
Director of Marketing at BlueLine IT Group, Inc.
Rochester, New York Area

Director of Marketing at BlueLine IT Group, Inc.
Rochester, New York Area
I'm an award-winning Marketing Manager with Web development experience, a Green Belt in Lean Six Sigma, and a Masters of IT degree from RIT.
Currently, I'm looking for a position where I can help people integrate Information Technology with Marketing as a means to maximize profit and growth in a company or organization that, in some way, improves the human condition ...a company with a mission I can believe in.
Web 2.0: Web sites, Blogs, Wikis, Webinars, online survey tools
Hiring and managing third-party solution providers
Cross-functional team leadership
Several programming and database languages
Ability to summarize and present technical information using appropriate language and level of detail
Expert user of all Microsoft Office applications
Proficiency with Project Planning tools and advanced features of MS Project
(Information Technology and Services industry)
May 2009 — Present (3 months)
Marketing (and often selling) IT managed services, web sites, and sometimes making recommendations to our staffing line of business.
(Privately Held; Computer Software industry)
October 2008 — May 2009 (8 months)
(Public Company; 10,001 or more employees; XRX; Information Technology and Services industry)
August 1994 — May 2008 (13 years 10 months)
Responsible for a cross-functional team of nine employees
Gathered customer requirements and worked with the development community to ensure that future products kept the company competitive
Developed a company-wide Blog for the purpose of gathering field input and validating requirements; received reward and recognition for results
Facilitated staff-to-staff program team meetings between the business team and engineers | ensured product specifications delighted customers and met business financial goals
(Public Company; 10,001 or more employees; XRX; Information Technology and Services industry)
January 1997 — August 2003 (6 years 8 months)
Hired and managed vendors to deliver marketing solutions
Increased customer awareness by creating subscriber-based email newsletters; built, hosted and maintained a combo-Web/Email/Hardcopy distribution system
Hired third-party vendors to deliver attention-grabbing marketing collateral | managed vendors through the development process to deliver on-time and within budget
(Public Company; 10,001 or more employees; XRX; Information Technology and Services industry)
September 1994 — January 1997 (2 years 5 months)
Built and maintained customer tracking databases
Built and maintained a centralized relational database to track product installations and updates for faster turn-around time to customer issues
Facilitated weekly team meetings with value chain partners (manufacturing, distribution, documentation, others) | increased team productivity
MS , 2008
B.S. , Information Studies , 1987 — 1991
GPA: 3.74
Class of '79
Freemasonry, Boy Scouts, new technology, Web development, blogs, wikis
Mason at East Rochester Ancient Craft (ERAC) Lodge 163, Assistant Scoutmaster at Boy Scouts of America Troop 195 in the Otetiana Council Lighthouse District
Recipient of a 2001 “Addy” Award from the American Advertising Federation, “Web Site of the Week” Citation from CoolHomePages.com (July 2000)