
Open Source Marketing, CRM and Demand Generation
Boise, Idaho Area

Open Source Marketing, CRM and Demand Generation
Boise, Idaho Area
Marketing Manager with experience in Demand/Lead Generation and Open Source methodologies and markets. Experience in customer relationship management, email campaign management, demand-to-close processes, webinar management, online marketing and marketing communications.
I get outdoors as much as possible and enjoy spending time with family, my dog and friends.
- Demand/Lead Generation
- Mass Email Marketing Campaigns.
- Open Source Marketing
- Webinar Coordinator
- Customer Relationship Management processes and procedures.
- Resolving Customer Issues and Complaints.
- Marketing Operations
(Public Company; JAVA; Information Technology and Services industry)
July 2008 — Present (1 year 5 months)
• Contributing member of the MySQL Lead Generation Team
• WorldWide Mass Email Campaign Manager (MySQL Group)
- FY2008 Stats: 1378 email campaigns sent with average of 14.78% open rate & 4.77% website visitors (click-throughs)
• Maintain and Create Multi-Touch Lead Generation Campaigns
• Edit and Develop Email and Website Material & Messaging
• Maintain Online Advertising, Social Media and online media
- Google Adwords Account Administrator
• Use understanding of Sales Process to Market Effectively
(Privately Held; 201-500 employees; Computer Software industry)
April 2008 — July 2008 (4 months)
MySQL was acquired by Sun Mircosystems and is now a part of the Database Software Group within Sun.
(Privately Held; 201-500 employees; Computer Software industry)
January 2008 — April 2008 (4 months)
* Worldwide Direct Marketing Coordinator
* Application Administrator for Eloqua.
* Manage Demand Generation Programs
* Webinar & Event Coordinator
(Privately Held; 201-500 employees; Computer Software industry)
April 2006 — December 2007 (1 year 9 months)
* Application Administrator for SalesForce.com and Eloqua.
* Manage Demand Generation Programs
* Manage Direct Marketing Campaigns
(Privately Held; Computer Software industry)
October 2005 — April 2006 (7 months)
Qualifying Customers for Corporate Sales Team
(Privately Held; 51-200 employees; Marketing and Advertising industry)
August 2004 — September 2005 (1 year 2 months)
* Pest Control door-to-door Sales
* Recruited Sales Reps
* Managed a Sales Team of 30, provided sales training and incentive plans.
* Managed 12 technicians, provided route management, training and hiring.
* Office Produced $3.2 Million in revenue in 4 months
Masters of Business Administration , 2007 — 2010 (expected)
Bachelor of Business Administration , Marketing , 2001 — 2005
1994 — 1998
mtn. biking, most sports, the internet, new technology
- Eagle Scout
- Top 20 First Year Sales Rep, 2003
- Impromptu Speech Competition Winner at Boise State, 2003