R. Michael Hendrix

Current

Location Director, Boston at IDEO

Connections

129 connections

Industry

Design

R. Michael Hendrix’s Summary

Michael Hendrix is a Location Director and Associate Partner at IDEO, a global design and innovation consultancy. In addition to leading the Boston studio he provides guidance for brand strategy on projects ranging from counter-culture apparel to OTC drugs to luxury home goods. Prior to IDEO he served for six years as Chief Brand Officer and Creative Director of Tricycle, Inc., a sustainable design company he co-founded to reduce petroleum use and landfill waste in the commercial flooring industry. Under his direction Tricycle received multiple recognitions for sustainable design and thought leadership from Business Week, the Smithsonian Institute, the Prince of Denmark and the British House of Commons, as well as the professional design associations of AIGA, IIDA, AIA, ASID and IDSA.

His creativity has merited awards from all of the major American graphic design associations and publications including the One Show, Type Directors Club, Print, How, and Communication Arts and now gets to return the favor by serving as a juror for such competitions.

In 2008 Michael was selected as a Marshall Memorial Fellow, a trans-Atlantic fellowship of the German Marshall Fund of the United States, established to enrich Euro-American relations. In 2008 he was also named an AIGA Fellow, an honor acknowledging designers who have made a significant contribution to raising the standards of excellence in the practice and conduct of graphic design within their local or regional design community and local AIGA chapter.

If he's not designing he's playing his vintage guitars and exploring New England with his wife and three children.

R. Michael Hendrix’s Experience

Location Director, Boston

IDEO

(Privately Held; Design industry)

August 2008 — Present (1 year 4 months)

Design Strategy, Consulting, Brand Development, Studio Leadership