. Team Management
  24. Mobile Marketing
  25. Integrated Marketing
  26. Global Client Management
  27. Recruiting
  28. Staff Development

View All (28) Skills View Fewer Skills

Sarah Chambers' Education

The Pennsylvania State University

BS

August 1992August 1996

East Lyme High School

19891992

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