Richard Seireeni

Current

Author at The Gort Cloud: The Invisible Force Powering Today's Most Visible Green Brands
Founder and Senior Brand Architect at The Brand Architect Group

Past

Executive Creative Director at Enterprise IG
Consultant, Brand Architect at Fast Retailing, Uniqlo
VP Worldwide Creative Director at Caribiner International

President & Creative Director at Studio Seireeni, Inc.
Partner & Creative Director at Vigon Seireeni
Creative Director at Warner Bros. Records
Studio Manager / Art Director at Rod Dyer Inc.
Associate Art Director at Rolling Stone Magazine
Designer at Straight Arrow Books
Designer at Rockrise, Odermatt, Mountjoy, Amis
Designer at Pike Place Urban Renewal Project

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8 more...

Education

University of Washington
University of Washington

Connections

236 connections

Industry

Marketing and Advertising

Websites

Richard Seireeni’s Summary

Founder of The Brand Architect Group, a brand consulting and design firm based in Los Angeles with affiliated offices in Tokyo and Shanghai.

Extensive experience in American, European and Japanese markets. Focused on support for environmentally sustainable businesses.

Author of The Gort Cloud: The Invisible Force Driving Today's Most Visible Brands.

Co-author of Marks: New Directions in Logo Design. Author of numerous articles on branding, design, consumer trends, sustainable business.

Coined the term Brand Architect in 1991 to describe a new hybrid professional discipline bridging brand strategy and creative implementation.

Seireeni lives in Los Angeles with his fashion designer wife Elaine Kim and their two children.

A licensed pilot at age 17.

Richard Seireeni’s Specialties:

Experienced in all aspects of brand development, communications, design and project management, including print, packaging, branded environments, live media, film & video, digital and social media.

Richard Seireeni’s Experience

Author

The Gort Cloud: The Invisible Force Powering Today's Most Visible Green Brands

(Publishing industry)

2007 — Present (2 years )

The Gort Cloud describes the marketing and brand building experiences of America's leading green brands as well as the green network that supplies stakeholders and customers through social media and other connections. Read more about the Gort Cloud at http://en.wikipedia.org/wiki/Gort_cloud and www.TheGortCloud.com.
Founder and Senior Brand Architect

The Brand Architect Group

(Marketing and Advertising industry)

1991 — Present (18 years )

Brand Development & Design
Los Angeles, California
with affiliated offices in Tokyo and Shanghai
Executive Creative Director

Enterprise IG

(Public Company; 51-200 employees; Design industry)

1999 — 2001 (2 years )

New York, New York
Consultant, Brand Architect

Fast Retailing, Uniqlo

(Apparel & Fashion industry)

1999 — 2000 (1 year )

Tokyo, Japan
VP Worldwide Creative Director

Caribiner International

(Events Services industry)

1998 — 1999 (1 year )

Headquarters: New York, New York
President & Creative Director

Studio Seireeni, Inc.

(Design industry)

1986 — 1991 (5 years )

Los Angeles, California
Partner & Creative Director

Vigon Seireeni

(Design industry)

1982 — 1986 (4 years )

Los Angeles, California
Creative Director

Warner Bros. Records

(Music industry)

1979 — 1982 (3 years )

Burbank, California
Studio Manager / Art Director

Rod Dyer Inc.

(Design industry)

1977 — 1979 (2 years )

Los Angeles, California
Associate Art Director

Rolling Stone Magazine

(Publishing industry)

1976 — 1977 (1 year )

San Francisco, California
Designer

Straight Arrow Books

(Publishing industry)

1975 — 1976 (1 year )

San Francisco, California
Designer

Rockrise, Odermatt, Mountjoy, Amis

(Architecture & Planning industry)

1975 — 1975 (less than a year)

San Francisco, California
Designer

Pike Place Urban Renewal Project

(Architecture & Planning industry)

1974 — 1975 (1 year )

Seattle, Washington

Richard Seireeni’s Education

University of Washington

Rome Program 1974

Thesis: 3,000 year-old marketplace at Campo dei Fiori, Rome.
University of Washington

BArch , Department of Architecture , 1973

Retail design, community planning.

Additional Information

Richard Seireeni’s Websites:

Richard Seireeni’s Interests:

Sustainable business, environmentalism, Roman history, science, branding and communications, photography, Asian culture, art and architecture, politics, local community service.