
Web Application Design at Baseline StudioSystems
Greater Los Angeles Area

Web Application Design at Baseline StudioSystems
Greater Los Angeles Area
I am a standards designer with 11 years experience in interactive and web design, including art direction for a team of 5 designers, while implementing and maintaining a corporate style guide. My focus is clean, compliant, user friendly interface design. I have extensive knowledge in XHTML and CSS paired with strong communication and design sensibilities.
W3C standards markup, CSS, XHTML, usability, concept visualization, and client communication
(Design industry)
August 2007 — Present (2 years)
Baseline StudioSystems is a subsidiary of The New York Times.
(Information Services industry)
August 2007 — Present (2 years)
The Studio System is the entertainment industry's most powerful film and television database. Including online database for professionals working in feature film development, production, release or artist representation.
Working within a core team of 6 web developers.
I am responsible for markup, css, jquery, UI and design implementation. During my first year, a completely new product http://www.Inbaseline.com was launched, and the corporate site http://blssi.com was redesigned from the ground up. There have been positive, measurable results due to improved Accessibility, SEO and Industry Best Practices with UI design.
(Privately Held; 51-200 employees; Publishing industry)
August 2006 — August 2007 (1 year 1 month)
In 2006, 101communications became 1105 Media. My core duties remained unchanged.
I worked in the position of Art Director with a team of 5 web standards designers. We were able to migrate all company core sites (excluding recent acquisitions) from table based layout to current best practices and standards for web, implementing a centralized style guide and javascript library across the sites.
I was personally responsible for markup, css, and design on http://campustechnology.com http://tdwi.org http://esj.com along with 30 associated newsletter templates, and in-house Flash banners. In addition I oversee the design direction and style guide implementation for all the sites.
I also manage multiple projects, interfacing with the client on all phases of UI implementation from R&D through launch.
(Design industry)
September 2000 — August 2006 (6 years)
I started as the sole web designer and worked up to Art Director with a team of 5 web standards designers. We were able to migrate all company core sites (excluding recent acquisitions) from table based layout to current best practices and standards for web, implementing a centralized style guide and javascript library across the sites.
I am personally responsible for markup, css, and design on http://campustechnology.com http://tdwi.org http://esj.com along with 30 associated newsletter templates, and house banners. In addition I oversee the design direction and style guide implementation for all the sites.
I also manage multiple projects, interfacing with the client on all phases of UI implementation from R&D through launch.
(Privately Held; 51-200 employees; Computer Networking industry)
April 1999 — June 2000 (1 year 3 months)
While working on contract for http://www.corpinfo.com I was sole designer in a team of 6 setting up e-commerce startup sites http://www.holisticPro.com for holistic practitioners (b to b), and http://www.greenbasket.com (b to c) a natural foods site. My responsibilites involved html structure/design, navigation, javascript, css1, a photoshop style guide for products and logo creation.
(Privately Held; 1-10 employees; Online Media industry)
September 1998 — February 1999 (6 months)
I worked on contract for Clarity Consulting http://www.webdesignfirm.com. I completed several sites for them including http://www.giorgiomorodergallery.com, and http://www.kaltmangroup.com. I was responsible for all aspects of site layout/design, client needs assessment and communications
Computer Graphics Certificate , digital imaging and interactive multimedia , 1995 — 1998
Visual Communications Certificate , traditional commercial design , 1989 — 1991
BFA , Photography, Sculpture , 1978 — 1982
user interface design, web standards, MacOS, photography
Web Award for ADT http://www.webaward.org/winner.asp?eid=2352
Web Award for Syllabus http://www.webaward.org/winner.asp?eid=2361