
Advertising Wonk!!!
Bangladesh

Advertising Wonk!!!
Bangladesh
A passionate advertising wonk who thrives on a little pressure and a tough challenge.
Advertising, Planning, and PR
(Public Company; WPP; Marketing and Advertising industry)
September 2007 — Present (2 years 3 months)
Key accounts: HSBC, Motorola, DHL Express, Kraft Foods (Tang), Novo Nordisk and Perfetti Van Melle (Center Fresh, Center Fruit, Mentos & Center Shock).
Key member of the new business acquisition and campaign development team. Also managing regular client businesses with servicing, creative coordinating and conceptualizing. Responsible for maintaining liaison with regional client and agency teams for business projection, service delivery and campaign evaluation.
Recently devised the launch campaign for a one-of-a-kind mint candy called Air Action by Mentos. Currently in the middle of a handful new business pitches!
(Marketing and Advertising industry)
September 2006 — August 2007 (1 year )
Managed businesses of Lalmai Foods (ARKU), DBH Deposits, New Zealand Dairy (Anchor, Anlene), Advanced Development Technologies and Reckitt Benckiser (Harpic, Mortein, Veet).
Assisted in developing campaigns for FMCG brands, coordinated cross border commercial film project and conducted dipstick surveys and focus groups frequently. Also was an integral member of the pitching team. Co-ordinated an international film crew for the production of "Harpic Doorstep Campaign 2007".
(Non-Profit; Non-Profit Organization Management industry)
April 2005 — March 2006 (1 year )
Being the youngest president of my local committee, my term was highlighted with unprecedented growth in number of exchanges and member retention rate. Responsibilities included leading an executive body of seven along with a forty-person member base; strategic planning, development and representation of the organization; developing conference agendas, training management and delivery. Coordinating ‘trainee buddy’ system, dealing with exchange quality and participating in international youth leadership conferences are other notable inclusions.
BBA , Marketing, International Business , 2003 — 2007
web grazing, adventure sports, progressive politics, globe trekking, eating out, shooting the breeze; )
AIESEC in North South University (Alumni)
- AIESEC Special Recognition Award 2005-2006
AIESEC in North South University
- Special Recognition Award for 2006
A Positive Advertising Ltd. (A Euro RSCG Affiliate)