
Managing Director Basic Sales (rick@basicsales.nl)
The Hague Area, Netherlands

Managing Director Basic Sales (rick@basicsales.nl)
The Hague Area, Netherlands
Basic Sales was created to service technology vendors in it's sales and marketing development in Europe. Our experience in the computer retail, E-tail, the independent channel, xSP and telecom market and of course distribution has grown expediently to bring over 15 years collective channel experience. In a sector where eroding profits, decreasing volumes and ever increasing competition is prevalent, we can really help to make a difference.
Building on the success of our channel consultancy we now can provide an experienced sales team to help businesses (revenue and margins) expand in the I.T and CE channel.
We have recently being appointed as the Exclusive Agent and Authorised Distribution Partner for:
Rainbow Computer World, Studio100, Avermedia, Black Base, Gyration, Lehmann-IT, Disney, Warner Brothers, Hello Kitty, Winny the Pooh, Tweety, Tom & Jerry, Tinkerbell, Jeep, OMB, ODYS and Argosy.
But soon we will be happy to announce more vendors.
We are always looking for interesting new vendors or any kind of business deals, so feel free to contact me.at:
info@basicsales.nl
Basic Sales is also co-founder of the MINERVA ALLIANCE (Made IN Europe Retail Vendor Agency Alliance), this alliance has a network of agents all over Europe, at this moment the alliance is already active in more the 10 countries, Benelux, UK, Ireland, Denmark, Germany, France, Poland, Algeria, Russia, Portugal, Spain, Greece and Romania, but soon will expand to Africa and Middle East.
For the B2C channel we just launched a Gadget and Merchandising webshop, Basic Retail (http://www.basicretail.nl)
Goals for 2009:
Basic Sales - implement distribution and retail partners in the Benelux to continue the fast growth. And try to launch an own brand in Gadgets.
Minerva Alliance - expand our EMEA channel to at least 20 countires. And get some new exclusive A-Brands in our portfolio.
Basic Retail - Get a steady monthly sales out. And launching new ideas and products.
Experienced in finding new business possibilities. Creating Consumer, Service Provider, SME, Enterprise, Public Sector and Channel sales of networking and mobility hardware. Specialise in bringing new propositions to markets in EMEA, and establishing businesses both through channels and with service provider partners. Also very keen on Product Development/Business Development.
(Retail industry)
October 2008 — Present (10 months)
QCT is the exclusive importer and distributor in the Benelux of Disney, Hello Kitty, Marvel, Hannah Montanna, High School Musical, Muppets, Maloperro, SweetYears, Everlast, Ann Geddes, Glamrox, Jeep, The Dog Mobile Media Products (mercahndising) and Argosy, OMB.
(Computer Networking industry)
October 2008 — Present (10 months)
Rainbow, a fully Spanish owned company established in 1997, specialises in the design, manufacturing and commercialisation of computer peripherals.
Rainbow’s products can be found at the main computer points of sale, retail chains and specialised shops nationwide.
Rainbow operates commercially in most European countries. The company’s key success factors are their broad range of products, high level of innovation, ongoing updating of the catalogue, and the highest quality of all products backed by our guarantee.
Rainbow professionals are fully committed to the goal of making computer technology accessible to everyone.
I'm responsible for creating a sales channel (from Retailers to Distribution) in Europe.
(Retail industry)
July 2008 — Present (1 year 1 month)
The Leading European Retail Vendor Agent Alliance.
Basic Sales was created in 2008 to service technology vendors in it's sales and marketing development in Europe. Our experience in the computer retail, E-tail, the independent channel, xSP and telecom market and of course distribution has grown expedientially to bring over 15 years collective channel experience. In a sector where eroding profits, decreasing volumes and ever increasing competition is prevalent, we can really help to make a difference.
Building on the success of our channel consultancy we now can provide an experienced sales team to help businesses (revenue and margins) expand in the I.T channel.
We have recently being appointed as Exclusive Agent for:
Rainbow Computer World, Studio100,Violet, Avermedia, Black Base, and Gyration.
But soon we will be happy to announce more vendors.
(Retail industry)
July 2008 — Present (1 year 1 month)
EMEAwide Retail Agency
The MINERVA ALLIANCE (Made IN Europe Retail Vendor Agency Alliance) has a network of agents/retail specialists all over Europe, Middle East and Africa, therefore we are able to provide regional and local know-how, together with the full national overview, to give clients what they want.
(Retail industry)
2000 — Present (9 years)
(Non-Profit; 1-10 employees; Media Production industry)
March 2008 — August 2008 (6 months)
Responsible for all Partners & Vendors @ Netwerkshop.
Develop Partner & Vendor strategy.
Looking for New Business Opportunities.
Our current websites:
www.netwerkshop.nl
www.headsetcenter.nl
www.headsetwinkel.nl
www.vergadertelefonie.nl
www.portofoonwinkel.nl
www.routershop.nl
www.wifishop.nl
www.voipshop.nl
www.xboxhome.nl
www.ps3home.nl
www.wiihome.nl
www.tasendas.nl
Coming sites:
www.zwaveshop.nl
(Privately Held; 51-200 employees; Retail industry)
August 2007 — February 2008 (7 months)
(Public Company; 10,001 or more employees; Computer & Network Security industry)
October 2007 — October 2007 (1 month)
(Privately Held; 51-200 employees; Retail industry)
October 2006 — August 2007 (11 months)
(Privately Held; 1-10 employees; Consumer Electronics industry)
June 2006 — October 2006 (5 months)
(Privately Held; 201-500 employees; Retail industry)
August 2004 — June 2006 (1 year 11 months)
(Public Company; 10,001 or more employees; GTN; Wholesale industry)
2001 — 2004 (3 years)
(Public Company; Consumer Electronics industry)
1998 — 2000 (2 years)
yes , 1988 — 1993
new technology, organizational development, strategic planning,business opportunity, new products, business development, business deals
OpenBC
SalesLab
IEEE
CEDIA
Z-Wave
Employee of the year @ Getronics