DM - International Business at Godrej, Digital Media Specialist, Tech-Media Blogger @ sampadswain.com
Bombay Area, India
DM - International Business at Godrej, Digital Media Specialist, Tech-Media Blogger @ sampadswain.com
Bombay Area, India
Electronics & Communication Engineer along with MBA in Marketing/Finance. Also an Open Networker who strongly believes in knowledge sharing via social/business networks.
Passionate about Web 2.0 & Digital Media and interested in utilizing the same to leverage business opportunities with Web as the primary focus due to profound changes in the nature of Technology & Demographics.
Also a Tech-Media Blogger covering noteworthy developments in internet space viz. innovative UGC & Social Networking Products/Services, Technology trends, Media and Marketing News & analysis etc. You can check out my website at http://sampadswain.com/
My experience includes New Product Launch (NPL) in Foods category for ITC Limited (leading FMCG company), Sales, Distribution, Outdoor Advertising, Digital Branding Consultation for Start-up Companies.
International Markets, New Product Launch, Digital Branding, Social Media Marketing, Web 2.0, Web Analytics, Ideation, Consumer Insights & Brainstorming (Read SampadSwain.com)
=> Did exhaustive work on Web 2.0 & Social Media (both primary & secondary research) and published a report on "Branding 2.0 & Social Media" as part of my Management Research Program (MRP)
Visit- http://www.slideshare.net/sampad.s/branding-20-social-media/ to know more(Secondary Research Source) [Viewed 25K+ times]
(Privately Held; Consumer Goods industry)
April 2009 — Present (4 months)
Handling beverages & vending machines' global sales/marketing
(Privately Held; Consumer Goods industry)
June 2008 — May 2009 (1 year)
Was part of New Business Development (NBD) team in Godrej.
(Public Company; 10,001 or more employees; Consumer Goods industry)
March 2007 — May 2007 (3 months)
Did my Internship during my MBA program in ITC Limited (A renowned FMCG Company) where I handled a project on " Analysis of competitor strategy and formulation of ITC's strategy into the snack segment with brand BINGO".