Sean Atkins

Senior Internet and Media Executive

San Francisco Bay Area

Current
  • SVP, Digital Media at HBO
Past
  • Head of Development and Programming at Yahoo!
  • EVP\Acting-COO at A. Smith & Co.\Vulcan Programming
  • CEO & Founder at Mediaconnex
  • Director, Programming and Product at Warner Bros.
  • Manager, New Media at Walt Disney Company
Education
  • University of Southern California - Marshall School of Business
  • California Lutheran University
Connections
418 connections
Industry
Internet

Sean Atkins’s Summary

Results-driven executive with 15-year career combining hands-on operational expertise, innovative product/venture development, deal making and financial acumen to deliver multimillion-dollar revenues for high-growth organizations.

Proven success mobilizing cross-functional teams in the start-up and launch of new ventures, products and technologies. Expert ability to guide product design and development to capture emerging trends, and capitalize on revenue-building opportunities. Entrepreneurial leader and business strategist with the talent, motivation and passion to make an immediate and lasting impact in company growth.

Sean Atkins’s Specialties:

- Strategic Business Planning
- Trend-spotting and Development
- Operations and Financial Management
- Innovative Branding and Marketing
- New Product and Venture Development
- Team Building and Leadership
- Media, Technology, Digital Expertise
- Sales Management and Revenue Growth


Sean Atkins’s Experience

  • SVP, Digital Media

    HBO

    (Public Company; 1001-5000 employees; TWX; Entertainment industry)

    2007Present (1 year)

    Recruited to define, develop and execute digital media strategy to boost visibility and revenues on new and existing platforms. Direct daily operations of startups and ventures. Build and sustain industry alliances and business development activities. Negotiate deals to grow brands, assets and products and expand into new profit centers. Lead and motivate sizeable, cross-functional teams in multiple locations.

  • Head of Development and Programming

    Yahoo!

    (Public Company; Internet industry)

    20062007 (1 year)

    Recruited to revamp product, partnership and content infrastructures to better target select demographics while leading cross-functional operations for all Yahoo Entertainment properties (TV, movies, games, kids, music, video) in matrix organization. Oversaw business development and led M&A projects. Directed creative, technical and sales teams in creating and launching products.

  • EVP\Acting-COO

    A. Smith & Co.\Vulcan Programming

    (Broadcast Media industry)

    20012006 (5 years)

    Succeeded in highly versatile and demanding entrepreneurial position that involved extensive product, project and business development for one of the most prolific start-up companies in the television industry. Served on founding team that managed Vulcan Programming II venture as launch pad for new cable and interactive networks. Piloted new projects from the ground up, including ideation, investment analysis, supervising teams of 300+ personnel and directing major ventures and partnerships.

  • CEO & Founder

    Mediaconnex

    (Privately Held; 11-50 employees; Broadcast Media industry)

    19992001 (2 years)

    Conceptualized, developed and managed B2B technology firm to provide online advertisement, marketing and sales services to major media clients. Created software technology (patent co-creator.) Wrote the business plan and product strategy. Developed executive team and 50-member workforce in three months, and recruited an advisory board of respected industry experts.

  • Director, Programming and Product

    Warner Bros.

    (Public Company; Internet industry)

    19992000 (1 year)

    Provided strong, focused leadership for company’s new centralized division of all Time Warner digital entertainment products and brands. Initiated partnerships with CNN, AtomFilms, People, Shockwave, Entertainment Weekly, Mondo Media, and other internal and external stakeholders to fuel revenues and traffic. Hired 50+ personnel in less than 90 days to support rapid organizational growth.

  • Manager, New Media

    Walt Disney Company

    (Public Company; Broadcast Media industry)

    19931998 (5 years)

    Aided in reengineering the Disney Channel from pay network to family basic channel, expanding into new platforms, channels, and markets. As the youngest department head, served on visionary team that enabled worldwide market penetration.


Sean Atkins’s Education

  • University of Southern California - Marshall School of Business

    MBA, 19971999

    Graduated # 2 in class, Winner Best Business Plan, Winner Marcia Israel Entrepreneur Award, Founder - Graduate New Media Association

  • California Lutheran University

    BA, Film/TV Production and Marketing, 19921993

    Summa Cum Laude, Delta Gamma Sigma, Graduated in Top 10 of Class


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