LinkedInRhonda Rice

Rhonda Rice

Dallas/Fort Worth Area
Marketing and Advertising
Recommendations21 people have recommended Rhonda

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Web Producer who very much enjoys sketching, evaluating, detailing, prototyping, and collaborating on simple yet functional user interfaces and interactions.

Product Management
Vendor Management
UI/UX: Design ideation, Wireframing, Mockups, Storyboards, Personas, Journey Maps, Prototyping, A/B Testing, Usability Testing
Lean UX Project Management
E-commerce, M-commerce
Mobile design
Usability Research
Web Analytics: Omniture, Web Trends, Google Analytics
Information Architecture: Visio
Search Engine Optimization
Conversion Optimization
Enterprise Knowledge Management
Brand Management
Social Media Marketing


Mobile Product BA

Hilton Worldwide
– Present (7 months)Dallas/Fort Worth Area


Moneygram online(Link)

Production, content, and consumer experience for

Team members:

Walmart - International Money Transfer(Link)

production, content, and consumer experience to send international money transfers online on

Team members:

MoneyGram Germany(Link)

Production, content, and consumer experience for launch of

Team members:

Nokia Certified, Cambridge University Accredited certification programme

Led by Clive Turner, a project was conceived to provide an accelerated recognition of skills and competences of those involved in Cellular Customer Service. (Call centre agents, repair centre staff).

Problem: dififficult to find and hire competent staff due to there being no assessment or suitable qualification available.
Solution Concept: Use the experience and knowledge of Nokia to define a qualification which could assess competence, based on the national vocational qualification with different levels. Anyone who passed an assessment would be a Nokia Certified x (e.g. Repair Technician).
To accelerate recognition, value, and take up of the programme, Cambridge University was approached and agreed to help map competences and provide the assessment and test accrediation.
Result. Nokia Certified, Cambridge Accredited NVQ matched to the national qualifications framework.

The project to map and assess was a success, and was taken up by Nokia Academy for retail training and piloted in Singapore and UK.
end note
Sadly the timing of the financial crisis and the downturn in Nokia's fortunes caused the project to be mothballed before roll out commenced despite the successful pilot. As a result there are just 12 individuals who passed assessment and now hold a recognised qualification.

Team members:
  • Rhonda Rice,
  • Tony Hsu,
  • Clive Turner,
  • Thomas Tuttass, MBA, Ph.D,
  • Eric Paeplow,
  • Steve Webster,
  • Paul Campbell,
  • Jose Marquez-Martinez,
  • Caroline Brownless,
  • Frank Kitcher,
  • Steven Barker


  • Consultancy
  • Business Strategy
  • Business Modeling
  • Entrepreneurship
  • App Strategy
  • Visioneering
  • Marketing Strategy
  • Social Media Marketing
  • Product Development
  • Brand Development
  • Digital Strategy
  • Interactive Campaigns
  • Mockups
  • UXD
  • App Trailers
  • Mobile Strategy
  • Mobile Applications
  • Mobile Marketing
  • iPad
  • Android
  • Symbian
  • Bada
  • Blogging
  • Editing
  • Marketing Communications
  • Corporate Communications
  • Technical Communication
  • Customer Relations
  • Product Launches
  • iPhone
  • RFP preparation
  • Leadership Development
  • Creative Design
  • Press Releases
  • Press Kits
  • Social Media Monitoring
  • Usability Testing
  • Community Management
  • Content Strategy
  • App Reviews
  • User-centered Design
  • Paper Prototyping
  • Wire Framing
  • User Flows
  • User Journeys
  • Persona Creation
  • Mobile Interaction...
  • User Interface...
  • Mobile Experience
  • Reviews
  • See 35+  See less


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