Web Analyst & Internet Marketing Professional
Bombay Area, India
- Current
-
- Web Analyst & Internet Advertising Professional at HDFC
- Past
-
- Project Leader at Opengeers Technologies Pvt Ltd
- Search Engine Application Architect at Searchize Technologies Pvt Ltd
- CMS(Joomla) Application Developer (Self-employed)
- SEO ( Search Engine Optimizer ) (Self-employed)
- Education
-
- University of Mumbai
- Recommended
-
10 people have recommended Rishiraj Singh - Connections
-
236
connections
- Industry
- Information Technology and Services
- Websites
Rishiraj Singh - Web Analyst’s Summary
Search Engine Optimization (SEO)
# Website Analysis
# Keyword Research
# Website Architecture Strategy
# Develpoing Content Strategy
# On page optimization
# Internal Link Power Distribution
# Promotional Planning for Social bookmarking & Networking websites
In-Organic Search Engine Marketing (Pay Per Click Advertising):
# Keyword Research
# Writing creative Ad text for each group of keywords
# Creating Landing pages and optimizing to reduce Bounce rates
# Setting up PPC campaign on major Search Engines
# Using Adwords Editor to make changes offline and upload on Adwords
# Optimize each search term against ROI
# Installing tracking codes on landing page and conversion page for tracking conversion
# Performing A-B Testing
# Refining and Testing Ads for highest CTR with lowest CPC possible
# Filtering negative keywords responsible for high CPA
Social Media Optimization
# Generating traffic from Social Bookmarking and tagging Websites
# Viral Marketing Campaign on Social Networking Websites and Online Communities
Contextual and Banner Advertising:
# Have in depth knowledge of Contextual and Banner advertising and familiar with functioning of
different Advertising Network like Google Adwords/Adsense, Yahoo, Bidvertiser, Text Link Ads
etc.
Media Planning & Buying:
# Identifying target audience, online media research, Media negotiations, Formulating media
plan, Buying inventory, Banner Ad Trafficking and Serving, Optimizing landing page for best
conversion.
Website Analytics:
# Expert in detailed traffic analysis to a site and performing different tasks like Keyword and
Campaign Comparison, Trace transactions to campaigns and keywords, get loyalty and latency
metrics, identify revenue sources, finding visitors geographical location and finding top landing
and exit pages to reduce Bounce rate.
Rishiraj Singh - Web Analyst’s Specialties:
Operating Systems : Windows 98, Windows XP, Windows Server 2003, Windows Vista
Software Applications : Microsoft Office 2007, Fireworks CS3, WAMP, JSAS
Programming Languages : C, C++, VHDL, MATLAB
Web Technologies : HTML, XML, CSS, JavaScript, PHP, MySQL, Joomla & Wordpress (CMS)
Web Related Tools : Dreamweaver CS3, Web CEO, CuteFTP, Google Analytics, SEO Book Tool
Rishiraj Singh - Web Analyst’s Experience
-
Web Analyst & Internet Advertising Professional
HDFC
(Public Company; Financial Services industry)
May 2008 — Present (1 year 7 months)
-
Project Leader
Opengeers Technologies Pvt Ltd
(Computer Software industry)
January 2008 — May 2008 (5 months)
http://www.opengeers.com
-
Search Engine Application Architect
Searchize Technologies Pvt Ltd
(Information Technology and Services industry)
July 2007 — December 2007 (6 months)
-
CMS(Joomla) Application Developer
Self-employed
(Self-Employed; 1-10 employees; Information Technology and Services industry)
May 2006 — June 2007 (1 year 2 months)
Handling projects on website development using open source software Joomla.
-
SEO ( Search Engine Optimizer )
Self-employed
(Self-Employed; Myself Only; Information Technology and Services industry)
May 2006 — June 2007 (1 year 2 months)
Rishiraj Singh - Web Analyst’s Education
-
University of Mumbai
BE , Electronics , 2003 — 2007
Additional Information
Rishiraj Singh - Web Analyst’s Websites:
Rishiraj Singh - Web Analyst’s Interests:
PHP, MySQL, CMS, Joomla, Web Development, HTML, CSS, Search Engine Optimization (SEO), Search Engine Marketing (Inorganic), Social Media Optimization (SMO), Internet Marketing, Media Planning, Online Advertising
Rishiraj Singh - Web Analyst’s Groups:
IEEE, IETE, EESA, LinkedSEO, Open Source
-
LinkedSEO -
Serious business persons -
Search Engine Strategies Conference & Expo -
eMarketing Association Network -
Open Source Universe -
Online Advertising Professionals -
Joomla! -
Web Analytics Professionals (+5000 web analytics members) Join now! -
Joomla! Professional Users Group -
Search Marketing Salon -
Startup Specialists -
PPC Marketing -
SEO Expert -
The Indian Startup Fraternity
Rishiraj Singh - Web Analyst’s Honors:
# Won 1st prize in Circuit Designing and Debugging in TEC-2K5 which is the technical festival of
Terna Engineering College.
# Won the Finalist position in ROBOTIC LEVEL-1 in VJTI College during its annual Tech-festival
“TECHNOVANZA 2005” which was held at National Level.
# Won 1st prize in “Circuit-Me-This” during WHIZON-2005 held by IEEE in Ramrao Adik Institute of
Technology.
# Won 1st prize in ROBO- RALLY during TEC-2K5 which is the technical festival of Terna
Engineering College.
# Won the Quarter Finalist position in ROBOTIC LEVEL-1 in RAIT College during Tech-festival
TECHKNOW 2005.
Rishiraj Singh - Web Analyst’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
