
Ghostwriter, Linguistic Alchemist, Podcast Consultant, and WordPress Fangirl
San Francisco Bay Area

Ghostwriter, Linguistic Alchemist, Podcast Consultant, and WordPress Fangirl
San Francisco Bay Area
2 more...
Introducing the multiple business personalities of Sallie Goetsch (rhymes with “sketch”):
As the Author-izer, I work with professionals who need to publish so their businesses don’t perish. (An “author-izer” is a writer who turns other people into authors.) I specialize in capturing the voice of my clients, so even their own friends and colleagues won't know which parts I wrote and which parts they wrote themselves—the essence of ghostwriting.
At the Podcast Asylum, we help you podcast without driving yourself—or your listeners—crazy. If you’re not sure what podcasting is or what it can do for your business, don’t worry: there’s a cure for *podcastus ignoramus*. You can also use podcasting as an effective marketing tool without producing your own show. We also provide consulting services on WordPress blogs, LinkedIn, and other forms of social media.
I created the FileSlinger Backup Blog to help keep small and home-office computer users (that’s independent professionals and small-business owners like me) up to speed on how to protect their data from hard drive crashes, operating system failure, and other threats. It’s one of the few independent blogs on the subject of backing up your computer. Since it has almost nothing to do with my sources of income, I consider it an act of public service.
Non-fiction ghostwriting, newsletter and e-zine writing, ghost blogging, copywriting, articles & white papers, developmental editing, turning technical jargon into plain English.
Podcast consultation: finding, listening, subscribing; pitching podcasters; planning a podcast; co-hosting; setting up WordPress and PodPress; iTunes submission; ID3 tags; feed validation; engaging your audience; developing listener comment policies.
Public speaking, presentation design, teaching.
M.A. , Classical Studies , September 1989 — May 1994
A.B. , Classics , September 1985 — May 1989