Principal, The Community Roundtable
Greater Boston Area
- Current
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- Principal & Founder at The Community Roundtable
- Past
- Education
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- Mount Holyoke College
- Recommended
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18 people have recommended Rachel - Connections
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353
connections
- Industry
- Internet
- Websites
Rachel Happe’s Summary
General manager with experience in social media, strategy, product management, product marketing, account management, business process design and implementation, team facilitation, and program management.
Rachel Happe’s Experience
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Principal & Founder
The Community Roundtable
(Internet industry)
April 2009 — Present (8 months)
The Community Roundtable is a peer network for community managers and social media practitioners. Our mission is to further the discipline of online community management while providing training and networking opportunities for our members.
We organize the our programming and content around eight competency areas:
1. Strategy
2. Leadership
3. Culture
4. Community Management
5. Content & Programming
6. Policy & Governance
7. Tools
8. Measurement
For more information about our programming, see our website at www.community-roundtable.com -
Sr. Director of Social Media Products
Mzinga
(Privately Held; Computer Software industry)
July 2008 — January 2009 (7 months)
Responsible for product strategy, product requirements, design specifications, product documentation, and outbound product evangelism for Mzinga’s social media products. Managed a six person product team.
Facilitated the product strategy decision to integrate two SaaS-based platforms.
Drove the deployment of tools and processes for the new product management discipline.
Collaborated with engineering to move from an engineering-services to a product-oriented approach.
Evaluated potential OEM partners, facilitated selection of partners, and negotiated contracts.
Reported to the CEO, served on management team, and participated in fundraising and M&A initiatives.
Presented at conferences, webinars, customer meetings, corporate events and investor meetings. -
Research Manager, Digital Business Economy
IDC
(Privately Held; Market Research industry)
January 2007 — June 2008 (1 year 6 months)
Initiated and directed research associated with emerging trends in social media and online advertising technology platforms. Published the first forecast of enterprise social software solutions in 2007.
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Director of Product Management
Bitpass
(Privately Held; 11-50 employees; Internet industry)
September 2006 — December 2006 (4 months)
Responsible for defining product strategy, requirements, and product development process and working with internal and external teams to understand market and customer needs.
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Director of Account Management
Bitpass
(Privately Held; 11-50 employees; Internet industry)
February 2005 — September 2006 (1 year 8 months)
Responsible for driving customer satisfaction and implementations across Bitpass' diverse customer base of large media customers like MSN, United Media, Ziff Davis, Disney, CanWest, Journal Interactive. Manage the account management, professional services, customer operations, and customer support functions.
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Marketing Manager
Bitpass
(Privately Held; Internet industry)
August 2003 — February 2005 (1 year 7 months)
Worked with small micropayments and payment processing provider to drive pipeline management, product management, and marketing functions. General manager of one of Bitpass' web properties, www.mperia.com - a social network for independent musicians.
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Vice President, Conferences
Norcal PDMA
(Non-Profit; 11-50 employees; Non-Profit Organization Management industry)
May 2002 — December 2003 (1 year 8 months)
· Planned annual chapter conference; including positioning and content development, speaker solicitation and confirmation, budget management, and logistical planning
· Coordinated execution of annual conference
· Promoted annual conference
· Oversaw conference volunteers
· Assisted chapter in annual planning, budgeting, and other programming -
Manager of Product Marketing
IDe
(Privately Held; 51-200 employees; Computer Software industry)
April 1999 — May 2002 (3 years 2 months)
· Established and managed product marketing at IDe as it grew from $500K to $8M in annual sales
· Developed market segmentation, market attack plans, and vertical market positioning.
· Produced 11 product briefs, 10 sales briefs, 12 competitive briefs, 4 industry briefs, 2 application briefs, and 1 white paper to support $15M+ in closed sales.
· Created IDe’s product launch process.
· Evaluated, analyzed, and communicated competitive information to the internal teams and customers to differentiate functionality and answer sales objections.
· Created new product concept proposals – defining product vision, core functionality, customer need, competitive environment, and sales model – for new products and major features.
· Prioritized and recommended the features for IDweb 2.0 and 2.5 representing $3M+ in revenue.
· Conducted product design sessions with engineering teams and led cross-functional design reviews. -
Senior Analyst
PRTM
(Privately Held; 201-500 employees; Management Consulting industry)
February 1996 — April 1999 (3 years 3 months)
· Designed processes for telecommunications software developer that enabled them to better prioritize customer feature requests.
· Recommended process improvements to a major computer equipment corporation that would dramatically decrease the complexity of working with them for their major channel partners.
· Collaborated with a director level team to design processes and performance metrics for a new consulting practice area that lead to >$4M in its first year.
· Identified $490 million dollar savings opportunity for a large telecommunications equipment manufacturer by leading an assessment team that analyzed business performance of its 14 divisions.
· Headed analytical assessment of product development data for 120 leading semiconductor, telecommunications, and automotive companies. Results were used to validate customer performance gaps and substantiate the value of improved product development processes to customers and prospects. -
Analyst
McCaffery & Whitener
(Privately Held; 1-10 employees; Military industry)
February 1994 — September 1995 (1 year 8 months)
· Performed analytical assignments for the Deputy Chief of Naval Operations Staff at the Pentagon
· Calculated projections for strategic sealift, analyzed force requirements and availability, built delivery and financing schedules, drafted articles and point papers concerning Naval strategic lift capabilities all to support strategic sealift readiness.
