Rosane Serro

Current

President Assistant at Petrobras Distribuidora S.A.

Past

Owner at Santo Antônio Comunicação
Gas & Energy Communication Manager at Petrobras
Gas & Energy Communication Coordinator at Petrobras

Institutional Public Relations at Petrobras
New Media Coordinator at In Press Porter Novelli
Public Relations at In Press Porter Novelli
Website Globonews.com content provider at Globo.com
Economics Editor at Jornal do Brasil
Technology Editor at Jornal do Brasil
Economics SubEditor at Jornal do Brasil
Economics SubEditor at Jornal O Dia
Epoca Magazine Freelancer reporter at Editora Globo
Internet Business Magazine Freelancer reporter at Ediouro
Technology Supplement O Globo Newspaper Freelancer reporter at Organizações Globo
Internet Business Unit Publisher at IDG - Computerworld do Brasil Ltda.
PC World Executive Editor at IDG - Computerworld do Brasil Ltda.
Computerworld Executive Editor at IDG - Computerworld do Brasil Ltda.
Director and founder at Publicare Comunicação Integrada
Public Relations at ASSESPRO - RJ - National Association of Software and Services Companies in Rio de Janeiro
DataNews Newspaper Reporter at IDG - Computerworld do Brasil Ltda.
Reporter at Jornal do Commercio

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Education

Fundação Getúlio Vargas
Universidade Federal do Rio de Janeiro
Universidade Federal do Rio de Janeiro

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Recommended

1 person has recommended Rosane

Connections

113 connections

Industry

Public Relations and Communications

Websites

Rosane Serro’s Summary

Experienced journalist (24 years), Media Relations and Communication Manager dedicated to the Corporate Communication, Community Communication, Risk Communication, Oil & Energy, Information Technology, Internet and Telecommunications areas.
Master Degree in Communication and Culture by Escola de Comunicação da Universidade Federal do Rio de Janeiro. Graduation in Journalism by Universidade Federal do Rio de Janeiro.

Rosane Serro’s Specialties:

Corporate Communication estrategy. Public Relations management. Project execution. Events organization. Multidisciplinary teams coordination. Editing and publishing (magazines, newspapers, websites and social media).

Rosane Serro’s Experience

President Assistant

Petrobras Distribuidora S.A.

(Public Company; Oil & Energy industry)

October 2007 — Present (2 years 2 months)
Owner

Santo Antônio Comunicação

(Public Relations and Communications industry)

July 2007 — October 2007 (4 months)
Gas & Energy Communication Manager

Petrobras

(Public Company; PBR; Oil & Energy industry)

August 2006 — June 2007 (11 months)
Gas & Energy Communication Coordinator

Petrobras

(Public Company; PBR; Oil & Energy industry)

August 2005 — August 2006 (1 year 1 month)
Institutional Public Relations

Petrobras

(Public Company; PBR; Oil & Energy industry)

September 2003 — July 2005 (1 year 11 months)
New Media Coordinator

In Press Porter Novelli

(Privately Held; Public Relations and Communications industry)

July 2002 — July 2003 (1 year 1 month)
Public Relations

In Press Porter Novelli

(Privately Held; Public Relations and Communications industry)

June 2001 — July 2002 (1 year 2 months)
Website Globonews.com content provider

Globo.com

(Privately Held; Internet industry)

April 2001 — June 2001 (3 months)
Economics Editor

Jornal do Brasil

(Privately Held; Newspapers industry)

September 2000 — May 2001 (9 months)
Technology Editor

Jornal do Brasil

(Privately Held; Newspapers industry)

March 2000 — September 2000 (7 months)
Economics SubEditor

Jornal do Brasil

(Privately Held; Newspapers industry)

May 1999 — March 2000 (11 months)
Economics SubEditor

Jornal O Dia

(Privately Held; Newspapers industry)

June 1998 — February 1999 (9 months)
Epoca Magazine Freelancer reporter

Editora Globo

(Privately Held; Publishing industry)

February 1998 — June 1998 (5 months)
Internet Business Magazine Freelancer reporter

Ediouro

(Privately Held; Publishing industry)

February 1998 — June 1998 (5 months)
Technology Supplement O Globo Newspaper Freelancer reporter

Organizações Globo

(Privately Held; Broadcast Media industry)

February 1998 — May 1998 (4 months)
Internet Business Unit Publisher

IDG - Computerworld do Brasil Ltda.

(Privately Held; Publishing industry)

December 1996 — February 1998 (1 year 3 months)
PC World Executive Editor

IDG - Computerworld do Brasil Ltda.

(Privately Held; Publishing industry)

October 1995 — December 1996 (1 year 3 months)
Computerworld Executive Editor

IDG - Computerworld do Brasil Ltda.

(Privately Held; Publishing industry)

October 1992 — October 1995 (3 years 1 month)
Director and founder

Publicare Comunicação Integrada

(Public Relations and Communications industry)

December 1989 — October 1992 (2 years 11 months)
Public Relations

ASSESPRO - RJ - National Association of Software and Services Companies in Rio de Janeiro

(Computer Software industry)

May 1989 — December 1989 (8 months)
DataNews Newspaper Reporter

IDG - Computerworld do Brasil Ltda.

(Privately Held; Publishing industry)

July 1986 — May 1989 (2 years 11 months)
Reporter

Jornal do Commercio

(Privately Held; Newspapers industry)

May 1985 — July 1986 (1 year 3 months)

Rosane Serro’s Education

Fundação Getúlio Vargas

MBA , Project Management , 2009 — 2011 (expected)
Universidade Federal do Rio de Janeiro

Master Degree , Communication and Culture , 2007 — 2009

Post-Graduate Programme
School of Communication of Universidade Federal do Rio de Janeiro ECO-PÓS/UFRJ

Work: Community Communication in environmental risk areas
Universidade Federal do Rio de Janeiro

Graduate , Social Communication , 1983 — 1986

School of Communication of Universidade Federal do Rio de Janeiro ECO/UFRJ

Additional Information

Rosane Serro’s Websites:

Rosane Serro’s Interests:

Journalism. Social Media. Web 2.0. Virtual Communities. New Technologies. Local Cultures. Philosophy. Literature. Travelling. Etnography. Music. Fotography. Movies. Social Communication. Community Communication. Risk Communication. Corporate Communication.