Rob Cuesta

Current

Partner at Motivational Selling
Visiting Lecturer, Business School at Bournemouth University Business School
Director at brandedLeader (Solution Academy Ltd)

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Education

Chartered Institute of Marketing
American Board of NLP
University of Warwick - Warwick Business School

2 more...

Recommended

12 people have recommended Rob

Connections

370 connections

Industry

Marketing and Advertising

Websites

Rob Cuesta’s Summary

Rob's passion for communication and marketing has driven much of his professional development. "I remember at school," he says "while other kids were on the sports field trying out for the soccer team, I'd be in the library reading about languages, human behaviour, the art of writing... anything I could find about how people communicate and how we react to communication." Later, having learnt the ropes of business as a consultant to some of the biggest and best known organisations around the world, he put himself through an MBA and the Chartered Institute of Marketing's Professional Postgraduate Diploma.

That same passion still informs his business decisions, whether transforming organisations and individuals (through Solution Academy), or helping professionals to market themselves and their organisation (through Motivational Selling).

For Rob, excellence is the measure of personal success; identifying and transforming strengths into assets to set you apart from peers and competitors. “It's as much work turning something below-par into something slightly above average,” he says “as it is to turn something strong into something truly superb. Why waste time and energy making up for your weaknesses when you can take your strengths and stretch them into real gifts?”

And Rob lives his vision, building a successful company on what he does best: communicating, supporting, and applying his expertise and creativity to help clients find truly innovative ways to stand out.

Rob Cuesta’s Specialties:

Marketer, speaker, personal brand strategist and boardroom shaman

Rob Cuesta’s Experience

Partner

Motivational Selling

(Marketing and Advertising industry)

April 2008 — Present (1 year 4 months)

Motivational Selling is a strategy and marketing consultancy that helps professionals whose job has grown to include sales or business development, even though it does not figure in their job title.

We train, teach and coach our clients into developing a structured sales process that matches their personal style and the expectations of their profession to increase their ability to find, convert and serve new and existing clients.
Visiting Lecturer, Business School

Bournemouth University Business School

(Educational Institution; Higher Education industry)

September 2004 — Present (4 years 11 months)

Delivered postgraduate (MBA and MSc) and undergraduate courses in Professional Development, Operations Strategy, Managerial Effectiveness, Performance Management and Decision Making. Supervised undergraduate and postgraduate dissertations in the fields of Operations, Leadership and Marketing
Director

brandedLeader (Solution Academy Ltd)

(Privately Held; Professional Training & Coaching industry)

May 2002 — Present (7 years 3 months)

Are you where you thought you would be in your career? Are your staff making their mark on your industry? What's your personal brand? What words would people use to describe you? Personal branding is the secret to success in the new millennium. Uncover your brand with 360°Reach, the leading personal branding 360-feedback assessment that has been used by over 50,000 people.

Principal Rob Cuesta has been helping businesses and individuals to achieve peak performance since 1991. He has worked as a coach, consultant and manager with some of the largest and best-known organisations in the world, and has helped hundreds of people to achieve their personal and professional objectives.