
Head of Strategy at Tweet Me It
United Kingdom

Head of Strategy at Tweet Me It
United Kingdom
Currently investigating the power of Social Media and SMO as the core force for Audience Development. Currently researching how NLP techniques can be used in marketing, advertising and editorial placements as a way to improve traction & ROI.
Social Media, Audience Development, SMO, Project Management, online marketing, viral marketing, creative solutions, content production, research of future media and social tools, voicing, advertising campaigns across social media,
(Privately Held; Marketing and Advertising industry)
August 2009 — Present (4 months)
I joined wearesocial to deliver innovative & creative strategies leveraging my understanding of how social media, PR, experiential and traditional media work in unison to deliver truly unique campaigns.
(Internet industry)
January 2009 — Present (11 months)
Tweet Me It is an internet startup i started in 2009. The service is a unique URL shortening service that allows users to highlight their social media profiles on every link that they create.
We're currently developing a corporate suite for brands that want to create a uniquely branded URL shortening and analytics service of their own.
(Internet industry)
July 2009 — August 2009 (2 months)
Clients: AEI (drum n bass arena), wearesocial, BangOn PR
social media strategy, utilizing social tools and social networks to increase SEO, Brand visibility, Increased traffic to other sites and audience development. Lots of people are concentrating on twitter and I can greatly increase the amount of followers a person has as well as handling the account and optimizing it’s use (I have 45,000 + follower’s and currently ranked 21st in London on twitter). I also work with video and can advise on how to distribute and track videos on every video platform.
(Public Company; NWS; Internet industry)
January 2009 — June 2009 (6 months)
(Public Company; NWS; Internet industry)
July 2008 — January 2009 (7 months)
Spearheaded MySpace UK's first use of external social media platforms in order to improve visibility, traffic and SEO. I trained the UK marketing department how to best use social media, something that has continued since i left the company.
I worked to shape UK product liaising with the US product teams to ensure our market's input was fed into future development - submitting competitive analysis and creative concepts.
Project Manager for MyFestivities - MySanta and MyCupid. A rolling campaign with an overarching narrative for the entire year in order to decrease drop-off rate, increase engagement & build a non-niche community.
(Public Company; 1001-5000 employees; NWS; Internet industry)
October 2007 — June 2008 (9 months)
(Public Company; 1001-5000 employees; NWS; Internet industry)
September 2007 — October 2007 (2 months)
(Privately Held; 11-50 employees; Publishing industry)
2004 — 2007 (3 years )
(Design industry)
September 2004 — September 2004 (1 month)
Issue 11 - F**k Being Nice.
BA , fine art , 2003 — 2007
Shaolin Chi Sim Weng Chun Kung Fu, Social Media, Fine Art, Snowboarding, music promotion & events, djing,
Prince 2 Foundation - Project Management