Roger Warner

Current

• Founder at Content & Motion

Past

• Director at Velocity Partners
• Director at Squiz
• Managing Director at netfeeder

• Head of Web, Editorial and Image Development at Airbus
• Media Relations Manager, IBM Europe, Middle East & Africa at IBM
• Media Relations Manager, IBM Software Group, Europe at IBM
• Associate Director at AxiCom
• Client Services Manager at Helen Harrison and Company
• YTS Trainee Centre Half at Charlton Athletic FC

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6 more...

Education

• Queen Mary, U. of London

Recommended

6 people have recommended Roger

Connections

375 connections

Industry

Marketing and Advertising

Roger Warner’s Summary

Founder of Content & Motion, an Online PR and Social Media Agency (see below).

15 years experience in web, technology, and PR-related communications practices – including a lengthy stint as Director of PR for IBM Europe, and running campaigns for the likes of HP, Toshiba and other household names.

Prior to C&M, spent four or more years working with web and tech-related startups, generally helping them move from zeros to heroes. (Actually, no, one of them didn’t exactly fly.)

For example…. responsible for kick starting the fortunes of world-beating open source software developers, Squiz and their market-leading open source CMS, MySource Matrix.

Also recently helped Velocity to become the funkiest B2B technology marketing consultancy on the block.

Many moons ago, was also a budding young centre half for Charlton Athletic. Unfortunately shown the door at the age of 18 after two years of boot cleaning, chasing centre forwards (slowly) and praying for the offside trap to work.

I live in Lewes with my wife Gerry, my son Lucas and an ever-growing menagerie of dogs, cats and bunnies.

I'm obsessed with cricket and wear a blue suit Mondays, Wednesdays and Fridays (grey on Tuesdays and Thursdays).

Roger Warner’s Specialties:

Online PR; Social Media; Social Media Marketing; content optimisation (optimization!); conversions; demand generation; traffic acquisition; web content management, open source software;web marketing; corporate communications; media relations; online PR; branding; marketing; copywriting

Roger Warner’s Experience

• Founder

  Content & Motion

  (Marketing and Advertising industry)

  January 2008 — Present (1 year 11 months)

  We are a Content Creation, Content Optimisation and Online PR agency. We use a variety of groovy web marketing techniques to help you win new friends and influence people.
  
  You might say we’re a bit of a mashup.
  
  We’re a contract publisher, an SEO agency, a social media agency and a PR firm all rolled into one.
  
  We help you figure out your web marketing goals and deliver content-based solutions to help you realise them.
  
  In practice this means we identify your targets; create the right content offers to turn them on; use a bit of social media, SEO and online PR pixie-dust to seed it with them and have them beat a path to your door; and then optimise your web site to convert them to your cause.
  
  Kind of like an uber-new PR firm for the interweb era.
  
  See: http://www.contentandmotion.com/services

• Director

  Velocity Partners

  (Marketing and Advertising industry)

  June 2007 — January 2009 (1 year 8 months)

  Velocity is the consulting-led B2B marketing agency for the Interweb era.
  
  We accelerate firms using good ideas, unique processes & fab execution.
  
  We call what we do ‘Marketing Acceleration’ because it turns the raw materials of technology, products, and services into new revenue – and does it faster than you can do it on your own (or by using a conventional marketing agency).

• Director

  Squiz

  (Privately Held; 11-50 employees; Information Technology and Services industry)

  April 2006 — January 2008 (1 year 10 months)

  Squiz is one of the world's leading open source software development companies. We give you control in a content-driven world. Our open source Content Management System, MySource Matrix, helps leading organisations such as the UK's NHS and the Australian Federal Government to manage their content more efficiently and cost-effectively. It also helps top brands such as Future Publishing and Warner Music to sell more content and products to more customers via the web.

• Managing Director

  netfeeder

  (Privately Held; 1-10 employees; Internet industry)

  December 2004 — April 2006 (1 year 5 months)

  Netfeeder helps small and mid-sized businesses to use the web to support (or lead) their sales and marketing processes. We help companies to build profitable online relationships with customers, partners and prospects....and provide them with the tools and intelligence to turn these relationships into revenue.
  
  For further info, see: http://www.netfeeder.net/

• Head of Web, Editorial and Image Development

  Airbus

  (Privately Held; 10,001 or more employees; Aviation & Aerospace industry)

  October 2003 — December 2004 (1 year 3 months)

  Manager of Web, Editorial and Image Development, Airbus (Worldwide)....
  
  Management and development of Airbus' global internet, portal, film, photography and editorial strategy. Directly managing team of ten in-house staff, with production responsibilities for internet site (www.airbus.com), in-house portal content, in-house magazine, and video and photography production. Management of relationships with agency suppliers for the above. Total annual budget spend of $4 million.

• Media Relations Manager, IBM Europe, Middle East & Africa

  IBM

  (Public Company; 10,001 or more employees; IBM; Information Technology and Services industry)

  July 2002 — October 2003 (1 year 4 months)

  Management of IBM media communications - broadcast, print and web - across EMEA region, across all IBM operating units. Co-ordination of network of 100 media relations people. Responsible for all IBM relations with pan-EMEA financial and business media titles. Management of pan-EMEA PR agency network - annual budget spend of $8 around million.

• Media Relations Manager, IBM Software Group, Europe

  IBM

  (Public Company; 10,001 or more employees; IBM; Public Relations and Communications industry)

  March 2000 — July 2002 (2 years 5 months)

  Management of media communications - broadcast, print and web - across EMEA region, for IBM software group. Managed group of 20 communications professionals and pan-EMEA PR agency network. Total annual budget spend of $2 million.

• Associate Director

  AxiCom

  (Privately Held; 11-50 employees; Public Relations and Communications industry)

  January 1997 — March 2000 (3 years 3 months)

  Responsible for business development and management of AxiCom's IT client portfolio including: IBM, HP, Fujitsu-Siemens and Toshiba. AxiCom is a pan-EMEA communications agency, offering marcoms consultancy services including media and public relations, above- and below-the-line marketing, and web design and communication.

• Client Services Manager

  Helen Harrison and Company

  (Privately Held; 1-10 employees; Market Research industry)

  August 1994 — January 1997 (2 years 6 months)

  Responsible for client account management and also research design and methodology and research analysis. HH&Co Ltd is an independent programme and audience research consultancy for the Broadcast, Cable, and Media industries (UK and internationally). Clients include: BBC; Channel 4; Time Warner; Lever Bros; Ogilvy & Mather Advertising.

• YTS Trainee Centre Half

  Charlton Athletic FC

  (Sports industry)

  August 1988 — June 1990 (1 year 11 months)

  Many moons ago, I was a budding young centre half for Charlton Athletic - as part of the clubs YTS trainee programme. Unfortunately I was shown the door at the age of 18 after two years of boot cleaning, chasing centre forwards (slowly) and praying for the offside trap to work.

Additional Information

Roger Warner’s Interests:

Eating peanuts on the couch; Downs-walking; Son-taming; Jog-running; Pizza-making