Rishiraj Singh - Web Analyst

Rishiraj Singh - Web Analyst

Web Analyst & Internet Marketing Professional

Bombay Area, India

Current
  • Web Analyst & Internet Advertising Professional at HDFC
Past
  • Project Leader at Opengeers Technologies Pvt Ltd
  • Search Engine Application Architect at Searchize Technologies Pvt Ltd
  • CMS(Joomla) Application Developer (Self-employed)
  • SEO ( Search Engine Optimizer ) (Self-employed)
Education
  • University of Mumbai
Connections
236 connections
Industry
Information Technology and Services
Websites

Rishiraj Singh - Web Analyst’s Summary

Search Engine Optimization (SEO)
# Website Analysis
# Keyword Research
# Website Architecture Strategy
# Develpoing Content Strategy
# On page optimization
# Internal Link Power Distribution
# Promotional Planning for Social bookmarking & Networking websites

In-Organic Search Engine Marketing (Pay Per Click Advertising):
# Keyword Research
# Writing creative Ad text for each group of keywords
# Creating Landing pages and optimizing to reduce Bounce rates
# Setting up PPC campaign on major Search Engines
# Using Adwords Editor to make changes offline and upload on Adwords
# Optimize each search term against ROI
# Installing tracking codes on landing page and conversion page for tracking conversion
# Performing A-B Testing
# Refining and Testing Ads for highest CTR with lowest CPC possible
# Filtering negative keywords responsible for high CPA

Social Media Optimization
# Generating traffic from Social Bookmarking and tagging Websites
# Viral Marketing Campaign on Social Networking Websites and Online Communities
Contextual and Banner Advertising:
# Have in depth knowledge of Contextual and Banner advertising and familiar with functioning of
different Advertising Network like Google Adwords/Adsense, Yahoo, Bidvertiser, Text Link Ads
etc.

Media Planning & Buying:
# Identifying target audience, online media research, Media negotiations, Formulating media
plan, Buying inventory, Banner Ad Trafficking and Serving, Optimizing landing page for best
conversion.

Website Analytics:
# Expert in detailed traffic analysis to a site and performing different tasks like Keyword and
Campaign Comparison, Trace transactions to campaigns and keywords, get loyalty and latency
metrics, identify revenue sources, finding visitors geographical location and finding top landing
and exit pages to reduce Bounce rate.

Rishiraj Singh - Web Analyst’s Specialties:

Operating Systems : Windows 98, Windows XP, Windows Server 2003, Windows Vista
Software Applications : Microsoft Office 2007, Fireworks CS3, WAMP, JSAS
Programming Languages : C, C++, VHDL, MATLAB
Web Technologies : HTML, XML, CSS, JavaScript, PHP, MySQL, Joomla & Wordpress (CMS)
Web Related Tools : Dreamweaver CS3, Web CEO, CuteFTP, Google Analytics, SEO Book Tool


Rishiraj Singh - Web Analyst’s Experience

  • Web Analyst & Internet Advertising Professional

    HDFC

    (Public Company; Financial Services industry)

    May 2008Present (1 year 7 months)

  • Project Leader

    Opengeers Technologies Pvt Ltd

    (Computer Software industry)

    January 2008May 2008 (5 months)

    http://www.opengeers.com

  • Search Engine Application Architect

    Searchize Technologies Pvt Ltd

    (Information Technology and Services industry)

    July 2007December 2007 (6 months)

  • CMS(Joomla) Application Developer

    Self-employed

    (Self-Employed; 1-10 employees; Information Technology and Services industry)

    May 2006June 2007 (1 year 2 months)

    Handling projects on website development using open source software Joomla.

  • SEO ( Search Engine Optimizer )

    Self-employed

    (Self-Employed; Myself Only; Information Technology and Services industry)

    May 2006June 2007 (1 year 2 months)


Rishiraj Singh - Web Analyst’s Education

  • University of Mumbai

    BE , Electronics , 20032007


Additional Information

Rishiraj Singh - Web Analyst’s Websites:

Rishiraj Singh - Web Analyst’s Interests:

PHP, MySQL, CMS, Joomla, Web Development, HTML, CSS, Search Engine Optimization (SEO), Search Engine Marketing (Inorganic), Social Media Optimization (SMO), Internet Marketing, Media Planning, Online Advertising

Rishiraj Singh - Web Analyst’s Groups:

IEEE, IETE, EESA, LinkedSEO, Open Source

  •    LinkedSEO
  •    Serious business persons
  •    Search Engine Strategies Conference & Expo
  •    eMarketing Association Network
  •    Open Source Universe
  •    Online Advertising Professionals
  •    Joomla!
  •    Web Analytics Professionals (+5000 web analytics members) Join now!
  •    Joomla! Professional Users Group
  •    Search Marketing Salon
  •    Startup Specialists
  •    PPC Marketing
  •    SEO Expert
  •    The Indian Startup Fraternity

Rishiraj Singh - Web Analyst’s Honors:

# Won 1st prize in Circuit Designing and Debugging in TEC-2K5 which is the technical festival of
Terna Engineering College.
# Won the Finalist position in ROBOTIC LEVEL-1 in VJTI College during its annual Tech-festival
“TECHNOVANZA 2005” which was held at National Level.
# Won 1st prize in “Circuit-Me-This” during WHIZON-2005 held by IEEE in Ramrao Adik Institute of
Technology.
# Won 1st prize in ROBO- RALLY during TEC-2K5 which is the technical festival of Terna
Engineering College.
# Won the Quarter Finalist position in ROBOTIC LEVEL-1 in RAIT College during Tech-festival
TECHKNOW 2005.


Rishiraj Singh - Web Analyst’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
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