
Owner, Susan Carol Associates
Washington D.C. Metro Area

Owner, Susan Carol Associates
Washington D.C. Metro Area
We're blending traditional public relations strategy with new media tactics. Follow me on Twitter and visit my blog at http://www.scapr.com. We are helping companies of all sizes to build brands, grow businesses, communicate vision and protect repuations.
I am fortunate to have wonderful clients and talented associates who have enabled me to travel the world, continue to learn and help them communicate using the latest channels and tools available to us. I have been fortunate to have attracted very talented professionals who are as dedicated as I am to pleasing our clients.
Media relations, new media, video, Internet PR and creative ideas to help clients differentiate from competitors. We conduct valuable research and help develop strategic plans that deliver measurable results
(Privately Held; 11-50 employees; Public Relations and Communications industry)
May 1989 — Present (20 years 7 months)
Since 1989 Susan Carol Associates has served growing businesses in finance, technology and healthcare with public relations, branding and marketing strategy and implementation.
(Public Company; 10,001 or more employees; Telecommunications industry)
1988 — 1989 (1 year )
Managed mid-Altantic division PR
(Financial Services industry)
1986 — 1988 (2 years )
Managed PR for national trade association
(Telecommunications industry)
1984 — 1986 (2 years )
Served as a communications manager and managed public relations campaigns, media needs and promotional productions. Arranged media tours and attended FCC meetings to provide daily reporting to members of this trade association during the divestiture of AT&T in 1984
BA , Journalism , 1973 — 1977
Previous employment, MCI Mid-Atlantic Division, Equipment Leasing Association, US Telephone Association, US Army Corp. of Engineers. Accredited in PR by the PRSA in 1984. Launched PR Firm in 1989.
family, travel (especially Italy), reading, tennis, meeting people from around the world.
Fredericksburg United Methodist Church, Fredericksburg Public Relations Society, Equipment Leasing and Finance Association, Public Relations Society of America, Lessors.com