Sr. Sales & Marketing Executive, Entrepreneur
Portland, Oregon Area
Sr. Sales & Marketing Executive, Entrepreneur
Portland, Oregon Area
Passionate, accomplished, goal and results driven sales and marketing executive. Proven leader with experience in corporate sales and marketing management, client services, sales planning, channel development, forecasting, market planning at regional and national levels.
Focuses on cohesive management of marketing and sales that support company revenue objectives
Sales: Experienced both in sales leadership and individual contribution. Has managed sales and client services teams of over 100 with both integrated solutions and technology (Saas/On-Demand Model) focused products and services.
Considerable experience and proven track record of providing solutions to C-Suite (CEO, CMO, CSO's) and EVP/VP/Dir Level Executives.
Marketing: Corporate marketing, SaaS & High Technlogy, demand generation and nurturing, lead management, marketing automation, channel management, brand development and management.
Account Direction/Client work includes: WebTrends, Intel, Office Depot, Hewlett Packard, EliLilly, Washington Mutual, McCormick & Schmicks, Microsoft, AT&T and many other regional and national companies.
Co-Founded Rubicon Marketing Group and currently serves on its board of directors.
Served on the board of the American Marketing Associations Oregon Chapter for eight years and served as its President from 2004-2005.
In 2006 Robert was a presenter on leadership at the International AMA Leadership Conference.
Presented at over 30 conferences nationwide including DMA S.F. & Seattle, Frost & Sullivan Marketing World 2009, BMA and American Marketing Association.
Certified in S.P.I.N and Solution Selling Sales Methodology
Executive Sales & Marketing Leadership, Business and Technology Consulting, Client Services Management, Business Development, Marketing Automation, Lead Management, Lead Generation & Maturation, Direct Response Marketing & Advertising, Search & Interactive.
(Privately Held; Marketing and Advertising industry)
March 2009 — Present (9 months)
Roberts' primary focus is to work with the account service teams to maximize client value and provide strategy and solutions that create demand and generate sales for our clients business. Additional responsibilities include leading the direct/database marketing, marketing accountability/metrics and lead generation practices within the agency.
CMD is one of the leading integrated marketing agencies on the West Coast with clients that include many of the top fortune 500 companies in the world and some of the most recognized and respected regional brands. CMD is focused on providing strategically sound, creatively brilliant, highly effective integrated marketing, advertising and PR that drive sales and demand for our clients business.
Practices include: Advertising, Public Relations, Direct/Database Marketing, Lead Generation, Film & Video, Interactive/Web, Media Planning & Buying, Meetings/Events and Promotions.
(Privately Held; Marketing and Advertising industry)
October 2005 — Present (4 years 2 months)
(Marketing and Advertising industry)
October 2005 — March 2009 (3 years 6 months)
As a Co-Founder, EVP Sales & Marketing and a member of the board for Rubicon Marketing Group, Robert is the top executive responsibile for all aspects of sales, business development, marketing, strategic partnerships, and account services and solutions.
About Rubicon:
Rubicon Marketing Group is not your ordinary marketing agency.
Its founders are former sales and marketing evangelists at IBM, NetIQ, Nike, Symantec and WebTrends. In addition to decades of marketing expertise, they possess deep backgrounds in enterprise sales, business development and computer engineering. And they are bringing new tools and techniques to age-old fundamentals.
The result is a unique and winning fusion of marketing, sales and technology.
Whether it is through Marketing Automation, Demand Generation or Strategic Marketing, all of Rubicon’s efforts are aimed squarely at increasing the quantity and quality of its clients' leads.
Simply put, Rubicon defends marketing investments through an unwavering commitment to measurable, scalable, repeatable results that boost sales.
After all, marketing is sales.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
December 2003 — October 2005 (1 year 11 months)
Robert Moreau founded RJM Direct in 2004. RJM Direct is a full service marketing solutions agency focusing specifically on direct response (direct mail, print advertising, list acquisitions & management), interactive (web development, SEO, SEM) & emarketing strategies.
(Non-Profit; 11-50 employees; Marketing and Advertising industry)
July 2004 — June 2005 (1 year )
OREGON CHAPTER: Lead a 20+ person board of directors that oversaw programs (28), sponsorships, membership (450 members), community relations, collegiate, annual conference, marketer awards of excellence program, financials, adminstration, research and all involved in running the 450+ member association. AMA Oregon broke chapter records in over 20 categories during the 2004-2005 year.
(Marketing and Advertising industry)
March 1998 — November 2003 (5 years 9 months)
From 2001-2003 Robert was Executive Vice President-Sales & Marketing for Inside Prospects USA, a leading direct and digital marketing company with five offices nationwide. Immediately after being promoted he was also elected to the board of directors for Inside Prospects Holding Company, the youngest board member in the companies 35+ year history. As EVP S&M Robert was the senior executive responsible for all sales, business development, marketing, and client services worldwide. During his tenure, he also held positions including National Accounts Manager, National Sales Manager & VP- National Accounts. During this time he oversaw a corporate re-brand & sales team overhaul that generated record revenues of over $50MM. In late 2003 IPUSA was sold.
BS, BA , Marketing, Business
AMA International -Leadership Conference Presenter - 2006
President of American Marketing Association - Oregon 2004-2005
AMA Oregon-Board Member from 2002-Current
Portland Advertising Federation
Sales Lead Management Association
Toastmasters
Published Credits: MarketingProfs.com, Marketing News, Portland & Seattle Business Journals, MarketingSherpa, B2B Magazine