Johan Ronnestam

Johan Ronnestam

Board member at Compricer

Stockholm Area, Sweden

Current
  • Board member at Compricer
  • CEO & Creative Director at Ronnestam Innovative Consulting
  • Board member at Institutionen för reklam och PR Stockholms universitet
  • Founder & Blogger at WhiskyGrotto.com
  • Co-Founder and Strategic Advisor at PremierGoals Ltd
Connections
442 connections
Industry
Marketing and Advertising
Websites

Johan Ronnestam’s Summary

With a background as a former snowboard professional (with among others Greger Hagelin from WE and Per Holknekt from Odd Molly as sponsors) and one of the few in the world who nailed a 1440° spin, I started my career on the buyer side.

Marketing exclusive golf brands such as Mizuno, King Cobra and Goldwin gave me insight into the demands of advertisers and consumers but foremost the complexity behind how products actually make it into the stores.

Always full of ideas, I felt I needed to move on to the creative side of the business. Internet, on the rise in Sweden drew me into the digital revolution already in 1994. In 1998 however I joined Framfab, one of the late 90’s fast-moving companies. As a concept developer and key account manager I parted in creating award winning projects for clients like Vattenfall , Bredbandsbolaget, Nike Europe and Volvo Cars. I also held a position within Framfab Innovation. The incubator of new ideas within Framfab.

After Framfab had grown in just two years from 130 employees to 3400, I felt I needed to move to a smaller organization. Abel & Baker - in 2001 the worlds most awarded digital advertising company attracted me. At A&B I tool part in winning the global account for adidas, but I also worked with MTV, Nokia, Toyota, Årets Kock, ICA and the Red Cross.

In 2002 I founded Foreign - a digital advertising agency based in Stockholm, Sweden.

Foreign quickly grew to 27 employees and was awarded in the Cannes Lions, D&AD, New York Festivals, London International Advertising Awards, Epica, Clio, Cresta and other award shows every year since start up. Foreign launched both digital and integrated global campaigns for BMW Motorrad, MTV, H&M, IKEA, Omega, Beckers, Com Hem, Intersport, Kosta Boda, adidas International and many more.

In September 2008 I took the decision to close Foreign down after running it with a partner and instead start my own agency - ronnestam.com

Johan Ronnestam’s Specialties:

Advertising, Branding, Digital Media, Marketing Strategy, Managing companies, Internet, Digital advertising, Social Media, Copywriting, Art Direction, Communication


Johan Ronnestam’s Experience

  • Board member

    Compricer

    (Financial Services industry)

    May 2009Present (7 months)

    In May 2009 I was invited into the board of online comparisson site compricer.se to look after marketing and communication issues.

  • CEO & Creative Director

    Ronnestam Innovative Consulting

    (Marketing and Advertising industry)

    September 2008Present (1 year 3 months)

    I've set out on a mission lead brands into the future of communication.

    Read more about what I do on http://www.ronnestam.com/agency/

  • Board member

    Institutionen för reklam och PR Stockholms universitet

    (Education Management industry)

    August 2008Present (1 year 4 months)

    The institution of Advertising and Public Relation - The University of Stockholm.

    I currently hold a board member position.

  • Founder & Blogger

    WhiskyGrotto.com

    (Internet industry)

    January 2007Present (2 years 11 months)

    WhiskyGrotto.com is blog and website devoted to news on the world of Scotch Whisky and Whiskey

  • Co-Founder and Strategic Advisor

    PremierGoals Ltd

    (Privately Held; 1-10 employees; Internet industry)

    September 2005Present (4 years 3 months)

    Aided by our local market awareness, an in-depth knowledge of football and global experience from new media, PremierGoals’ aim is to become the premium partner for football clubs and federations looking to increase their brand awareness and profit from their media rights in the People’s Republic of China.

    PremierGoals already has agreements with 75% of the English Premier League FAPL clubs including top clubs like Liverpool FC.


Additional Information

Johan Ronnestam’s Websites:

Johan Ronnestam’s Interests:

Snowboarding, Surfing, Golf, Flying small aeroplanes, Climbing, Internet....and lots more.

Johan Ronnestam’s Groups:

  •    Online Advertising Professionals
  •    Digital Marketing
  •    Brand 3.0
  •    Social Media Mafia
  •    FWA
  •    adidas Group Alumni + Employee Network
  •    IHM Business School Alumni
  •    Online Marketing Media
  •    The Innovation Movement
  •    Future Social Media
  •    Webbstrategi

Johan Ronnestam’s Honors:

In 2002 I founded Foreign - a digital advertising agency based in Stockholm, Sweden.

Foreign quickly grew to 27 employees and was awarded in the Cannes Lions, D&AD, New York Festivals, London International Advertising Awards, Epica, Clio, Cresta and other award shows every year since start up. Foreign launched both digital and integrated global campaigns for BMW Motorrad, MTV, H&M, IKEA, Omega, Beckers, Com Hem, Intersport, Kosta Boda, adidas International and many more.


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