Russell Rothstein

Russell Rothstein

Founder and CEO of IT Central Station, B2B Social Networking and Crowdsourced Reviews for Enterprise Tech Professionals

New York, New York (Greater New York City Area)
Computer Software

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Russell Rothstein's Overview

  • Co-Founder and CEO at Zettapoint, Inc.
  • VP Product Marketing at HarmonyCOM
  • Director of Marketing at Open Sesame
  • Consultant - Oracle Applications at Oracle
  • SAR
  • Ramaz

500+ connections


Russell Rothstein's Summary

I am an entrepreneur and executive with 20+ years of experience in the enterprise technology market. I am passionate about the B2B technology space and believe it is about to undergo dramatic changes as a result of social, cloud and mobile.

I am founder and CEO of IT Central Station. We are disrupting the $3 trillion market for enterprise tech through the power of crowdsourcing, product reviews, and the social web.

► VP Product Marketing at Nolio (successful exit - acquired by CA for $40M)
► AVP Product Marketing at OPNET Technologies (acquired by Riverbed for $1B)
► Co-founder and CEO for venture-backed Zettapoint, acquired by EMC:
► Co-Founder of Open Sesame (pioneer in web personalization), acquired by Bowne/RR Donnelley:
► Worked at Oracle and OpTier
► Harvard BA in Computer Science
► MS in Technology and Policy from MIT
► MBA from MIT Sloan

I'm an intensive professional networker, so please connect with me on LinkedIn, Twitter or Quora.

Russell Rothstein's Experience

Founder and CEO

IT Central Station

Privately Held; 11-50 employees; Information Technology and Services industry

May 2012Present (2 years 5 months) New York and Israel

We're the "Yelp of Enterprise Technology". Disruptive model that is dramatically changing the way enterprises buy technology. Named by Forrester as one of the "Top 3 Highlights for B2B Tech Social Marketing." Named by MIT as one of the top 10 innovative IT startups in 2013.

Read about us in the Wall St Journal:

Watch the 2-minute video:

Then visit:

Privately Held; 51-200 employees; Information Technology and Services industry

February 2012April 2013 (1 year 3 months)

Nolio offers a DevOps solution for Application Lifecycle Management. During my tenure Nolio sales tripled and the company was acquired by CA Technologies for over $40M in March 2013.

Vice President, Product Marketing


Privately Held; 51-200 employees; Computer Software industry

April 2009March 2012 (3 years) New York City, London, Tel Aviv

OpTier is an IT management software startup (APM/Big Data Analytics) backed by Index, Lightspeed, Carmel, Gemini, Pitango, Cisco and Morgan Stanley.

AVP Product Marketing

OPNET (acquired by Riverbed)

Public Company; 1001-5000 employees; RVBD; Computer Networking industry

September 2007April 2009 (1 year 8 months) Washington DC

Ran product marketing and product management for OPNET (acquired by Riverbed for $1B). OPNET's products are used by the world's leading enterprises and service providers. I helped lead OPNET's move into the high-growth APM market.

Co-Founder and CEO

Zettapoint, Inc.

Privately Held; 11-50 employees; Computer Software industry

June 2004December 2006 (2 years 7 months)

Zettapoint developed an innovative solution for information lifecycle management to optimize storage costs of large databases. Funded by VC fund JVP. Acquired by EMC in September 2011.


VP Product Marketing


October 1998January 2002 (3 years 4 months)

Telecom software start-up funded by Amdocs, Cisco, DFJ ePlanet, Genesis. Raised $37 million.

Director of Marketing

Open Sesame

July 1996July 1998 (2 years 1 month) Greater Boston Area

Co-founded Web 1.0 personalization software startup during the first stages of e-commerce. In less than two years, sold company to Bowne (NYSE: BNE), a leader in the information management field with annual revenues in excess of $1 billion. (Bowne was acquired by RR Donnelley in 2010.)

Consultant - Oracle Applications


Public Company; 10,001+ employees; ORCL; Information Technology and Services industry

September 1990May 1993 (2 years 9 months) Greater New York City Area

Worked in Oracle Applications group that became the fastest growing segment of Oracle's business during my tenure. Deployed Oracle database and Oracle Applications for Fortune 500 companies in the financial services, media and health care industries.

Russell Rothstein's Education

MIT Sloan School of Management

MBA, Marketing, Technology Strategy, Product Innovation


MS in Management

Massachusetts Institute of Technology

MS, Technology and Policy


Harvard University

BA, Computer Science






Russell Rothstein's Volunteer Experience & Causes

  • Volunteer Experience

    • Board Member

      Pelech High School for Girls, Kiryat Ekron
      • Education
      September 2009 March 2014 (4 years 7 months)

      I am a board member of the Pelech School for Girls (middle school and high school). I also sit on the Audit Committee.

    • Co-Founder and President

      Churchill Society of Israel
      • Arts and Culture
      November 2011 present (2 years 11 months)

  • Volunteer Interests

    • Causes I care about:

      • Arts and Culture
      • Children
      • Civil Rights and Social Action
      • Disaster and Humanitarian Relief
      • Economic Empowerment
      • Education
      • Environment
      • Health
      • Human Rights
      • Politics
      • Poverty Alleviation
      • Science and Technology
      • Social Services
    • Organizations I support:

      • Tmura - The Israeli Public Service Venture Fund
      • WebYeshiva
      • SPNI
      • Israel Cancer Research Fund
      • Yad Sarah

Russell Rothstein's Skills & Expertise

  1. Enterprise Software
  2. Start-ups
  3. Cloud Computing
  4. Product Management
  5. Strategy
  6. Product Marketing
  7. Marketing
  8. Entrepreneurship
  9. New Business Development
  10. Business Intelligence
  11. Executive Management
  12. Telecommunications
  13. SaaS
  14. Business Alliances
  15. Product Development
  17. B2B
  18. Analytics
  19. Online Marketing
  20. Marketing Strategy
  21. Leadership
  22. Demand Generation
  23. Pre-sales
  24. Marketing Communications
  25. Strategic Partnerships
  26. Go-to-market Strategy
  27. Team Leadership
  28. Management
  29. Big Data
  30. Solution Selling
  31. Software
  32. Business Strategy
  33. Competitive Analysis
  34. Social Networking
  35. Venture Capital
  36. Internet
  37. Professional Services
  38. Digital Marketing
  39. Social Media
  40. Social Marketing
  41. B2B Marketing
  42. Enterprise 2.0
  43. Lead Generation
  44. Sales Enablement
  45. CRM
  46. Exits

View All (46) Skills View Fewer Skills

Russell Rothstein's Additional Information

Russell Rothstein's Projects

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  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
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