LinkedInSarah Baker

Sarah Baker

Head of Product/Senior Director (Regional) at PropertyGuru

  1. PropertyGuru Pte Ltd
  1. Network TEN,
  2. Yahoo!7,
  3. Yahoo! UK & Ireland
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PropertyGuru Pte Ltd

PropertyGuru Pte Ltd

Head of Product/Senior Director - Product Management (Regional)

– Present

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A product and general management professional with over 14 years experience in Australia, Singapore and the U.K. in defining, launching, managing and commercialising some of the most successful and revenue generating entertainment, property and finance websites including MasterChef Australia, PropertyGuru, Big Brother and Yahoo! Finance.

Backed by a proven track record creating and delivering comprehensive solutions that reinforce key business drivers, leverage best practices, and increase overall productivity for clients nationwide. Demonstrated ability to implement cutting edge digital marketing solutions with a focus on emerging technologies and business linkage.


Head of Product/Senior Director - Product Management (Regional)

PropertyGuru Pte Ltd
– Present (3 years)Singapore

Head of Entertainment - Digital Media

Network TEN
(1 year 8 months)Sydney, Australia

Senior Product Manager

Network TEN
(3 years 1 month)Sydney, Australia

Product Manager

(3 years 6 months)Sydney, Australia

Producer - Finance

Yahoo! UK & Ireland
(1 year 5 months)London, United Kingdom

Editor, Money and Property

LineOne (now known as Tiscali)
(1 year 3 months)London, United Kingdom

Volunteer Experience & Causes

Digital Consultant

Singapore SPCA
(5 months)Animal Welfare

Helping set up social media spaces and a blog. Advised on applications for online purchases.

House Builder

Habitat for Humanity International
Poverty Alleviation

Organised for PropertyGuru to send 60 people to Rayong, Thailand to build two houses for Habitat for Humanity, fundraising over $30k.

Opportunities Sarah is looking for:

Causes Sarah cares about:

Organizations Sarah supports:


Certified Scrum Product Owner

Scrum Alliance


  1. English

    Native or bilingual proficiency


  • Senior Product...
  • Product Management
  • Product Development
  • Production Management
  • Digital Media
  • Digital Strategy
  • Digital Video
  • Digital Media Design
  • Mobile Applications
  • Internet Trends
  • Strategy Development
  • Coaching
  • People Management
  • Content Strategy
  • Content Management
  • Editorial Direction
  • Editorial Strategy
  • Forecasting
  • Editorial Planning
  • Content Development
  • Design Management
  • Social Media
  • Social Networking
  • Social Media Marketing
  • Management
  • Advertising
  • User Experience
  • Strategy
  • Project Management
  • Product Marketing
  • Production Managment
  • Editorial
  • Online Advertising
  • Digital Marketing
  • Marketing
  • Marketing Management
  • Integrated Marketing
  • Business Strategy
  • Web Analytics
  • E-commerce
  • SEO
  • Mobile Marketing
  • See 27+  See less

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