Interactive Community Manager / Social Marketing Strategist at Life Time Fitness, Inc.
Greater Minneapolis-St. Paul Area
Interactive Community Manager / Social Marketing Strategist at Life Time Fitness, Inc.
Greater Minneapolis-St. Paul Area
Robert Stanke is an Interactive Online Community Management professional who specializes in the design, delivery, and day-to-day execution of enterprise social media, social marketing, and social networking strategies.
With his broad eleven-years' experience in Information Technology, Marketing, and Brand Management, Robert Stanke understands the tools, tactics, and techniques needed to successfully market your company, products, and/or services across the social web.
Productivity, Personal Development, Project Management, Business Analysis, Project Coordination, Business & Technical Research, Social Media, Social Networking, Social Marketing, Web 2.0, Database and Application Development, CRM technologies, Business Operations, Google AdWords, Google AdSense, SEO, WordPress, Squarespace Development, Reputation Management, Brand Management, CMS, CRM, Analytics, and Entrepreneurship.
(Public Company; LTM; Health, Wellness and Fitness industry)
May 2009 — Present (7 months)
At Life Time Fitness, I am committed to community advocation, brand ambassadorship, and online community building for the myLT.com web portal. My key responsibilities are:
To develop a strategic position around the role of myLT.com and a plan to execute the community in alignment with the company strategy.
To oversee and moderate myLT, the Life Time Fitness member facing community.
Responsible for overseeing all aspects of the blogs, forums, videos, photos and more.
Engage members to drive greater community aspects within myLT.com via standard moderator practices.
Represent the brand by monitoring all interaction between members and staff to ensure privacy policy and terms of use are upheld.
Responsible for engaging appropriate internal Life Time Fitness staff to respond, update or address discussion topics, event postings, or other relevant communication topics.
Identify major and minor community enhancements in the community.
(Privately Held; Information Technology and Services industry)
July 2006 — September 2008 (2 years 3 months)
(Privately Held; Information Technology and Services industry)
December 1998 — September 2005 (6 years 10 months)
BS , Management Information Systems , 1997 — 2000
Graduated with Cum Laude Honors from the UWEC College of Business in 3 1/2 years without taking J-term or summer classes. Dean's List member six consecutive semesters. Was the lead coordinator and manager of the largest dorm fundraiser in UWEC campus history (as of Fall 1999).
1993 — 1997
Graduated with honors from St. Bernard's High School. Recipient of the 1997 Citizenship Award for showing initiative in advancing school and community relations. Recipient of the Kopp Scholarship Award.
1985 — 1993
My work-related interests include networking, entrepreneurship ventures, statistics, industry trending and forecasting, business operations/process and strategic planning. My non-work interests include basketball, golf, tennis, technology, and sports-related statistical analysis.
USTA and Northern USTA
Virtus-trained in September 2007.
Golden Key National Honor Society (2000)
St. Bernard's High School Citizenship Award (1997)