Associate Director at Syracuse University Project Advance
Syracuse, New York Area
Associate Director at Syracuse University Project Advance
Syracuse, New York Area
Experience in higher education administration, communications, marketing, and public relations. Current responsibilities include oversight/management of marketing,communications, fiscal operations, public relations, and legal affairs for Project Advance, SU’s self-funded high school/college partnership program. Prior to my appointment in 2006 as associate director, I served in the combined position of assistant director of Project Advance and executive assistant to the associate vice president for Undergraduate Studies. During my time with Undergraduate Studies I assisted with the development and implementation of division-wide communications, policies, programs and events; produced the video "Toward More Effective Advising," and provided communications and public relations support to the Friends of HSLAPS, an SU Alumni group mentoring first-generation college bound students at the High School for Leadership and Public Service in New York City.
strategic management, integrated marketing communications, branding and identity, web 2.0 marketing strategies, public relations
(Educational Institution; 1001-5000 employees; Higher Education industry)
July 2006 — Present (2 years 6 months)
Strategic management including business plan, fiscal oversight, integrated marketing management (brand development, website traffic, marketing research, internal and external communications).
(Educational Institution; 1001-5000 employees; Higher Education industry)
2003 — 2005 (2 years)
Development and oversight of marketing operations and oversight of fiscal operations for Project Advance. Develop and execute communications, speech writing, PR events, administrative responsibilities: budget and project management, policy development for Undergraduate Studies.
(Educational Institution; 501-1000 employees; Higher Education industry)
1990 — 2003 (13 years)
Develop and execute communications, speech writing, PR events, administrative responsibilities: budget and project management, policy development for division.
M.B.A., Marketing, Entrepreneurship, 2007 — 2011 (expected)
M.A., Communications, 1988 — 1990
S.I. Newhouse School of Public Communications
B.A., Liberal Arts; psychology/English, 1988
strategic marketing, branding, entrepreneurship, investing, social networking, web 2.0, new media, virtual worlds
American Marketing Association, Council for the Advancement and Support of Education, National Alliance of Concurrent Enrollment Partnerships, facebook, Second Life--, Novamind Newsletter