
SVP, NBC Universal Digital Distribution
Greater New York City Area

SVP, NBC Universal Digital Distribution
Greater New York City Area
Support / execute NBC Universal digital distribution strategy with a focus on mobile media.
Internet & mobile media, cable & network tv, business development, corporate strategy / planning, deal sourcing & negotiation.
(Public Company; GE; Entertainment industry)
2007 — Present (2 years)
(Public Company; GE; Entertainment industry)
2004 — 2007 (3 years)
Oversaw strategy & operations...Led launch & expansion of NBCU mobile platforms:
- Mobile content: 3 live TV channels, shows and clips on demand & original programing, 12 mobile web sites.
- Mobile Advertising: Marketers have access to a variety of measurable advertising products including display, pre-roll, click to call and click to wap.
(Public Company; GE; Broadcast Media industry)
1998 — 2004 (6 years)
- Secured funding for NBC's mobile efforts.
- Provided analysis and recommendations for NBC on media technology issues including antipiracy, DVRs and broadband video.
- Sourced and closed ad-for-equity investments in emerging internet companies, including Feedroom and HSX.com.
- Participated in early Internet strategy and development (including NBCi and CNBC.com launches).
(Public Company; 5001-10,000 employees; Entertainment industry)
1992 — 1996 (4 years)
Responsible for securing new distribution and license fee growth from regional cable MSOs within 5-state territory in Southeastern Region. Left in 1996 to pursue an MBA.
MBA , Strategy, Marketing , 1996 — 1998
BS , Political Science , 1988 — 1992
Avid amateur photographer and guitar player wannabe