Rosalind Resnick

Current

• CEO at Axxess Business Centers, Inc.
• CEO at Axxess Business Consulting

Past

• CEO at NetCreations, Inc.
• President at Interactive Communications Enterprises, Inc.
• Editor and Publisher at Interactive Publishing Alert

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Education

• The Johns Hopkins University

Recommended

8 people have recommended Rosalind

Connections

224 connections

Industry

Management Consulting

Websites

• My Company
• My Website

Rosalind Resnick’s Summary

Strategic thinker and creative problem-solver. Built former company, NetCreations, from home-based business to public company and market leader in opt-in (permission-based) email marketing. Hands-on manager with experience working with startups and entrepreneurs.

Rosalind Resnick’s Specialties:

strategy, business planning, financial modeling, sales and marketing, Internet marketing, capital-raising, mergers and acquisitions, operations

Rosalind Resnick’s Experience

• CEO

  Axxess Business Centers, Inc.

  (Privately Held; 1-10 employees; Management Consulting industry)

  April 2002 — Present (7 years 4 months)

  * Provided strategic consulting services to 500+ startups and emerging companies in industries ranging from retail and restaurants to real estate, manufacturing, wholesale distribution and technology
  * Created business plans, marketing strategies and sales lead generation programs for startups and small businesses through an innovative storefront in Lower Manhattan and remotely throughout the country
  * Assisted clients in structuring term sheets and raising debt and equity capital
  * Generated favorable publicity in Money Magazine, Entrepreneur, Fortune Small Business, The Wall Street Journal and Crain’s New York Business

• CEO

  Axxess Business Consulting

  (Management Consulting industry)

  2002 — Present (7 years)

• CEO

  NetCreations, Inc.

  (Public Company; 51-200 employees; NTCR; Internet industry)

  March 1995 — December 2001 (6 years 10 months)

  * Grew company from two-person home-based Web design firm to a $58 million (sales) industry leader. Spearheaded successful IPO in November 1999, opening at a $300 million market cap and achieving a $1 billion valuation in February 2000. Sold company to European conglomerate for $111 million cash in February 2001.
  * Built partner network of 500+ high-traffic B2B and B2C Web sites, aggregating 50 million+ opt-in email addresses
  * Built and managed 25-person inside sales force, established channel partnerships with leading advertising agencies, list brokers and resellers. Negotiated long-term sales agreements with Dell, IBM, Ziff-Davis, CMP, NPD and other leading marketers.
  * Testified before Federal Trade Commission in 1997, successfully convincing the commission that the email marketing industry should be allowed to establish its own best practices free of government intervention
  * Established myself as an industry expert and privacy advocate.

• President

  Interactive Communications Enterprises, Inc.

  (Privately Held; Myself Only; Internet industry)

  February 1994 — December 1997 (3 years 11 months)

  * Launched the Internet’s first paid-circulation email newsletter covering trends and developments in interactive publishing and marketing, attracting 200+ subscribers including Microsoft, America Online and The New York Times
  * Authored three books on Internet marketing, including The Internet Business Guide (Prentice-Hall, 1994)
  * Created and hosted America Online’s pioneering NetGirl dating and relationships forum (1995-96), AOL’s most popular and profitable forum at the time
  
  [Prior to my entering the business world, I worked from 1981 to 1989 as a business writer for Fairchild Publications and The Miami Herald and from 1990 to 1994 as a freelance business and computer writer.]

• Editor and Publisher

  Interactive Publishing Alert

  (Management Consulting industry)

  1994 — 1997 (3 years)

Rosalind Resnick’s Education

• The Johns Hopkins University

  BA/MA , History , September 1977 — May 1981

  Features Editor, The Johns Hopkins News-Letter (student newspaper)

  Activities and Societies:

  Phi Beta Kappa

Additional Information

Rosalind Resnick’s Websites:

• My Company
• My Website

Rosalind Resnick’s Interests:

Reading, travel, technology, real estate, community service, hanging out with my kids

Rosalind Resnick’s Groups:

* American Red Cross (2005 to Present)
Frequent contributor and member of dinner committee responsible for hosting New York chapter’s successful Centennial Ball
* Do Something, Inc. (2004 to Present)
Board member of New York-based not-for-profit organization dedicated to fostering “social entrepreneurship” among young people looking to “do something” to change the world for the better
* The Johns Hopkins University Advisory Council (2004 to Present)
Member of the Zanvyl Krieger School of Arts & Sciences Advisory Council
* Girl Scouts of the United States of America (1986-Present)
Former board member of Girl Scouts of Greater New York (2001-2003), former service unit director and troop leader of Girl Scouts of Tropical Florida (1986-89)
* Direct Marketing Association (1996-2001)
Played active role in evangelizing the concept of opt-in email marketing to the traditional direct marketing industry, worked with DMA members to formulate industry standards

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Rosalind Resnick’s Honors:

* Direct Marketing Club of New York's Mal Dunn Leadership Award (2006)
* Axxess Business Centers received a commendation from The Manhattan Borough President’s Office (2003)

Rosalind Resnick’s Contact Settings

Interested In:

• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch