Help More People, Earn More Money
Tallahassee, Florida Area
Help More People, Earn More Money
Tallahassee, Florida Area
Marketing Guru with extensive entrepreneuerial background within multiple industries. Interested in developing strategies and ideas, providing business coaching, marketing, consulting, and copywriting services to info-marketers.
I started my first business at the age of 23. Since then I have become a "serial entrepreneur" in several industries and have been appointed by Florida Governor, Jeb Bush, to the Florida Tourism Commission; the board that oversees the $78 million dollar marketing effort to convince tourists to make Florida their vacation destination.
Although I achieved CPA and CAE certificates early on in my career, my greatest interest lies in marketing and helping info-marketers accelerate their businesses quickly, manage them more efficiently, and attain greater profits.
It is in "The Official Get Rich Guide to Information Marketing, How to Build a Million Dollar Business Within 12 Months", my first book, that emphasizes this focus. Published in Nov 2007 and co-authored with Dan Kennedy and Bill Glazer, it entered Barnes & Noble's best sellers as the #2 business book.
Currently I am working on a new series of books; the first book scheduled to be published later this year.
In addition, coordinating several events, seminars, and training programs each year, and hosting a weekly national talk radio show, known as the Business Profits Radio, fills in much of my time teaching business owners how to achieve higher profits, yet spend less time on their business.
Apart from business, the rest of my time I spend enjoying fun activities, parties, parks, and theaters with my wife and children. Myself, I enjoy Partagas #10 cigars and reading books.
Industry Expert with unique insight and direction for building, maintaining, managing and profitability of businesses. Certified Public Accountant and a Certified Association Executive.
(Non-Profit; 51-200 employees; Marketing and Advertising industry)
July 2006 — Present (2 years 6 months)
This is a non-profit company that runs Florida's $78-million marketing effort to convince visitors to vacation in Florida.
(Marketing and Advertising industry)
March 2006 — Present (2 years 10 months)
Robert Skrob is the President of the Information Marketing Association and helps info-marketers accelerate their businesses quickly, manage them more efficiently, and attain greater profits.
(Non-Profit Organization Management industry)
January 2001 — Present (8 years)
The FACVB serves as the single unifying voice for all of Florida's convention and visitor bureaus, providing cooperative tourism industry education, enhancing professionalism, facilitating the cooperative exchange of information between Florida CVBs, developing an awareness of legislative issues and unifying the state's CVB industry through public relations.
(Self-Employed; Management Consulting industry)
1999 — Present (9 years)
Full-service trade association management company, specializing in membership marketing, recruitment and retention.
(Non-Profit Organization Management industry)
December 1997 — Present (11 years 1 month)
The Florida Association of Professional Employer Organizations is comprised of organizations which provide integrated, cost effective solutions for the management and administration of human resources for its clients, by contractually assuming employer rights, responsibilities, and risk, and by establishing and maintaining an employer relationship with the workers assigned to client companies.
Master's, Accountancy, 1990 — 1993
marketing strategies, business coaching and consulting, developing new ideas and plans, teaching, family fun time, traveling, reading and writing.
Information Marketing Association (IMA), Florida Association of Convention & Visitors Bureaus, Florida Association of Professional Employer Organization, Florida Motorcycle Dealers Association, National Association of Responsible Loan Officers
-"The Official Get Rich Guide to Information Marketing.."co-authored by R. Skrob ranked #2 on the Barnes & Noble Best Seller Lists Business Books (pub 11/2007)
-"Young & Aspiring Association Professional"by Assoc.Trends Magazine 4/26/2002
-CAE (Certified Association Executive) by American Society of Assoc. Exec. 1999
-CPA (Certified Public Accountant) by Florida Board of Accountancy 1995