
Digital Data Specialist at Story Group, Inc
Richland/Kennewick/Pasco, Washington Area

Digital Data Specialist at Story Group, Inc
Richland/Kennewick/Pasco, Washington Area
My professional goals are to continue advancing my expertise in Search Engine Optimization (SEO), Search Engine Marketing (SEM), incorporation of social marketing, blogging, and podcasting. while mentoring/teaching others in its effectual application. I believe I can accomplish this through constant study, analysis, experimentation, and implementation.
My personal goals are to expand my knowledge of PHP/MySQL, Information Retrieval (IR), and related subjects. Through my experience, I have come to appreciate there are innumerable ways to create effective SEO strategies employing PHP, MySQL, and Vector Space Modeling. The downside to this is realizing there just aren't enough hours in the day.
Website Analytics, Online Reputation Management, Understanding the relationship between Information Retrieval and online marketing.
(Logistics and Supply Chain industry)
February 2009 — Present (10 months)
(Internet industry)
October 2007 — Present (2 years 2 months)
Department of Search specializes in teaching the automotive industry in developing SEO strategies, web analytics, content creation, link building, and online reputation management.
(Privately Held; CBLT; Internet industry)
October 2007 — February 2009 (1 year 5 months)
Responsible with maintaining client websites utilizing Cobalt's SEO strategies and methods that include keyword research, copy writing, site analytics, and link building.
Also developed methods in streamlining SEO methods and practices.
(Real Estate industry)
August 2006 — October 2007 (1 year 3 months)
Designed and implemented Search Engine Marketing campaigns in tandem with a Search Engine Optimization strategy targeting the greater King County real estate market.
Duties included developing a complete SEO strategy that utilized website development, keyword research, extensive copy writing, creating image content, video content, extensive link building strategies, implementing processes for continuous content development, podcasting, videocasting, and site traffic analysis.
(Internet industry)
August 2005 — August 2006 (1 year 1 month)
Created cultivation strategies for all prospective leads generated by the Realty Generator software.
Trained over 100 real estate agents and mortgage professionals in the use of Realty Generator software via video conferencing and developing online training material. Also developed successful strategies to increase lead conversion though one on one training and group presentations.
(Government Agency; 10,001 or more employees; Government Administration industry)
February 2005 — August 2005 (7 months)
Assisted in conducting audits of State of Washington municipalities.
BA , Business , 1999 — 2001
AA , Business , 1994 — 1996
Staying knowledgeable about all things search and Information Retrieval.