
Investor & Entrepreneur
San Francisco Bay Area

Investor & Entrepreneur
San Francisco Bay Area
Rock left his professorship at Brown Univ. and came to Silicon Valley in 1994. Basically, this coincided with his first look at an Internet application called a 'browser'. He knew that his doctorate in applied social psychology was a perfect background for creating web-based consumer and business environments. At the time, Rock had done years of research and published many papers on persuasive communication, and was a sought after speaker in the U.S. and internationally.
Rock holds a BS in Psychology from Arizona State Univ., a Masters and Doctorate in Applied Social Psychology from the Univ. of Houston, as well as an alumnus of Stanford University's Graduate School of Business Executive Education Program. Rock has been the CEO of several successful Internet and software companies in Silicon Valley. He is a veteran of company acquisitions, having negotiated such for each company he led, as well as having led a company to the position of a public offering.
Typical CEO responsibilities of a hyper-growth high tech company.
(Capital Markets industry)
August 2007 — Present (2 years 4 months)
(Privately Held; 11-50 employees; Internet industry)
September 2006 — Present (3 years 3 months)
Co-Founder with Bill Breck (Kana, Hyperion, Cellnet) and Brad Handler (Apple, eBay, Exclusive Resorts). DivinR is next generation social search. The company is working to launch the technology in Q1 2007.
(Privately Held; Internet industry)
May 2006 — Present (3 years 7 months)
nTangle combines technology developed at the end of Internet 1.0 with new Web 2.0 technology. Patent apps. have been submitted and the technology should be launched in Q3 2007.
(Privately Held; Financial Services industry)
August 2005 — Present (4 years 4 months)
Raendance provides nonprofit organizations an alternative means of raising funds through the effective use of online auction with minimal use of internal resources.
The Raendance service also enables employees of participating corporations to conveniently sell products online donating a chosen percentage to qualified nonprofit organizations.
(Privately Held; Logistics and Supply Chain industry)
April 2003 — Present (6 years 8 months)
Company has developed software for supply side inventory management as well as technology for cattle RFID data management.
It was an interesting experience when we located an office in the midwest. The state and local representatives were very accommodating.
http://www.ndsuresearchpark.com/news/newsletter/2005_vol3_issue1/datatic.html
(Capital Markets industry)
August 2007 — March 2008 (8 months)
(Privately Held; 11-50 employees; Internet industry)
October 1998 — March 2000 (1 year 6 months)
Company developed promotion delivery system for brand management. Company began acquisition discussion in 1999 but Board of Directors thought an IPO was a better path.
(Privately Held; Computer Software industry)
June 1997 — March 1998 (10 months)
Acquired by School Time Concepts.
(Educational Institution; Research industry)
November 1996 — July 1997 (9 months)
(Privately Held; Computer Software industry)
July 1995 — June 1996 (1 year )
Acquired by FTC Publishing
(Educational Institution; Research industry)
July 1991 — June 1995 (4 years )
Exec. Educ. , Business , 2000 — 2000
Great school, great experience, and great contacts.
Postdoctoral , Applied Social Psychology , 1989 — 1990
I left the postdoctoral program early when I was offered a faculty position.
M.S., Ph.D. , Applied Social Psychology , 1986 — 1989
Set a record in my department for a Ph.D. in 3 years. Degree was joint program with Baylor College of Med., Univ. of TX Health Sci. Center, and Univ. of Houston.
B.S. , Psychology , 1983 — 1986