
Innovator at Ronnestam.com
Stockholm Area, Sweden

Innovator at Ronnestam.com
Stockholm Area, Sweden
MY CURIOSITY IS MY GREATEST ASSET
With a background as a former snowboard professional (with among others Greger Hagelin from WE and Per Holknekt from Odd Molly as sponsors) and one of the few in the world who nailed a 1440° spin, I started my career on the buyer side.
Marketing exclusive golf brands such as Mizuno, King Cobra and Goldwin gave me insight into the demands of advertisers and consumers but foremost the complexity behind how products actually make it into the stores.
Always full of ideas, I felt I needed to move on. to the creative side of the business. Internet, on the rise in Sweden drew me into the digital revolution already in 1994. In 1998 however I joined Framfab.
After Framfab had grown in just two years from 130 employees to 3400, I felt I needed to move to a smaller organization. Abel & Baker - in 2001 the worlds most awarded digital advertising company attracted me. At A&B I tool part in winning the global account for adidas, but I also worked with MTV, Nokia, Toyota, Årets Kock, ICA and the Red Cross.
In 2002 I left Abel & Baker to found something of my own - Foreign. Foreign - an ideas creator with focus on the communication of tomorrow - based in Stockholm, Sweden.
Foreign has grown to 29 employees and been awarded in the Cannes Lions, New York Festivals, London International Advertising Awards, Epica, Clio, Cresta and other award shows every year since start up. Foreign has launched both digital and integrated global campaigns for BMW Motorrad, MTV, H&M, IKEA, Omega, Beckers, Com Hem, Intersport, Kosta Boda, adidas International and many more.
Thru the years, leadership and success has been important, but enjoying life, loyalty and sincerity is what drives me further. I consider my part in motivating adidas to let fairly small Foreign handle adidas global digital World Cup campaigns my proudest moment in business. The birth of my two daughters Ebba & Linn is my proudest moment in life.
Advertising, Branding, Digital Media, Marketing Strategy, Managing companies,
(Marketing and Advertising industry)
September 2008 — Present (2 months)
Ronnestam is my consultant company. We provide Innovative consulting from Sweden with Love. I’m a 37 year old, new media professional, creative director & entrepreneur from Stockholm, Sweden who loves to solve communication problems with ideas, creativity and innovation.
check out http://www.ronnestam.com for more info.
(Education Management industry)
August 2008 — Present (3 months)
The institution of Advertising and Public Relation - The University of Stockholm.
I currently hold a board member position.
(Internet industry)
January 2007 — Present (1 year 10 months)
WhiskyGrotto.com is blog and website devoted to news on the world of Scotch Whisky and Whiskey
(Privately Held; 1-10 employees; Internet industry)
September 2005 — Present (3 years 2 months)
Aided by our local market awareness, an in-depth knowledge of football and global experience from new media, PremierGoals’ aim is to become the premium partner for football clubs and federations looking to increase their brand awareness and profit from their media rights in the People’s Republic of China.
PremierGoals already has agreements with 75% of the English Premier League FAPL clubs including top clubs like Liverpool FC.
Snowboarding, Surfing, Golf, Flying small aeroplanes, Climbing, Internet....and lots more.
Foreign has been awarded in the Cannes Lions, New York Festivals, London International Advertising Awards, Epica, Clio, Cresta and other award shows every year since start up.