Ryan Knight

Current

• Community Czar at Aha Mobile

Past

• Communities & Social Media Strategist at Informatica
• Community Manager at Yahoo
• Community Development at eBay

• Community Marketing Manager at PayPal
• Reporting & Account Manager at PayPal

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Recommended

4 people have recommended Ryan

Connections

276 connections

Industry

Marketing and Advertising

Ryan Knight’s Summary

I'm a social media manager with extensive experience managing programs for the world's leading online communities (PayPal, eBay, Yahoo!). Adept with building communities from scratch, messaging the brand, editorial programs, retention programs, and a variety of cutting-edge approaches to driving community engagement.

Good balance between strategic perspective and getting things done.

Ryan Knight’s Specialties:

Social Media Strategy, Corporate Blogging, Community Marketing & Communications, Feedback Synthesis, Relationship Building

Ryan Knight’s Experience

• Community Czar

  Aha Mobile

  (Privately Held; Internet industry)

  June 2009 — Present (7 months)

• Communities & Social Media Strategist

  Informatica

  (Public Company; INFA; Computer Software industry)

  February 2009 — May 2009 (4 months)

  Consulting on Blog and Social Media strategy

• Community Manager

  Yahoo

  (Public Company; YHOO; Internet industry)

  July 2007 — February 2009 (1 year 8 months)

  Coordinating user feedback panels, managing feedback sessions, conducting calls with panelists, design and edit internal newsletter showcasing community efforts, manage product blog, and more.

• Community Development

  eBay

  (Public Company; ebay; Internet industry)

  May 2004 — June 2007 (3 years 2 months)

  Provided ongoing community “pulse” to eBay management via weekly updates and quarterly briefings. Managed editorial calendar for eBay.com community, including promotion of on-site events, product releases, and policy updates, resulting in hundreds of millions of impressions. Developed and managed Community Management area of corporate intranet.

• Community Marketing Manager

  PayPal

  (Public Company; ebay; Internet industry)

  February 2003 — March 2004 (1 year 2 months)

  Drove communication strategies for key product releases targeted at eBay buyers and sellers. Conduct weekly analysis of community ”pulse” and provided scorecard to PayPal executive management to use when making strategic decisions. Implement product marketing geared to eBay Community members. Manage marketing events and Community workshops.

• Reporting & Account Manager

  PayPal

  (Public Company; ebay; Internet industry)

  May 2000 — January 2003 (2 years 9 months)

  Provided ongoing metrics and account support to assist PayPal partner sales efforts. Create automated Access and Excel reporting system to evaluate sales programs. Compile merchant fraud data to assist decisions regarding allocation of product resources. Prepare comprehensive volume and revenue reports for Executive and Finance teams. Manage reporting database for use by fraud investigations and legal teams to identify illegal or high-risk behaviors by merchants. Increase buyer adoption through community-related educational support.