Sanjeev Agrawal

Current

• CEO at Aloqa

Past

• Founder and CEO at TheStoreBook
• VP Products & Marketing at Tellme Networks (acquired by Microsoft)
• Director, Product Marketing at Google

• Co-founder and Managing Director at Mainstay Partners
• Senior Director at Cisco Systems
• Engagement Manager at McKinsey & Co.

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Education

• Massachusetts Institute of Technology

Recommended

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Industry

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Sanjeev Agrawal’s Summary

CEO at Aloqa, Google Head of Product Marketing, Tellme Networks VP Products & Marketing, Mckinsey &Co., Cisco Systems. Executive management, product management, product marketing experience in consumer internet and mobile space.

Sanjeev Agrawal’s Specialties:

Executive Management, Startup funding and launch, Product Management, Product Marketing, Embedded Marketing, Leading global teams, Field marketing, Consumer marketing, Partner marketing, ISP and Telco strategy.

Sanjeev Agrawal’s Experience

• CEO

  Aloqa

  (Internet industry)

  January 2009 — Present (11 months)

  Aloqa is an award winning mobile service that proactively notifies you about interesting places, services, events, and people around you. Instead of searching, you can just look at your phone and see which of your favorite hotspots, services, and friends are nearby.
  
  Aloqa is a featured app in the Android Marketplace.
  
  Also see:
  - VentureBeat Award (http://tinyurl.com/MobileBeat)
  - Smaato Award (http://tinyurl.com/MotoSmaato)
  - Mashable's Top 10 2009 Mobile Location Apps: (http://tinyurl.com/aloqa-mashable)

• Founder and CEO

  TheStoreBook

  (Information Technology and Services industry)

  July 2007 — January 2009 (1 year 7 months)

  Co-found, raised funding, and led geographically disparate team to design and ship local advertising application that allows small businesses to place an ad or promotion by simply making a phone call, sending an email or SMS, or coming onto the web. Check out: http://tinyurl.com/TSBvideo. Users receive notifications of great local deals by email, mobile or web (e.g. http://tinyurl.com/sanjose1010). Vision - create a "facebook for local merchants and users who want great hyperlocal deals".

• VP Products & Marketing

  Tellme Networks (acquired by Microsoft)

  (Telecommunications industry)

  October 2005 — June 2007 (1 year 9 months)

  Responsible for company strategy, product management, marketing and go-to-market partnerships:
  
  o GM of first true multimodal (voice + data) mobile search application that benchmarked in performance better than all other mobile search options. Responsible for product definition, roadmap and development.
  
  * http://m.tellme.com on your m-browser or http://beta.tellme.com
  * See also http://tinyurl.com/2x2kq6
  
  o Channel and portal partnerships including Cingular, Sprint, MSN, Google, Verizon. Built key relationships at AT&T, VZW, Motorola, Microsoft.
  o Charted company direction and path for transformation from B2B services company to innovation-centric consumer product company building mobile search products
  o Analytics and measurement
  o Corp. Comm.
  o Outbound marketing
  
  Created a product management organization and discipline across functional teams – product management, engineering, UI, sales, and outbound marketing.

• Director, Product Marketing

  Google

  (Public Company; 10,001 or more employees; GOOG; Internet industry)

  May 2004 — October 2005 (1 year 6 months)

  Led 150 person global marketing team focused on launching, promoting and improving all Google products
  
  Customer acquisition and retention:
  o Innovative Consumer Campaigns
  o Product positioning and launch of all products (consumer, advertiser, publisher)
  o Embedded (Online) Marketing, House Ads, Network Ads across Google and partner network
  o Partnerships for distribution of key clients, co-marketing deals
  o Consumer, partner, and advertiser events
  
  Inbound / Understanding Customers:
  o Customer sat surveys, focus groups and customer forums
  o Lifetime Value assessment, Customer Analytics
  o Competitive Benchmarking, Market Research
  
  Brand and Creative Services
  o Marcom, marketing creative review, agency relationships
  
  Field Marketing / Sales Support for 500 + sales team globally
  
  Team and Organization Development
  o Built world class 150+ person global team with $100M + in spending
  o Expansion into APAC and ROW
  
  Documented high-ROI marketing spending (8x+)

• Co-founder and Managing Director

  Mainstay Partners

  (Privately Held; Staffing and Recruiting industry)

  January 2001 — December 2003 (3 years )

  Co-founder of technology marketing and strategy startup helping F500 clients align business and technology strategy. Grew firm to $3M+ in annual revenues.

• Senior Director

  Cisco Systems

  (Public Company; 10,001 or more employees; CSCO; Computer Networking industry)

  February 1998 — January 2001 (3 years )

  • Built Internet business services group and vertical practices in manufacturing, retail and consumer products. Trusted advisor to CEOs and CxOs of F500 companies on technology and Internet strategies, including Ford Motor Company, GE, Bausch & Lomb. Reported to SVP, IBSG.
  • Outlined Cisco’s go-to-market strategy in manufacturing sector. Partnered with software vendors, systems integrators and channel partners to define and implement e-business solutions for customers. Solution areas include E-commerce, CRM, Supply Chain management, Workforce Optimization.

• Engagement Manager

  McKinsey & Co.

  (Privately Held; 1001-5000 employees; Management Consulting industry)

  February 1992 — October 1997 (5 years 9 months)

  Led multi-national teams in merger and acquisition, technology and industrial market development, business strategy, and performance improvement efforts. Planned and managed projects under tight time and budget constraints; provided rigorous business problem solving leadership; built counseling relationships with CxOs and their direct reports and disseminated key lessons to internal constituents. Coached McKinsey consultants on analytical and interpersonal skills. Project types:
  
  Corporate and business strategy – new market development and growth strategies
  
  Partnerships, Merger and Acquisitions - Business valuations, Integration and Governance
  
  Supply chain and business process improvement - technology/industrial companies

Sanjeev Agrawal’s Education

• Massachusetts Institute of Technology

  BS and MS , Electrical Engg / Computer Science , 1987 — 1992

  • M.S. Electrical Engineering & Computer Science, Feb. 1993.
  • B.S. Electrical Engineering & Computer Science, June 1991.
  • Graduated top of class of 1991. Rhodes Scholarship Finalist. Henry Ford Scholar for “achieving the highest academic record and displaying exceptional leadership potential in engineering and in society.”

  Activities and Societies:

  Elected to Phi Beta Kappa, Tau Beta Pi, Eta Kappa Nu, Sigma Xi, Sigma Pi Sigma. Tau Beta Pi Graduate Fellow for Masters Studies. Winner, SAMPE (Society for the Advancement of Material Processing and Engineering) international award for scholastic excellence

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