Rocky Fu

Past

digital marketing at dgm Asia Pacific
Internet Marketing at Global Sources
Analyst at Singapore Telecommunications

Education

Nanyang Technological University
RealAcad
Xiamen University

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Recommended

5 people have recommended Rocky

Connections

168 connections

Industry

Marketing and Advertising

Websites

Rocky Fu’s Summary

- Deployed and executed regional ROI focused digital marketing strategies for blue-chip MNCs across Asia Pac region.

- Managed relationships with multiple advertisers, media owners, and agencies

- Online marketing channel integration

- Search engine marketing
(Google, Yahoo, Bing, Baidu, Sohu)
-- Search engine optimization (SEO)
-- Paid Search (PPC),
-- Integrated search campaigns

- Social media marketing
-- social media optimization
-- social media strategies
-- social media engagement & measurement

* Project management
* Online reputation management
* Content network targeting
* Website monetization
* Online marketing integration
* Web analytics
* Landing page & conversion optimization
* Usability optimization
* Mobile website optimization

Rocky Fu’s Education

Nanyang Technological University

information communication 2001 — 2005
RealAcad

management training 2005
Xiamen University

Bachelor's Degree , eCommerce, managerial science, school of management , 2001

Additional Information

Rocky Fu’s Websites:

Rocky Fu’s Interests:

marketing, branding, business development, internet, entrepreneurship; badminton, table tennis, bowling, snorkeling, pool/snooker, cooking/cocktail, music